Dance Principals United: Dance Studio Growth & Marketing Podcast

Amanda Barr & Rebecca Liu-Brennan: Dance Studio Coaches & Growth Experts

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In their own words

Do you want to grow your enrolments, make more profit, and find the time in your business to focus on the things that you love? Join hosts Amanda Barr & Rebecca Liu-Brennan as they share the secrets of their Million Dollar Dance Studios. On this weekly podcast, you will get practical, actionable tips how how to grow the BUSINESS of your Dance Studio.

As heard by us

Based on 6 episodes we listened to · September 2026

It translates dance-studio growth into concrete decisions about teams, enrolment, facilities and customer experience.

Amanda Barr and Rebecca Lou Brennan treat dance-studio ownership as a chain of practical decisions, then test those decisions through candid co-host debate and guest conversations.

Read our full review in PlayNext →

Why you'd press play

Comp hangover, lost ribbons, backstage parents: your studio-owner group chat just got a microphone.

Press play if you want

  • to rethink who really needs to be backstage when competition day gets chaotic
  • to give staff feedback before a small annoyance becomes a formal meeting
Read the full recommendation in PlayNext →

Talks about

Best episodes of Dance Principals United: Dance Studio Growth & Marketing Podcast

Short reviews from the PlayNext desk, based on the episodes we processed.

Concerts That Keep Families Coming Back

Concert season works better when the studio makes it easier on parents and treats it as part of retention, not just the show.

Amanda Barr and Rebecca Lou Brennan make a practical case for treating concert season like part of the studio's retention work, not just a performance night.

The Winning Open Week Strategy for Dance Studios

A blunt, practical push to treat enrollment like a real sales campaign.

It frames an enrollment push as real sales work: owners need to sell, keep following up, and use simple tools like texts, bulk SMS, and email so every lead gets a fair shot at enrolling.

How We Became Million‑Dollar Studio Owners

Business coaching belongs in the day to day, and small frustrations should not crowd out the work that actually grows a studio.

This episode treats business coaching as part of studio life, with Amanda Barr and Rebecca Lou Brennan linking ongoing learning to the same kind of upskilling dance teachers already know from studio work and advanced ballet.

TOP EPISODES OF 2025 - How We Became Million Dollar Dance Studio Owners

A candid studio owner reset on coaching, headspace, and self management.

This episode stays focused on the mindset shifts that help studio owners run their businesses better. Amanda Barr and Rebecca Lou Brennan keep the advice grounded: coaching matters, business owners need to keep learning, and small problems can eat up too much headspace if they…

Making Enrolment "Stupid-Easy" For Your Dance Studio In 2026

A practical reminder that quiet inquiries can reflect busy families, not lost interest.

Amanda and Rebecca frame the back-to-school reset as a practical reminder that enrollment silence often has more to do with family busyness and shifting priorities than with real disinterest.

From School Halls to 480+ Student Growth: Maree's Dance Studio Glow-Up

Growth gets real when a studio moves into its own space and systems have to catch up.

Marie's move into her own studio gives the piece its strongest arc, especially as it moves from signing the lease to the practical pressure of rent, school holidays, holiday hangouts, and week-long musical camps.

Studio Owner Burnout? THIS Is The Reset You Need

A sharp reminder that tiny trial frictions can quietly cost bookings.

Amanda Barr and Rebecca Lou Brennan turn their Studio Growth Club retreat into a practical look at a familiar studio choke point: where parents stall before trial.

Podcasts like Dance Principals United: Dance Studio Growth & Marketing Podcast

Episodes

  1. 1

    Christmas Events That Will Fill Your Dance Studio (Even Mid-Crazy Season)

    Amanda Barr and Rebecca Lou Brennan focus on Christmas events as a studio marketing channel, with Amanda describing Tree Lighting as a lead source that has brought in trials and long-term clients.

    ·32m·2 clips
  2. 2

    Making Enrolment "Stupid-Easy" For Your Dance Studio In 2026

    Amanda Barr and Rebecca Lou Brennan focus on making dance-studio enrolment “stupid-easy” for 2026, starting with database outreach to warm and cold leads from the last 5 years.

    ·30m·1 clip
  3. 3

    Mid-Year Concert = More Enrolments + More Profit In Your Dance Studio

    Hidden gem

    Dance Principles United podcast episode on mid-year concerts as a business strategy for dance studios.

    ·28m
  4. 4

    The Concert Day Tricks Most Dance Studios Miss

    ·21m·2 clips
  5. 5

    What Happens When You Build a Dance Studio with Your Childhood Bestie?

    Hidden gem

    Chloe and Kiralee sit down with Bec from Dance Principles United.

    ·29m·1 clip
  6. 6

    How to Deliver 5-Star Customer Service In Your Dance Studio

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan use hotel and restaurant examples, including a bad four-star stay in Europe and a top-rated restaurant in Sorrento, to frame what five-star customer service looks like in a dance studio.

    ·24m·1 clip
  7. 7

    The Winning Open Week Strategy for Dance Studios

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan open with the realities of getting to the studio early, juggling family logistics, and recording together in person.

    ·27m·1 clip
  8. 8

    Money Leaks in Your End‑of‑Year Dance Concert That Studio Owners Never Notice

    Ticket sales are the lever.

    ·25m·1 clip
  9. 9

    "We Were Ready to Quit..." - How This Regional Dance Studio Turned Everything Around

    Hidden gem

    Bec welcomes Bec and Kat from Pulse Performing Arts for a quick, candid chat about regional dance life.

    ·34m·2 clips
  10. 10

    Dance Studio Owner Confessions - Part Two!

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan open Dance Principals United with a studio-owner roundtable about vulnerability, money stress, and leadership changes at Dance Sensations and Edge Dance Center.

    ·26m·1 clip
  11. 11

    Double the Locations, Double the Stress? The Real Cost of Dance Studio Expansion

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan compare studio expansion with optimization, arguing that growth needs a clear payoff rather than growth for its own sake.

    ·27m·1 clip
  12. 12

    Is Your Dance Studio's Website Costing You Students?

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan argue that a dance studio website should do one job: get new families to book trials, not impress current students with long pages about values or teacher bios.

    ·20m·1 clip
  13. 13

    Cash-Flow Habits That Are Breaking Studio Owners

    Amanda Barr and Rebecca Lou Brennan open with a studio-owner problem: cash flow is tight, staff are getting paid, and the owner is not.

    ·23m·1 clip
  14. 14

    Comp Hangovers & Trophies in the Bin: Real Talk About Dance Comps For Studio Owners

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan use the end of comp season to talk about the “comp hangover,” 7:30 a.m.

    ·1h 1m·3 clips
  15. 15

    TOP EPISODES OF 2025 - How We Became Million Dollar Dance Studio Owners

    Amanda Barr and Rebecca Lou Brennan look back at the habits and mindset shifts that helped them grow as studio owners.

    ·28m·1 clip
  16. 16

    Dance Studio Admin Secrets: How to Train, Track, and Actually Lead Your Team

    ·23m·1 clip
  17. 17

    From School Halls to 480+ Student Growth: Maree's Dance Studio Glow-Up

    Marie from Dancing with Marie says a school-hall studio with about 120 students in 2020 became a 480-student business with 1,500 class placements.

    ·31m·2 clips
  18. 18

    The Trick Trap: What Judges Really Think (And Why It Matters For Your Dancers) - Studio Owner Tips

    Hidden gem

    Bec from Dance Principles United speaks with Cara Dixon, creator of Relative Motion, about why dancers keep hitting a technique ceiling and how her color-blocked apparel turns anatomy into something children can understand.

    ·26m·1 clip
  19. 19

    Dance Studio Owner Confessions - Part One!

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan host a couch-recorded episode of Dance Principals United with Nikki Diamond, Chelsea, and Marie, three studio owners from Edge Dance Centre, Extreme Talico, and Dancing with Marie.

    ·26m·1 clip
  20. 20

    One Skill Your Dancers Are Missing (That Could Change Everything For Studio Owners)

    ·26m
  21. 21

    Are Dance Comps Getting Out of Control? Here's What Needs to Change

    Hidden gem

    Ellie from Carnival Dance says her competition has run only two seasons, with a third season starting in 2024, yet studio owners already call it one of the best-run comps they have used.

    ·26m·1 clip
  22. 22

    Turning Dance Parents into Lifelong Studio Fans

    Amanda Barr and Rebecca Lou Brennan use a Fiji resort scouting trip to compare customer service at the Sofitel, Sheraton Golf Resort, and another hotel with pay-for-everything extras.

    ·21m·1 clip
  23. 23

    Studio Owner Burnout? THIS Is The Reset You Need

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan recap the Studio Growth Club retreat in the Hunter Valley, including the “SGC Mansion” theme, a three-day program, and a group stay in one hotel.

    ·32m·2 clips
  24. 24

    How We Became Million‑Dollar Studio Owners

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan use their own studio growth to explain why “million-dollar studio owners” had to stop doing several familiar habits.

    ·28m·1 clip
  25. 25

    TOP EPISODES OF 2025 - Dance Concerts That Keep Families Coming Back

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan use the Dance Principles United platform to argue that concerts should work as retention, marketing, and profit exercises, not just a showcase for choreography.

    ·27m·2 clips
  26. 26

    Concerts That Keep Families Coming Back

    Hidden gem

    Amanda Barr and Rebecca Lou Brennan focus on concert planning as a retention, marketing, and profit exercise for dance studios, not just a performance night.

    ·27m·1 clip
  27. 27

    Dance for your Life: Behind the Scenes with Producers of the New Movie

    Amanda Barr and Rebecca Lou Brennan welcome Jade Barnes and Lucas Newland to talk about *Dance for Your Life*.

    ·50m
  28. 28

    Staff Drama? Here's What You're Probably Not Doing As A Dance Studio Owner

    Amanda Barr and Rebecca Lou Brennan open with a live, staff-focused conversation.

    ·41m·2 clips
  29. 29

    Inside Dance Teacher Expo - The Weekend For Dance Studio Owners & Educators

    Hosts Amanda Barr and Rebecca Lou Brennan preview the upcoming Dance Teacher Expo, sharing their excitement, brainstorming creative booth ideas, and highlighting the featured presenters, classes, and business sessions designed for dance studio owners and educators.

    ·20m·1 clip
  30. 30

    The Truth About Dance Comp Teams: What's Working (and What's Not) In Your Studio

    Amanda Barr and Rebecca Lou Brennan, experienced dance studio owners, discuss how they manage competitive team enrollment and structure.

    ·34m
  31. 31

    Assistant Teacher Training Tips: What Most Dance Studio Owners Get Wrong

    Hidden gem

    Robyn Parris, owner of Prodigy Performing Arts dance studio, shares her 5-year growth journey from 250 to 770 students.

    ·22m
  32. 32

    10-Minute Social Media Hacks Your Dance Studio Actually Needs

    Hosts Amanda Barr and Rebecca Liu-Brennan discuss business strategies for dance studio owners, with a casual conversation about a Gordon Ramsay documentary.

    Apr 15, 2026·27m
  33. 33

    Dance Royalty, Shannon Atkins Wants Studio Owners & Teachers to Stop Stressing About This...

    Hosts Amanda Barr and Rebecca Liu-Brennan interview influential dance industry figure Shannon Atkins about her career journey and share business advice for dance studio owners.

    Apr 8, 2026·36m
  34. 34

    How Bec Took 4 Weeks Off & Came Back to a Thriving Studio

    Hosts discuss taking time off and share a success story of a dance studio owner who rapidly grew her business.

    Aug 14, 2025·24m
  35. 35

    Biggest Takeaways from my Europe Trip

    Hosts Amanda Barr and Rebecca Liu-Brennan share practical tips for growing a dance studio business, with a fun opening about international listeners.

    Aug 5, 2025·22m
  36. 36

    Under 16 Social Media Ban - Will it Affect Dance Studios?

    Hosts Amanda and Rebecca discuss a competition in Studio Growth Club to help dance studio owners measure and improve their business numbers.

    Jul 30, 2025·31m
  37. 37

    Dance Mum Mode: How Parenting Changed Us as Studio Owners

    Hosts discuss how being dance moms has influenced their approach to running their dance studios.

    Jul 23, 2025·22m
  38. 38

    Studio Kid Confessions: What It's Really Like to Be the Owner's Daughter

    Jul 16, 2025·29m
  39. 39

    Don't Let Your Midyear Concert Go to Waste!

    Jul 9, 2025·22m
  40. 40

    When Loyalty Hurts: Business Lessons from the Worst Breakups

    Jul 2, 2025·34m
  41. 41

    The Turning Points in Our Dance Studios

    Jun 28, 2025·33m
  42. 42

    The Turning Points In Our Dance Studios

    Jun 25, 2025·33m
  43. 43

    Wanna Know Where To Find Your Best Team Members?

    Jun 12, 2025·24m
  44. 44

    Unlocking Hidden Revenue: Creative Income Streams for Your Studio

    Jun 4, 2025·32m
  45. 45

    Trudy's Transformation From Dance Teacher to Studio BOSS

    May 28, 2025·25m
  46. 46

    Top 5 Facebook Ad Tips (Part 2)

    May 21, 2025·28m
  47. 47

    Top 5 Facebook Ad Tips (Part 1)

    May 14, 2025·25m
  48. 48

    Difficult Parent Conversations Suck – How to Handle Them Better

    Hosts discuss strategies for managing difficult parent interactions at dance studios.

    May 7, 2025·25m
  49. 49

    Midyear Showcase - Everything to know for your Best Event Yet!

    May 1, 2025·25m
  50. 50

    Feeling the Term 2 Blues?

    Apr 22, 2025·22m
  51. 51

    Key Takeaways from Dance Teacher Expo

    Apr 9, 2025·27m
  52. 52

    Behind the Curtains with Dionne + Britt from TTT Dance

    Hosts Amanda and Rebecca interview dance studio owners about their journey and business growth strategies.

    Mar 26, 2025·29m
  53. 53

    Behind the Scenes of Dance Teacher Expo

    Mar 12, 2025·25m
  54. 54

    Effective First Aid in your Studio

    Mar 4, 2025·29m
  55. 55

    From Overwhelmed to Organized: Elevating Your Studio's Social Media

    Feb 26, 2025·23m
  56. 56

    Who the f#%k is Jamie

    Feb 11, 2025·26m
  57. 57

    The Non-Stop Enrolment Strategy

    Feb 6, 2025·20m
  58. 58

    Set Your Team Up For Success in 2025

    Jan 29, 2025·21m
  59. 59

    Beat the January Cash Flow Blues

    Jan 22, 2025·28m
  60. 60

    The Top 5 Tasks to Do Now to Crush Your 2025!

    Jan 8, 2025·39m
  61. 61

    From Legacy to Legendary: Chelsea Windon's Branding Transformation

    Dec 31, 2024·48m
  62. 62

    Behind the Scenes of Studio Success: Real Stories and Lessons Learned

    Dec 27, 2024·47m
  63. 63

    Lights, Camera, Dance - Behind the Scenes of Dance Life w/ Jade Barnes

    Dec 19, 2024·43m
  64. 64

    Scale your Dance Studio Part 4: A $1 million Dollar Dance Studio

    Dec 11, 2024·33m
  65. 65

    Title: Scale Your Dance Studio Part 3: From $500K - $1Mil

    Dec 4, 2024·32m
  66. 66

    Scale your Dance Studio Part 2: From $250k - $500k

    Nov 27, 2024·33m
  67. 67

    Scale Your Dance Studio Part 1: From $0-$250K

    Nov 20, 2024·30m
  68. 68

    The Top 5 Mistakes Studio Dance Owners Make

    Nov 13, 2024·29m
  69. 69

    2024 Concert Series: Tech Solutions to make Your Concert Easier

    Nov 5, 2024·29m
  70. 70

    Concert Series: Creating a Fans First Experience

    Oct 30, 2024·32m
  71. 71

    2024 Concert Series: Parent Communication Done Right

    Oct 23, 2024·18m
  72. 72

    Boost Your Studio's Reach with One Simple Instagram Trick - No Bulls#$t Business Tips 46

    Oct 17, 2024·3m
  73. 73

    2024 Concert Series: All Things Costumes

    Oct 15, 2024·28m
  74. 74

    It's Not About You, It's About Them! - No Bulls#$t Business Tips 45

    Oct 10, 2024·4m
  75. 75

    Surrounding Yourself with the Right People - the Key to Growing Your Studio

    Hosts share highlights and takeaways from their Studio Growth Club retreat, including a funny TikTok mishap.

    Oct 9, 2024·29m
  76. 76

    Unlocking Studio Growth with Facebook and Instagram Ads - No Bulls#$t Business Tips 44

    Oct 3, 2024·4m
  77. 77

    Ditch the Perfection – Why Real, Fun Photos Will Grow Your Studio - No Bulls#$t Business Tips 43

    Sep 26, 2024·4m
  78. 78

    Boosting Comp Team Commitment

    Sep 24, 2024·22m
  79. 79

    Shifting the Spotlight: How to Make Your Marketing About Clients, Not Your Studio - No Bulls#$t Business Tips 42

    Sep 19, 2024·4m
  80. 80

    The Power of Studio Values

    Sep 18, 2024·25m
  81. 81

    Mastering Facebook & Instagram Ads: The Key to Growing Your Dance Studio - No Bulls#$t Business Tips 41

    Sep 12, 2024·4m
  82. 82

    Can I Afford a Full Time Staff Member?

    Sep 10, 2024·30m
  83. 83

    Rapid Responses: The Key to Winning New Clients - No Bulls#$t Business Tips 40

    Sep 5, 2024·5m
  84. 84

    Listening to Your Market to Increase Your Profit

    Sep 3, 2024·23m
  85. 85

    Why Perfect Isn't Always Profitable: Transform Your Studio's Instagram Today - No Bulls#$t Business Tips 39

    Aug 29, 2024·4m
  86. 86

    Learnings from Los Angeles - Part 2

    Aug 28, 2024·28m
  87. 87

    Be the Face of Your Brand: How to Connect with Clients and Grow Your Studio - No Bulls#$t Business Tips 38

    Aug 22, 2024·4m
  88. 88

    Learnings from Los Angeles

    Aug 21, 2024·27m
  89. 89

    Boost Your Dance Studio Enquiries with Effective Website CTAs - No Bulls#$t Business Tips 37

    Aug 15, 2024·3m
  90. 90

    How to be More Efficient and Effective as a Studio Owner

    Hosts Amanda Barr and Rebecca Liu-Brennan discuss the difference between proactive and reactive tasks for dance studio owners, emphasizing the importance of starting the day with proactive work.

    Aug 13, 2024·23m
  91. 91

    Mastering Backstage Concert Critical Paths - No Bulls#$t Business Tips 36

    Aug 8, 2024·3m
  92. 92

    LIVE FROM LAS VEGAS! Takeaways from Dance Teacher Web

    Aug 6, 2024·16m
  93. 93

    Transforming the Backstage Experience: Making Concerts Awesome - No Bulls#$t Business Tips 35

    Aug 1, 2024·4m
  94. 94

    Don't Sweat the Small Stuff - The Key to a Healthy Dance Studio Owner Life

    Jul 31, 2024·28m
  95. 95

    Simplifying Your Studio's Timetable: A Game-Changer for 2025

    Jul 26, 2024·20m
  96. 96

    Rethinking Your Dance Concerts - No Bulls#$t Business Tips 34

    Jul 25, 2024·3m
  97. 97

    Ditching Printed Programs for Digital Solutions - No Bulls#$t Business Tips 33

    Jul 19, 2024·3m
  98. 98

    Outsourcing Effectively in Your Dance Studio

    Jul 17, 2024·27m
  99. 99

    Creating Instagrammable Concerts: Boosting Your Event's Social Media Appeal - No Bulls#$t Business Tips 32

    Jul 10, 2024·3m
  100. 100

    5 Top Tips for Managing Your Staff

    Jul 10, 2024·25m
  101. 101

    Revive Your Concert Promotions: The Power of Facebook Events

    Jul 4, 2024·3m
  102. 102

    EOFY - WTF???

    Jul 3, 2024·22m
  103. 103

    Mastering Goal Setting: Effective Strategies for Studio Success - No Bulls#$t Business Tips 30

    Jun 28, 2024·5m