Dance Principals United: Dance Studio Growth & Marketing Podcast · Amanda Barr & Rebecca Liu-Brennan: Dance Studio Coaches & Growth Experts

What Happens When You Build a Dance Studio with Your Childhood Bestie?

·29 min·1 clip

They turned a name change into a launch party, pink-and-orange rebrand, and a full reception rebuild.

Chloe and Kiralee sit down with Bec from Dance Principles United. They talk about joining Studio Growth Club after buying Kiko Dance Studios, and that backstory leads into the practical lesson they shared at a DPU event in Sydney. The point is plain. They want studio owners to stop losing time to random tasks and start protecting the hours that matter. A whiteboard helps. They use one for numbers, to-dos, and a daily block of tasks they want to complete, because making the work visible keeps the week from drifting. Mondays are for marketing. One owner schedules stories, posts, and reels for the week while the other handles emails and family posts, so the workload gets split instead of piled onto one person. That division matters. They call it a tag-team approach that helps them move through the long list of things studio owners have to do. Not every week is tidy. Concert week, they admit, can throw the whole plan off, but the point is not perfection; it is resetting each week and checking the system each term. They keep adjusting. If something is not working on a certain day, they re-block it, move it, or decide it only needs a fortnightly check-in. The episode keeps coming back to discipline. Their view is that studio ownership rewards the people willing to do the hard things first and keep showing up when the process is messy. There is no gloss. The conversation stays close to the real work of running a studio: time management, content, communication, and the small systems that keep everything from slipping. It feels lived-in. What comes through most clearly is that their progress comes from consistency, reflection, and the willingness to keep tightening how the studio runs.

As heard by us

Studio growth looks like a whiteboard, a Monday reset, and a refusal to let chaos run the week.

Chloe and Kiralee frame the Kiko Dance Studios story around owner time, marketing discipline, and the simple work of keeping a week from drifting off course.

Read the full review in PlayNext →

Why you'd press play

You need a weekly time-blocking system that helps studio work stay under control.

Read the full recommendation in PlayNext →

Listen to the show on

Apple Podcasts Spotify

Play clips from this episode More from Dance Principals United: Dance Studio Growth & Marketing Podcast