Rich Brooks | Interviews with Marketing Experts | SEO | Social Media Market
500 episodes listed below
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Discover how to increase your online visibility, drive more qualified traffic to your site and convert that traffic into leads and business! In The Marketing Agents Podcast, we'll interview leading marketers from around the globe to get their insider tips and tricks on SEO, social media and mobile marketing. If you've been looking to reach more of your ideal customers and build your business, be sure to subscribe to The Marketing Agents Podcast today!
Based on 6 episodes we listened to · September 2026
Rich Brooks turns digital marketing interviews into practical guidance on search, advertising, messaging, content, and AI-assisted business systems.
Rich Brooks turns interviews into working sessions, pressing guests for the choices behind effective digital marketing rather than settling for broad advice.
That 'restaurant' category on a hospital's Google profile might make you rethink every innocent-looking checkbox.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A practical case for using YouTube as a durable source of warm leads.
Jerry Potter treats YouTube less like a channel and more like an asset that keeps working after the upload. The focus is on the practical upside: more time freedom, a steady stream of warm leads, and a library that does not disappear the moment attention moves on.
AI helps most once the process is already in shape.
Rich Brooks and Mike Allton keep the focus on a simple idea: AI helps most after the work itself is in order. The talk stays practical, with a sales and marketing example from Flight New Media grounding the point.
Clear messages work best when they answer the problem and the solution fast.
The episode treats messaging as a business problem first. If people cannot tell what something is, what it is for, and whether it is worth their attention, they drift off.
Lean-budget search advice that narrows reach, clarifies goals, and keeps optimization realistic.
Brooke Osmundson and Rich Brooks present small-budget paid search as a matter of focus, not reach. When broad keywords are out of reach, the practical answer is to narrow the target as much as possible and be clear about what a limited budget is meant to prove.
A clear case for making a message into a premise worth defending.
The episode treats messaging as more than a slogan and lands on a sturdier idea: a narrative argument. It keeps returning to the point that audiences need more than a promise; they need a reason to accept a point of view, and the X, Y premise pitch gives that idea a concrete…
A practical framework lesson for keeping a message consistent across channels.
This episode argues that a clear framework can keep a brand's message from drifting across a website, social feeds, collateral, and packaging.
A practical look at keeping Google Ads focused when budget is tight.
The episode stays focused on a basic problem small businesses face: too many campaigns and creatives spread budget too thin. Rich Brooks keeps the discussion practical, with attention on which data deserves trust and when simplification helps.
Paid social works best here when the offer, product, and message are already solid.
The episode treats paid social as an amplifier rather than a fix. Ads on Facebook, Instagram, and Pinterest only reveal whether the offer, message, and selling process are already working, so the focus stays on getting those basics in order before spending more on traffic.
Simon Owens interviews founders about the revenue mechanics behind their media businesses.
Colin and Samir break down creator-economy news, from OpenAI's TBPN deal to AI podcasts.
AI-era marketing tactics from operators testing what works next.
Mark DeGrasse interviews agency and marketing operators on the frameworks behind their case studies.
Cory Cotten-Potter interviews B2B sales and marketing founders on AI's reshaping of pipeline generation.
Kristina Halvorson interviews content strategists about how the work actually gets done.
Christopher Penn of Trust Insights tells host Rich Brooks that agentic AI moves users from "done by you" and "done with you" to "done for you," citing a 45-minute Claude Cowork slide deck built for CEO Katie Rivera from brand standards and an outline.
This episode segment introduces a discussion on using AI-generated images for marketing, featuring expert Lauren deVane to explore tools, prompts, and brand alignment.
Rich Brooks shares AI lessons from 2025 and plans for 2026 to help marketers and business owners grow using artificial intelligence.
This episode segment discusses applying behavioral science principles to effectively communicate change by focusing on what matters to others rather than personal excitement, in contexts like leadership and marketing.
Rich Brooks of The Agents of Change (episode 615) interviews Luna Battaglia of Karoo Creative about "brand worlds," the emotional experience customers get at every touchpoint.
Rich Brooks opens episode 614 of The Agents of Change with a story about his AI assistant Orbi producing a wrong call summary on the default 4.0 model, then a correct one on 5.2 after he asked it to "take your time." AJ Cassata of Revenue Boost, who knocked on over 10,000 doors selling house painting, says he learned to sell "the next step" with a 10-15 second pitch instead of the whole project.
This episode discusses why traditional lead magnets like white papers often fail and introduces smarter alternatives for effective lead funnels, featuring insights from business strategist Maeve Ferguson.
Host Rich Brooks discusses his AI journey from basic prompting to agentic AI workflows for marketing automation.
YouTube gave Jerry more breathing room in the business.
James starts with a blunt line: your website and email list are yours, while landing pages and other channels are rented ground.
Rich Brooks interviews Mike Allton about creating custom AI assistants for businesses.
Host Rich Brooks interviews message designer Tamsen Webster about creating unforgettable messages that drive lasting change.
Brooke Osmundson discusses paid search strategies for small budgets, covering common mistakes, cost management, and tools like Google Keyword Planner.
Jay Acunzo shares how to transform generic content into compelling intellectual property by developing a unique premise and resonant storytelling.
Host Rich Brooks interviews Melanie Diesel, a creative systems architect, about building powerful marketing frameworks.
Andy Janaitis shares practical strategies for small businesses to succeed with Google Ads on limited budgets, emphasizing campaign consolidation, proper tracking, and leveraging AI.
Scott Desgrosseilliers, founder of Wicked Reports, explains how marketing attribution provides clarity for decision-making, using examples from small businesses like a lobster company.
In this solo episode, host Rich Brooks shares his detailed podcast workflow for episode 600, covering how he uses AI tools like Fathom, ChatGPT, and Claude to streamline guest booking, interview preparation, and post-production.
In this episode, host Rich Brooks interviews Karen Nelson about current strategies in paid social advertising, focusing on platforms like Meta and Pinterest.
Rich Brooks interviews Jay Baer about why AI will soon be a commodity, making human touch the key competitive advantage in marketing.
Rich Brooks interviews Greg Gifford on optimizing Google Business Profile for local SEO, covering strategic category selection, AI's limited impact on local search, common suspension causes, and debunking myths about ranking factors.
The episode discusses the importance of limiting reasons when pitching to clients to maintain credibility, and introduces the podcast's focus on digital marketing strategies.
This episode discusses digital PR and its impact on online visibility, search rankings, and business growth.
The host discusses how AI overviews and GEO are changing SEO, emphasizing the importance of intros and keyword research.
The host discusses the importance of promoting content after publishing and interviews marketing experts on digital marketing strategies.
An interview discussing the power of email marketing as owned media in a post-privacy era.
This episode discusses how to map the customer journey to identify content gaps and optimize marketing channels.
An interview with a marketing expert discussing the shift from keyword-focused SEO to brand-driven search strategies.
This episode discusses how to improve email marketing open rates and generate more business from emails.
This episode covers B2B paid search strategies including targeting, ad copy, and landing page optimization to generate more leads and sales.