500 episodes listed below
Blunt business coaching for private practice clinicians.
Practice Momentum is a brisk coaching show for clinicians trying to run a private practice without getting buried by admin, social media, or vague business advice. Dr. Brooklyn Storm turns new tools, regulatory material, and common practice frustrations into plain-spoken warnings and usable next steps.
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Practice Momentum sits at the intersection of therapy work, small-business survival, and fast-changing digital tools. It is not a calm lecture series. It is closer to a practitioner-coach thinking aloud while testing the thing, reading the regulatory material, reacting to the platform change, and then translating the risk for clinicians who have actual clients, diaries, bills, and professional obligations. Dr. Brooklyn Storm brings the perspective of a former psychologist turned business coach, and the show repeatedly returns to one problem: private practice owners often have the advice, but they still cannot make the advice happen. That makes the episodes unusually focused on implementation. A diary that keeps getting out of control is not treated as a personal flaw. A weak social media strategy is not waved away with generic visibility talk. An AI workflow is not exciting just because it is new. The show wants to know what the tool does, what it stores, what it misses, what it fabricates, and what a clinician needs to do before relying on it. Recent episodes spend a lot of time with ChatGPT, Claude, AI agents, file libraries, research checking, app building, and admin automation. There is real enthusiasm there. There is also suspicion. The show can be excited by Claude doing weekly admin while still warning that AI may invent references, skip the middle of a long request, or retain files after a subscription change unless the user manually deletes them. Marketing episodes are just as concrete. Instagram algorithm updates, Facebook group behavior, silent readers, community trust, booking calls, and client attraction are explained through practical cause and effect. The regulatory material brings a different kind of urgency, especially for counsellors and psychotherapists in Australia navigating national standards, surveys, professional bodies, and the possibility that regulation could reshape who gets to work. Personal asides and behind-the-scenes updates appear often, but they usually function as context rather than filler. The overall result is a candid, restless business show for clinicians who need fewer shiny tactics and more clear-eyed decisions.
Made for: Private practice counsellors, psychologists, psychotherapists, and social workers who need practical help with business systems, ethical visibility, AI use, marketing, and regulation. It especially suits clinicians who feel informed but stuck on implementation.
What sets it apart: The show combines live tool-testing, regulatory reading, business coaching, and frank practitioner experience instead of offering generic growth advice. Its strongest moments come when a platform change, AI feature, or regulatory document is translated into specific consequences for a working practice.
Business growth in private practice often feels harder than it should. Many counsellors, psychologists and social workers follow good advice yet still struggle with income stability, boundaries and knowing what actually moves their practice forward.This podcast blends professional insight with lived experience and introduces two practitioner-developed frameworks; Practice Momentum™ and EthicallyAI™; that address identity integration, sustainable business foundations and ethical digital competence in private practice. Episodes cover areas including but not limited to role identity, boundaries, ethical visibility, decision-making, digital competence and ethical AI use, marketing, revenue consi…
Based on 6 episodes we listened to · September 2026
Brooklyn Storm makes private-practice decisions legible, pairing business coaching with concrete scrutiny of AI, marketing, confidentiality, and professional regulation.
Dr. Brooklyn Storm treats private practice as a chain of concrete decisions, from attracting clients and measuring marketing results to responding to regulatory proposals.
This is the show that checks your AI's citations before it checks your marketing plan.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A practical reminder that ChatGPT's file library needs clear housekeeping habits, especially for private practice owners handling sensitive documents.
Dr. Brooklyn Storm turns ChatGPT's file library into a practical housekeeping issue for private practice owners. She focuses on what can happen to stored material when users delete files, change subscriptions, or close an account, moving from initial interest in the feature to…
AI is the hook, but source-checking is the real takeaway.
This episode focuses on the messier side of AI: agents, source-checking, and how easily a tool can sound certain while still missing the mark.
A sharp look at a consultation process that may be asking for buy-in before the ground rules are settled.
The episode tracks the rolling out of regulation for counsellors and psychotherapists in Australia, with particular attention on diploma-qualified practitioners.
A steady look at how quiet Facebook readership can turn into private-practice visibility, even when engagement looks low.
The episode treats social media as a client-attraction channel whose value is not always visible in likes, hearts, or comments. Dr. Brooklyn Storm, a former psychologist now working as a business coach, centers the discussion on a practical blind spot for private practice…
A clear case for making one client-getting theme visible wherever a private practice speaks.
Dr. Brooklyn Storm's short business-coaching episode treats client scarcity less as a demand problem than as a visibility problem. The focus is lead generation: what happens when inquiries slow down, bookings do not follow, and a practice needs to be easier to recognize.
A grounded filter for private practice owners deciding which visibility opportunities are worth the time and energy.
Marketing without social media can sound like a search for the next available channel. Dr. Brooklyn Storm gives the question a more useful shape: whether an appealing opportunity is worth the time, energy, and tracking it will demand.
A candid, boundary-minded guide to using AI around private practice while keeping client confidentiality protected.
Practice Momentum looks at AI anxiety in private practice through a clear ethical lens, with Dr. Brooklyn Storm drawing the boundary at client confidentiality.
Marketing war stories turned into usable playbooks.
Revenue leaders talking shop on AI, pipeline and value.
This episode discusses how to attract more clients to a private practice by explaining the marketing funnel concept as a client pathway to reduce stress and improve results.
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This episode provides practical advice for private practice owners on how to effectively use their websites to attract and convert clients, based on recent experiences with website wellness checks.
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The host, a business coach, shares how she uses AI (specifically Claude) to automate weekly administrative tasks to create more space and efficiency in her life and business.
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This episode discusses a recent Instagram algorithm change in 2026 and explains why it's beneficial for therapists and mental health professionals building private practices.
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The host is in the car on the way back from Phillip Island.
Brooklyn Storm opens by saying counsellors and psychotherapists do not need another strategy.
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Practice Momentum's What I'd Focus On if I Needed Clients for My Private Practice is a lead-generation episode about filling a private practice.
This episode discusses practical strategies for marketing a private practice without using social media, focusing on email management and implementation barriers.
This episode discusses how to attract more clients to a private practice by understanding and optimizing the client pathway or marketing funnel.