Practice Momentum - Private Practice Business Coaching Podcast

AI in Private Practice: What Every Therapist Needs to Know About ChatGPT and Claude (Plus: The Private Practice Resource Hub Is Here)

·49 min·4 clips
Dr. Brooklyn Storm reveals why most therapists' business advice fails and what actually works for neurodivergent women in private practice.
Dr. Brooklyn Storm hosts this solo episode of the Practice Momentum podcast, focusing on AI integration for therapists in private practice. She introduces herself as a neurodivergent former psychologist turned business coach, emphasizing a direct approach to business challenges. The episode begins with a personal anecdote about recording amidst distractions, then transitions to the main topic: AI tools like ChatGPT and Claude. Storm explains that AI stands for artificial intelligence, describing it as conversational software for tasks like writing and brainstorming. She details ChatGPT's history by OpenAI, noting its rapid growth and features, and contrasts it with Claude by Anthropic, which prioritizes safety, careful reasoning, and honesty. The host addresses common fears among therapists, including confidentiality, AI replacing human therapists, authenticity concerns, and overwhelm. She provides clear rules, such as never inputting client information into AI tools, and argues that AI cannot replicate human connection in therapy. Storm discusses mistakes therapists make with AI, such as accidental data input, not verifying AI output, poor prompting leading to generic content, and avoiding AI altogether. She emphasizes the importance of learning to prompt effectively and checking AI-generated content for accuracy. The episode highlights practical applications of AI, including drafting social media content, writing emails, and creating marketing materials, which can save time and increase revenue. Storm shares that she uses AI daily in her business and has helped a client increase bookings by 22% with an AI product. She announces the launch of the Private Practice Resource Hub, a free community with tools and learning resources for AI in private practice, using a freemium model with a paid tier at $47 USD. The hub aims to support therapists at different skill levels, from beginners to those seeking advanced applications. Storm concludes by encouraging therapists to embrace AI for long-term practice sustainability and potential leadership in the field.

As heard by us

A candid, boundary-minded guide to using AI around private practice while keeping client confidentiality protected.

Practice Momentum looks at AI anxiety in private practice through a clear ethical lens, with Dr. Brooklyn Storm drawing the boundary at client confidentiality.

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Why you'd press play

You want AI help for your practice without putting client privacy anywhere near the tool.

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