Amy Porterfield
17 episodes listed below
Practical online marketing, one step at a time.
Online Marketing Made Easy is a warm, tactical business show for people selling digital products, courses, and services online. It works through the real sticking points: money objections, saturated markets, sales-page messaging, live events, follow-up, and procrastination.
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Online Marketing Made Easy is a teaching-first business show about selling digital products, courses, and services with more clarity. The episodes in this collection sit close to the real pressure points of online entrepreneurship. Money objections get translated into payment plans, refund periods, and trust-building language. Sales-page uncertainty becomes a conversation about emotion, reason, stories, statistics, and proof. A saturated market is reframed as a positioning problem, not a reason to stop. Procrastination is treated as a practical signal that something may need to be delegated, automated, eliminated, or handled first thing before it takes over the day. The show is warm, but it is not fuzzy. It likes a numbered step, a simple calculation, a concrete example, and a next action. Course creators will hear repeated attention to offer design, launch follow-up, bonuses, testimonials, and audience fit. People who sell services will find useful copywriting advice, especially around matching emotional appeal with rational justification. The live-event episode adds a sharper sales lens, stressing that the event itself is only part of the work and that follow-up carries much of the value. The messaging episodes keep returning to plain human language over jargon or exaggerated claims. The niche episode pushes back on the fear that crowded markets make success impossible. Instead, it argues for clearer skill, sharper distinction, and better marketing execution. The productivity material keeps the show grounded in entrepreneurial reality, where texts, tasks, and decisions pile up alongside campaigns and launches. Amy Porterfield appears repeatedly as the central teacher, using personal proof and student-style examples to make the advice feel reachable. Darnyelle Jervey Harmon appears in the live-events episode title. The collection is best for listeners who already have an idea, offer, audience, or early business and need help making the next marketing move. It favors repeatable systems over big dramatic reinvention. Its core promise is not that online business becomes effortless, but that the hard parts can be named, sorted, and worked through one step at a time.
Made for: Best for course creators, people selling services, and early online entrepreneurs who need help shaping offers, launches, messaging, and sales habits. It suits people who want tactical encouragement without corporate polish.
What sets it apart: The show stands out by turning common entrepreneurial fears into specific marketing moves: payment plans, refund framing, testimonials, sales-page structure, follow-up, and task triage. Its teaching style is intimate, plainspoken, and action-oriented.
Welcome to the Online Marketing Made Easy Collection – a series of my most downloaded episodes in the history of the podcast!I started Online Marketing Made Easy back in 2013 to help aspiring entrepreneurs quit their 9-5 jobs and start their own online businesses. Since then, I’ve sunsetted the show and started a NEW podcast called The Amy Porterfield Show. Don’t worry – the Online Marketing Made Easy Collection (and the entire 700+ episode library) is still your on-the-go guide if you’re dreaming and plotting your way to your own freedom-based online business. If you’re looking for the next level of conve...
Based on 5 episodes we listened to · September 2026
Amy Porterfield makes course marketing legible by translating launches, messaging, objections, and workflow problems into concrete operating choices.
Online Marketing Made Easy turns online business advice into decisions a course creator can act on. Amy Porterfield moves between solo coaching and guest conversation, covering sales-page messaging, money objections, virtual events, procrastination, and positioning in crowded…
Amy Porterfield treats launch anxiety with follow-up math and a mercifully concrete checklist.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A practical reset for copy that needs both heart and proof.
Amy Porterfield treats copy as a mix of feeling and justification, and the discussion stays close to that balance. It moves through the parts she says matter most: emotion, statistics, stories, testimonials, and proof.
A practical guide to follow-up, offer design, audience focus, and enrollment for a virtual live event.
Porterfield treats live events as a sales tool built around follow-up, not the event itself. She gives sales during the live moment their due, then turns to what happens after, where most deals actually close.
A plainspoken approach to procrastination that turns mental clutter into a simple morning routine.
Amy Porterfield treats procrastination as a systems issue, not a character flaw, and keeps the fix grounded: delegate what can move, automate what repeats, and cut what does not matter.
A practical guide to making price objections feel solvable, not personal.
The episode moves past simple price objections and looks at the other reasons buyers hesitate, including time, and the fear that family or friends will not understand the choice.
A plainspoken case for narrowing the niche, staying consistent, and building a repeatable launch process.
Amy Porterfield treats saturation less as a market dead end than as a cue to narrow the pitch and keep improving. She stays close to the fatigue that comes with launching, then makes the case for consistency without pretending a huge list is required.
Marketing war stories turned into usable playbooks.
Revenue leaders talking shop on AI, pipeline and value.
Procrastination gets heavy fast.
Your niche is you.
Your copy has two jobs.
Follow-up is where the money hides.
Tell me the truth.