The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

Bryan Cohen and H. Claire Taylor: Self Publishing Author Entrepreneurs

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In their own words

Authors, are you struggling to get the word out about your books? Discover the latest book marketing and publishing news, tools and strategies. This is the Sell More Books Show with Jim Kukral and Bryan Cohen. Every week you'll get helpful tips and ideas to make your book sales soar. Visit SellMoreBooksShow.com for detailed show notes and more info.

As heard by us

Based on 6 episodes we listened to · September 2026

It turns changes in Amazon, publishing tools and author work habits into practical business questions for independent authors.

Brian Cohen treats self-publishing as an operating business, pairing industry news with candid conversations about the decisions authors face.

Read our full review in PlayNext →

Why you'd press play

Bryan Cohen's guests can talk KDP keywords and still tell you to leave weekend Slack alone.

Press play if you want

  • to weigh Kindle Unlimited's reach against keeping your books available elsewhere
  • to hear why broad KDP keywords can leave your book lost in the crowd
Read the full recommendation in PlayNext →

Talks about

Best episodes of The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

Short reviews from the PlayNext desk, based on the episodes we processed.

Episode 598 - Podcast Booking & What to Focus On with Angel Lawson

Consistency matters more than chasing one big podcast moment.

Episode 598 treats author marketing as a steady practice rather than a chase for one standout appearance. Brian Cohen and Angel Lawson make the case that brand awareness only earns its keep when it reaches the right audience and is supported by consistent effort, not a single…

Episode 612 – The Rachel Reid Effect with Ines Johnson

A lively case for why hockey romance keeps drawing readers.

The episode makes a clear case for hockey romance as a genre with unusual visual force, linking its appeal to pageantry, international reach, and the gear that can shape romance writing.

The Post-Launch Push with Kevin J. Anderson

A steady reminder that post-launch work is about judgment, not panic.

Brian Cohen and Kevin J. Anderson spend most of the discussion on the part that usually gets ignored: what happens after a launch. They keep coming back to the same practical question, when to keep adjusting a book and when to stop pouring time into it.

SMBS – Getting Organized in 2026 with Trixie Silvertale

A practical reset for authors whose ideas and admin keep colliding.

Brian Cohen and Trixie Silvertail spend the episode on a simple problem: how to stay organized while the book business keeps growing. The talk moves from reader reaction to creative momentum, then into the quieter work of getting ideas down, clearing clutter, and building a…

Episode 613 - Preventing Author Burnout with Quinn Ward

Burnout is treated as a practical problem, not a personality flaw.

Episode 613 treats burnout as a practical problem with a real human cost. Quinn Ward and Brian Cohen stay grounded in the pressures of self-publishing life: weekend Slack messages, the need to keep words and marketing moving, and the guilt that comes from feeling like every task…

Disappearing Nonfiction with Marc Reklau

Grounded self-publishing talk about resilience, income, and how translations can shift the math.

This is a practical conversation about staying steady when the business gets uneven. Brian Cohen and Mark Reklau talk through KDP payouts slipping, an account going missing for a while, and the awkward gap between self-publishing income and the visibility that traditional…

Episode 599 - Novel November & Tracking Your Progress with Nora Phoenix

A practical look at whether 30 day writing challenges fit a writer's process.

Nora Phoenix takes a practical view of 30 day writing challenges. The point is not the slogan but the setup: planning ahead, knowing what the pace will demand, and deciding whether that pace fits the way a writer actually works.

Episode 611 - Amazon's Ask This Book Feature with Ines Johnson

A skeptical take on a book Q&A tool, with its strongest use case in trigger warnings.

The discussion treats a book-level AI Q&A tool as a practical publishing question, not a novelty. Brian Cohen and Inez Johnson keep circling back to the same point: convenience only matters when the answers are dependable, and AI can still miss the mark.

Podcasts like The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

Episodes

  1. 1

    Audio Direct Alternatives

    Brian Cohen discusses alternatives for authors to sell audiobooks and ebooks directly, focusing on services like Curious that handle logistics while authors keep full royalties.

    ·15m·1 clip
  2. 2

    Episode 608 - Streaming Indies with Tracy Fredyrchowski

    ·23m
  3. 3

    KDP Account Closures and LIVE SMBS

    ·36m
  4. 4

    Episode 625 - Bryan Answers Your Questions

    ·24m
  5. 5

    Episode 599 - Novel November & Tracking Your Progress with Nora Phoenix

    Hidden gem

    This episode keeps things practical.

    ·37m·2 clips
  6. 6

    SMBS Episode 604 - The More it Changes the More it Stays the Same

    Hidden gem

    Brian Cohen uses SMBS Episode 604 to argue that authors should stop trying to follow every marketing rule and instead focus on what they like, what they do well, and what actually sells books.

    ·28m·1 clip
  7. 7

    Episode 612 – The Rachel Reid Effect with Ines Johnson

    Hidden gem

    Brian Cohen opens the show and welcomes Inez Johnson back to Sell More Book Show.

    ·32m
  8. 8

    Episode 595 - KU Books in Libraries with Kelsie Hoss

    Bryan Cohen interviews romance author Kelsie Ho about Amazon's new policy allowing Kindle Unlimited books in libraries, discussing its implications for authors.

    ·29m·2 clips
  9. 9

    Episode 605 - Kindle AI Translations with Christine Sterling

    Hidden gem

    Brian Cohen and Christine Sterling discuss Amazon’s beta Kindle Translate, including English-to-Spanish and German-to-English, and Christine says she will “hang back and just see what happens.” Christine also argues that authors do not need to chase every shiny object, recommending research missions, trusted communities, and coaches instead of going down rabbit holes.

    ·30m·1 clip
  10. 10

    Episode 596 - The $100 Million Book Launch with Kelsie Hoss

    Hidden gem

    Episode 596 of The Sell More Books Show centers on Alex Hormozi’s reported $100 million book launch and breaks down why a webinar, six weeks of advance promotion, and a big audience changed the outcome.

    ·30m·1 clip
  11. 11

    Episode 613 - Preventing Author Burnout with Quinn Ward

    Hidden gem

    Brian Cohen welcomes Quinn Ward to talk about preventing burnout.

    ·34m·2 clips
  12. 12

    Disappearing Nonfiction with Marc Reklau

    Hidden gem

    Brian Cohen talks with Mark Rettklau about staying positive when self-publishing gets messy.

    ·36m·2 clips
  13. 13

    Episode 614 – Tuning Up for 2026 with Quinn Ward

    Hidden gem

    Brian Cohen and Quinn Ward spend Episode 614 of The Sell More Books Show on mindset shifts, with Quinn describing how “woo” practices, better company, and steadier self-talk changed her writing and business results.

    ·32m·2 clips
  14. 14

    Episode 609 - The Netflix - Warner Brothers Merger with Tana Stone

    Hidden gem

    Brian Cohen and Tana Stone focus on Netflix's bid to acquire Warner Brothers, with the Writers Guild of America warning Reuters that the merger could eliminate jobs, push down wages, and worsen working conditions for writers, screenwriters, and novelists.

    ·30m·1 clip
  15. 15

    SMBS 618 - Emails That Convert with Trixie Silvertale

    Hidden gem

    Brian Cohen and paranormal cozy mystery author Trixie Silvertale spend SMBS 618 on book launch emails, repeated outreach, and why “I don’t believe that you can send too many emails” is her stance.

    ·29m·1 clip
  16. 16

    Episode 610 - Being Real Online with Tana Stone

    Hidden gem

    Brian Cohen and Tana Stone spend Episode 610 of The Sell More Books Show on two linked ideas from Claire Taylor: trustworthiness and going local.

    ·28m·1 clip
  17. 17

    Episode 603 - Finding Joy & Going Live

    Brian Cohen uses episode 603 of The Sell More Books Show to explain why he is moving toward more live sessions, including a three-part Facebook series called "How to Make a Royalties Comeback" and a two-week "Raise Your Royalties Mastermind Intensive" starting Monday, November 3rd.

    ·25m·1 clip
  18. 18

    Indies Go BookShop

    ·21m
  19. 19

    The Launch Never Ends

    Bryan Cohen discusses strategies for successful book marketing, emphasizing that launches should be iterative rather than one-time events.

    ·16m·1 clip
  20. 20

    Episode 598 - Podcast Booking & What to Focus On with Angel Lawson

    Hidden gem

    Brian Cohen opens episode 598 with Angel Lawson and a quick story about cleaners showing up at the wrong recording moment.

    ·32m·1 clip
  21. 21

    Episode 597 - Hybrid Publishing & Darker Books with Angel Lawson

    Hidden gem

    Brian Cohen welcomes dark romance author Angel Lawson and starts with a warm catch-up before moving into her marketing and publishing-business experience.

    ·36m
  22. 22

    The Post-Launch Push with Kevin J. Anderson

    Hidden gem

    Brian Cohen opens by asking Kevin J.

    ·32m·2 clips
  23. 23

    Episode 611 - Amazon's Ask This Book Feature with Ines Johnson

    Hidden gem

    Brian Cohen opens with holiday banter.

    ·34m·2 clips
  24. 24

    KU Payout Is Up with AK Duboff

    Hidden gem

    Brian Cohen talks with sci-fi author A.K.

    ·41m·2 clips
  25. 25

    SMBS – Getting Organized in 2026 with Trixie Silvertale

    Hidden gem

    Brian Cohen welcomes Trixie Silvertail back to the show.

    ·32m·1 clip
  26. 26

    Deeper Relationships with Readers with Kevin J. Anderson

    Brian Cohen welcomes Kevin J.

    ·44m·2 clips
  27. 27

    Episode 607 - Amazon Algorithm Changes with Tracy Fredyrchowski

    Hidden gem

    Brian Cohen welcomes Tracy Frederickowski, an Amish romance and Amish fiction author who has worked with him in several programs over the years.

    ·35m·2 clips
  28. 28

    Episode 601 - Writing After Death with Becca Syme

    Hidden gem

    Brian Cohen welcomes Becca Syme back to the show.

    ·39m·2 clips
  29. 29

    Episode 602 - The Gamble of Publishing with Becca Syme

    Hidden gem

    Brian opens with the show’s usual housekeeping and a warm introduction to Becca Seim.

    ·46m·3 clips
  30. 30

    Episode 600 - Reflections on 10+ Years with Nora Phoenix

    Hidden gem

    Episode 600 is a milestone for the Sell More Book Show.

    ·40m·2 clips
  31. 31

    Episode 606 - Signed Ebooks (with Christine Sterling)

    Hidden gem

    Christine Sterling describes a 70% royalties drop after moving book one of her most profitable series, which she says accounts for about 90% of her income, out of Kindle Unlimited and into a round robin promotion.

    ·30m·1 clip
  32. 32

    Pre-Order Previews with AK DuBoff

    Brian Cohen and Amy DuBoff focus on Amazon’s new pre-order reading sample feature for Kindle ebooks, including Nate Hoffelder’s note that previews show up after January 12.

    ·31m·2 clips
  33. 33

    Overcoming the Mob Mentality with Joy!

    This episode is a live, interactive show offering self-publishing news, tools, and tips to help authors sell more books.

    Apr 14, 2026·32m
  34. 34

    Episode 594 - Reclaiming Your Joy with Golden Angel

    The hosts discuss the concept of authors moving goalposts and share personal experiences about overcoming self-doubt in self-publishing.

    Aug 27, 2025·32m
  35. 35

    Episode 593 - Neuro Superstar with Golden Angel

    Hosts discuss book marketing strategies and self-publishing tips with a guest author, focusing on building audience connections.

    Aug 20, 2025·39m
  36. 36

    Episode 592 - Professional Mode on Facebook with Katie Cross

    The hosts discuss the challenges of being a role model for other authors and share insights on productivity and marketing.

    Aug 13, 2025·25m
  37. 37

    Episode 591 - Real Person Audiobooks with Katie Cross

    Authors discuss book marketing strategies and self-publishing tips, with a focus on audiobook production and direct sales.

    Aug 6, 2025·34m
  38. 38

    Episode 590 - Switching Things Up with Claire Taylor

    Jul 30, 2025·32m
  39. 39

    Episode 589 - Kickstarter with Character with Claire Taylor

    Jul 23, 2025·37m
  40. 40

    Episode 588 – Staying Social & Creating Raving Fans

    Jul 16, 2025·17m
  41. 41

    Episode 587 - AI Witch Hunts & NY Times Bestsellers with KA Linde

    Jul 9, 2025·34m
  42. 42

    Episode 586 – The Ultimate Launch Plan with Marissa Farrar

    Jul 2, 2025·28m
  43. 43

    Episode 585 – Amazon Sales Rank-Apocalypse with Marissa Farrar

    Jun 25, 2025·33m
  44. 44

    Episode 584 - Print-on-Demand & Author Automation with Elana Johnson

    Jun 18, 2025·26m
  45. 45

    Episode 583 - Maximizing Promos & Using Dictation with Elana Johnson

    Jun 11, 2025·41m
  46. 46

    Episode 582 - Getting a Hand & Multi-Genre Marketing with Rachel Van Dyken

    Jun 4, 2025·36m
  47. 47

    Episode 581 - Print Pricing & Multiple Email Lists with Rachel Van Dyken

    May 28, 2025·34m
  48. 48

    Episode 580 – The Spotify-Findaway Divorce and Marketing Romantic Suspense with Janie Crouch

    May 21, 2025·26m
  49. 49

    Episode 579 - Easier Kindle Purchases and the Definition of Success with Janie Crouch

    May 14, 2025·35m
  50. 50

    Episode 578 - Selling Elsewhere & Amazon Ads Fun

    May 7, 2025·23m
  51. 51

    Episode 577 - Kindle Recaps & Cozy Fun with Caitlin White/Rosie A. Point

    Apr 30, 2025·26m
  52. 52

    Episode 576 – Pre-Order Samples and Research Rabbit Holes with Luke Richardson

    Apr 23, 2025·29m
  53. 53

    Episode 575 - Social Media Fun & Trope Research with Luke Richardson

    Apr 16, 2025·31m
  54. 54

    Episode 574 – Pay Over Time Kickstarter Pledges with Katy Archer

    Apr 9, 2025·30m
  55. 55

    Episode 573 – Hockey Romance Scores with Katy Archer

    Apr 2, 2025·35m
  56. 56

    Episode 572 - Spotify Shorts & The Future of TikTok with Kelsie Rae

    Mar 26, 2025·26m
  57. 57

    Episode 571 - AI Audio Done Fast & Social Media Success with Kelsie Rae

    Mar 19, 2025·28m
  58. 58

    Episode 570 - Merch for March with Theodora Taylor

    Mar 12, 2025·34m
  59. 59

    Episode 569 - POD Slip Cases with Theodora Taylor

    Mar 5, 2025·38m
  60. 60

    Episode 568 - Sales Tax & Patreon

    Feb 26, 2025·13m
  61. 61

    Episode 567 - Direct Selling & In-Person Events with M. Robinson

    Feb 19, 2025·34m
  62. 62

    SMBS Episode 566 - Budgeting for Success & Success Brick-by-Brick (with Vanessa Vale)

    Feb 12, 2025·36m
  63. 63

    Episode 565 - BookShop & Translations with Vanessa Vale

    Feb 5, 2025·36m
  64. 64

    Episode 564 – Football Non-Romance Bestsellers with Kel Carpenter

    Jan 29, 2025·35m
  65. 65

    Episode 563 - The TikTok Ban That Wasn't with Kel Carpenter

    Jan 22, 2025·29m
  66. 66

    Episode 562 - The Systems of Success with Willow Winters

    Jan 15, 2025·27m
  67. 67

    Episode 561 - Big Plans for 2025 with Willow Winters

    Jan 8, 2025·28m
  68. 68

    Episode 560 - The Self-Publishing Trends of 2025 with Heather Hildenbrand

    Jan 1, 2025·36m
  69. 69

    Episode 559 - Starting 2025 Off Strong (with Heather Hildenbrand)

    Dec 25, 2024·31m
  70. 70

    Episode 558 - TikTok Publishing & Author Nation Surprises with Chelle Honiker

    Dec 18, 2024·28m
  71. 71

    Episode 557 - Spotify Tools and Automations Rule with Chelle Honiker

    Dec 11, 2024·23m
  72. 72

    Episode 556 – Death and Taxes with David Viergutz

    Dec 4, 2024·30m
  73. 73

    Episode 555 - Indies Rising with David Viergutz

    Nov 27, 2024·39m
  74. 74

    Episode 554 - 2024 Author Earnings with Scarlett Braden

    Nov 20, 2024·26m
  75. 75

    Episode 553 - The Closing of Kindle Vella with Scarlett Braden

    Nov 13, 2024·25m
  76. 76

    Episode 552 - Becoming an Effective Author with Sacha Black

    Nov 6, 2024·31m
  77. 77

    Episode 551 - Taylor Swift: The Indie Author with Sacha Black

    Oct 30, 2024·31m
  78. 78

    Episode 550 - Verified Authors & The Year of "No" with Leslye Penelope

    Oct 23, 2024·24m
  79. 79

    Episode 549 - Beta Readers & World Building with Leslye Penelope

    Oct 16, 2024·30m
  80. 80

    Episode 548 - Doing Too Much & Writing to Market with Vlad Bustiuc

    Oct 9, 2024·39m
  81. 81

    Episode 547 - AI Amazon Ads & Successful Facebook Ads with Vlad Bustiuc

    Oct 2, 2024·36m
  82. 82

    Episode 546 - Intuition & More Tropes with Cindy Dees

    Sep 25, 2024·31m
  83. 83

    Tropes & Spies with Cindy Dees

    Sep 18, 2024·34m
  84. 84

    Tropes & Spies with Cindy Dees

    Sep 18, 2024·34m
  85. 85

    Episode 544 - Selling Direct Promos & More Cozy Fun with Deann Powell

    Sep 11, 2024·33m
  86. 86

    Episode 543 - NaNoWriMo Controversy & Writing Cozy Mystery with Deann Powell

    Sep 4, 2024·35m
  87. 87

    Episode 542 - Picking Your Ad Platform with Skye Warren

    Aug 28, 2024·44m
  88. 88

    Episode 541 - Amazon TikTok Integration with Skye Warren

    The hosts discuss self-publishing news and tips, with a focus on book marketing strategies and upcoming events for romance authors.

    Aug 21, 2024·42m
  89. 89

    Episode 540 - TikTok Shopaholics with Shelby Leigh

    This episode discusses book marketing strategies, including identity barriers and TikTok success, with a guest author and marketer.

    Aug 14, 2024·32m
  90. 90

    Episode 539 - The TikTok Growth Curve with Shelby Leigh

    This episode features an interview with a bestselling poetry author and book marketing coach about using TikTok to sell books.

    Aug 7, 2024·33m
  91. 91

    Episode 538 - Audible Changes, LitRPG, and Cons with Matt Dinniman

    The hosts discuss self-publishing news and interview author Matt Deniman about his success with the Dungeon Crawler Carl series.

    Jul 31, 2024·34m
  92. 92

    Episode 537 - Ream, Crowdfunding, and Dungeons with Matt Dinniman

    This episode features an interview with author Matt Deniman about his success and strategies in self-publishing.

    Jul 24, 2024·35m
  93. 93

    Episode 536 - Your Self-Care Menu with Matthew Holmes

    Jul 17, 2024·31m
  94. 94

    Episode 535 - Testing a BookFunnel Landing Page with Matthew Holmes

    Jul 10, 2024·31m
  95. 95

    Episode 534 - Auditory Monopoly with Victorine Lieske

    Jul 3, 2024·27m
  96. 96

    Episode 533 - Terminated Accounts and Cool Cruises with Victorine Lieske

    Jun 26, 2024·27m
  97. 97

    Episode 532 - Hockey Romances Take Off with Michelle Pennington

    Jun 19, 2024·30m
  98. 98

    Episode 531 - RWA Files for Bankruptcy with Michelle Pennington

    Jun 12, 2024·31m
  99. 99

    Episode 530: Taking All the Advice with Monica Leonelle

    Jun 5, 2024·35m
  100. 100

    Episode 529: Amazon Book Trends

    May 29, 2024·18m