The Profit Pillars Show by Evolved Finance

150 episodes listed below

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Plainspoken finance for modern online businesses.

The gist

The Profit Pillars Show translates small-business finance into plain decisions about taxes, bookkeeping, reporting, offers, and growth. Parker Stevenson keeps the focus on online and modern small businesses that need clarity before numbers become stressful.

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About The Profit Pillars Show by Evolved Finance

The Profit Pillars Show approaches business finance from the working reality of online and modern small businesses. It is built around the moments when owners realize their accounting setup is not giving them enough clarity. A surprise tax bill becomes a lesson in preparation. A messy P&L becomes a warning that more categories do not always produce better insight. Parker Stevenson brings the perspective of an accounting firm CEO and the author of Profit Pillars, using that vantage point to translate finance into decisions owners can act on. The show is especially concerned with the gap between compliance and planning. Filing a return is not the same as knowing what tax bill may be coming, and talking to an accountant only after the year closes can leave important savings unavailable. Episodes return often to the value of proactive bookkeeping, tax planning, and a stronger accounting team. They also push against unnecessary complexity. Cash-basis accounting is explained as a practical fit for many smaller online businesses, while accrual accounting is framed as something that may be useful later but can be overkill before the business truly needs it. Reporting gets similar treatment. The show favors a few useful metrics over bloated dashboards and overbuilt systems. Its business advice is not limited to accounting mechanics. Stevenson connects the numbers to pricing, offers, marketing, lead generation, team dynamics, revenue strategy, and expense ratios. A discussion of high-ticket versus low-ticket offers becomes a question about audience size, conversion volume, and delivery model. A recession-focused episode looks at why businesses under $500K in revenue may feel pressure differently than upper-six-figure and seven-figure businesses. There is also attention to the accounting industry itself, including the accountant shortage and what that means for finding capable support. The tone is clear, occasionally technical, and grounded in owner psychology. It speaks to founders who have avoided finance because they do not see themselves as numbers people. The show's steady message is that business owners do not need to become accountants, but they do need enough financial literacy to manage growth with fewer surprises.

Made for: The show is for online business owners, coaches, and modern small-business founders who need better control over taxes, reporting, profitability, and growth decisions.

What sets it apart: It connects accounting mechanics to real operating choices, from offer structure to expense ratios, without pushing complexity as a status symbol. The guidance is practical, owner-focused, and grounded in recurring client patterns from Evolved Finance.

In their own words

The Profit Pillars Show by Evolved Finance gives entrepreneurs the guidance and clarity they wish they had sooner. Each episode delivers actionable advice based on Parker's years of experience helping business owners grow stronger, more profitable businesses.

tax planning before year-endbookkeeping and accounting teamsfinancial reporting metricscash-basis versus accrual accountingprofit margins and expense ratioshigh-ticket and low-ticket offersonline business revenue growthaccounting industry changes

Talks about

Podcasts like The Profit Pillars Show by Evolved Finance

Episodes

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  3. 3

    How to Avoid a Surprise Tax Bill

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    TBL Episode 215: Tosha Schore - Founder of Parenting Boys Peacefully

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  6. 6

    Why Scaling Past $500K Matters During A Recession.

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    Stop Overcomplicating Your Financial Reporting and Know These Metrics Instead

    ·23m
  8. 8

    Why Most Online Businesses Don't Need Accrual Accounting

    ·27m
  9. 9

    The Secret Profit Killer in Small Businesses

    ·18m
  10. 10

    How the Accounting Industry Is Changing And What Small Business Owners Need To Know.

    ·25m
  11. 11

    5 Financial Metrics Every Online Business Owner Needs To Track

    ·31m
  12. 12

    Hiring Contractors? Watch Out for These Red Flags.

    ·18m
  13. 13

    Why Your Bookkeeper Is More Important Than Your Accountant.

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  14. 14

    Are High Ticket Offers Better Than Low Ticket Offers?

    ·26m
  15. 15

    6 Financial Keys to Running a Successful Influencer Business

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  16. 16

    How to Manage Cashflow In Between Launches.

    ·20m
  17. 17

    Was 2025 the Worst Year Ever for Online Businesses?

    ·37m
  18. 18

    How to Get Better at Managing the Financial Side of Your Business.

    ·25m
  19. 19

    Should You Launch a Coaching or Consulting Business?

    ·21m
  20. 20

    What's the Most Scalable Online Business Model?

    ·28m
  21. 21

    When Should You Launch a Membership Site or a Course?

    ·22m
  22. 22

    How to Know When it's Time to Hire Your First Employee

    ·22m
  23. 23

    Should Your Business Accountant Be a CPA?

    ·13m
  24. 24

    How to Avoid a Surprise Tax Bill as a Small Business Owner

    ·18m
  25. 25

    How to Deal with Quarterly Tax Estimates as a Small Business Owner

    ·18m
  26. 26

    The Most Common Mistakes Small Businesses Make When Working With a Bookkeeper

    ·20m
  27. 27

    Can Business Owners Trust Virtual Accounting Teams?

    ·15m
  28. 28

    What Should a Bookkeeper Be Doing for Your Online Business?

    ·29m
  29. 29

    What Is a Healthy Profit Margin for Online Service-Based Businesses?

    ·22m
  30. 30

    What Is a Healthy Profit Margin for Digital Creators and Online Businesses?

    ·20m
  31. 31

    What to Look for When Hiring a Bookkeeper

    ·23m
  32. 32

    What to Look for When Hiring a Tax Accountant

    ·23m
  33. 33

    We're Back!!!

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  34. 34

    TBL Episode 228: Big changes for 2024!

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  35. 35

    Money Stories: Annie Frisbie - Creator of the Lactation Private Practice Essential Toolkit

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    Money Stories: Richelle Fredson - Founder of The Book Proposal Blueprint

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    Money Stories: Becca Brown - Founder of Uppercase Industries

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    Money Stories: Jordan Duvall - Founder of Ignite Your Soul Brand

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    Money Stories: Brooke Van Sickle - Founder of Journey to Kidlit and BiblioKid Publishing

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    Money Stories: Jamie DuBose - Founder of ZenplicityNow.com

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    Money Stories: Lauren Litt - Founder of Lil Shameless Plug

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    Money Stories: Jess Tyson - Founder of Don't Panic Management

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    Money Stories: Elizabeth Burrows - Founder of Burrow Consulting Inc.

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    TBL Episode 213: Katie Glassman - Founder of Fiddle School

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  48. 48

    TBL Episode 212: Belinda Weaver - Founder of Copywrite Matters

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    TBL Episode 211: Amanda Rango - Founder of ARD Fashion Consulting

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    TBL Episode 210: Molly Mahoney - Founder of The Prepared Performer

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  52. 52

    TBL Episode 206: Ryann & Nate Kipping - Founder & Managing Partner The Prenatal Nutritionist

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  53. 53

    TBL Episode 205: Parker Stevenson - Partner and Chief Business Officer of Evolved

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  54. 54

    TBL Episode 204: Corey Whitaker - Founder of Evolved Finance

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    TBL Episode 203: Rebecca Ives - Founder of The Pursuit of Fabulous

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    TBL Episode 201: Anna Runyan - Founder of Classy Career Girl International

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    TBL Episode 199: Emily Eliza Moyer - Founder of Emily Eliza Moyer Inc.

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    TBL Episode 169: Adam Force - Founder of Change Creator

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    TBL Episode 167: Marki Lemons-Ryhal - Founder of ReMarkiTable, LLC

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    Money Stories: Anna Powers - Founder of The Congruent Life, LLC

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    TBL Episode 162 - REPLAY: The pros and cons of hiring employees or contractors

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  96. 96

    TBL Episode 161 - REPLAY: What online entrepreneurs get wrong about pricing

    ·25m
  97. 97

    TBL Episode 160 - REPLAY: Should you ever discount your offer?

    ·25m
  98. 98

    TBL Episode 159 - REPLAY: When is it time to give yourself a raise?

    ·21m
  99. 99

    How to Build a Financial Forecast for a Coaching Business

    Parker Stevenson explains how to build a financial forecast for a coaching or online business, emphasizing its importance over just looking at past data.

    ·28m
  100. 100

    TBL Episode 163: Why you can't grow your online business without data

    Parker Stevenson says The Bottom Line by Evolve Finance is about online entrepreneurs using data, not gut feeling, to judge launches, profit, and prioritization.

    ·23m·1 clip
  101. 101

    How to Avoid a Surprise Tax Bill

    Hidden gem

    Parker Stevenson explains how business owners can avoid unexpected tax bills through proper tax planning and preparation.

    Apr 1, 2026·20m·1 clip
  102. 102

    Why Scaling Past $500K Matters During A Recession.

    Hidden gem

    Parker Stevenson, CEO of All Finance and author of Profit Pillars, argues that reaching $500,000 in annual revenue can give online businesses more stability during a recession.

    Mar 25, 2026·24m·1 clip
  103. 103

    Stop Overcomplicating Your Financial Reporting and Know These Metrics Instead

    On The Profit Pillars Show, Parker Stevenson explains why small online businesses should simplify financial reporting instead of adding unnecessary accounts, accrual complexity, or CFO-led bookkeeping.

    Mar 18, 2026·23m·1 clip
  104. 104

    Why Most Online Businesses Don't Need Accrual Accounting

    Parker Stevenson argues that small online businesses under $10 million in revenue should avoid accrual accounting to reduce financial complexity.

    Mar 11, 2026·27m
  105. 105

    The Secret Profit Killer in Small Businesses

    Parker Stevenson discusses a hidden profit killer in small businesses, focusing on expense ratios and decision-making dynamics beyond simple cost-cutting.

    Mar 4, 2026·18m
  106. 106

    How the Accounting Industry Is Changing And What Small Business Owners Need To Know.

    Parker Stevenson discusses five major changes in the accounting industry that small business owners need to know, including an accountant shortage and its impact on service quality.

    Feb 25, 2026·25m
  107. 107

    5 Financial Metrics Every Online Business Owner Needs To Track

    Feb 18, 2026·31m
  108. 108

    Hiring Contractors? Watch Out for These Red Flags.

    Feb 11, 2026·18m
  109. 109

    Why Your Bookkeeper Is More Important Than Your Accountant.

    Feb 4, 2026·29m
  110. 110

    Are High Ticket Offers Better Than Low Ticket Offers?

    Parker Stevenson, CEO of Evolve Finance and author of Profit Pillars, compares high-ticket and low-ticket offers through sales effort, audience size, lead generation, and customer support.

    Jan 28, 2026·26m·2 clips
  111. 111

    6 Financial Keys to Running a Successful Influencer Business

    Jan 21, 2026·23m
  112. 112

    How to Manage Cashflow In Between Launches.

    Jan 14, 2026·20m
  113. 113

    Was 2025 the Worst Year Ever for Online Businesses?

    Jan 7, 2026·37m
  114. 114

    How to Get Better at Managing the Financial Side of Your Business.

    Parker Stevenson shares six tactical tips for improving financial management in your business, emphasizing that anyone can become financially literate.

    Dec 31, 2025·25m
  115. 115

    Should You Launch a Coaching or Consulting Business?

    Dec 24, 2025·21m
  116. 116

    What's the Most Scalable Online Business Model?

    Dec 17, 2025·28m
  117. 117

    When Should You Launch a Membership Site or a Course?

    Dec 10, 2025·22m
  118. 118

    How Much Should You Really Spend On Your Team?

    Dec 3, 2025·29m
  119. 119

    How to Know When it's Time to Hire Your First Employee

    Parker Stevenson discusses five questions small business owners should ask themselves to determine if they are ready to hire their first employee.

    Nov 26, 2025·22m
  120. 120

    Should Your Business Accountant Be a CPA?

    Nov 19, 2025·13m
  121. 121

    How to Avoid a Surprise Tax Bill as a Small Business Owner

    Nov 12, 2025·18m
  122. 122

    How to Deal with Quarterly Tax Estimates as a Small Business Owner

    Nov 5, 2025·18m
  123. 123

    The Most Common Mistakes Small Businesses Make When Working With a Bookkeeper

    Oct 29, 2025·20m
  124. 124

    Can Business Owners Trust Virtual Accounting Teams?

    Oct 22, 2025·15m
  125. 125

    What Should a Bookkeeper Be Doing for Your Online Business?

    Oct 15, 2025·29m
  126. 126

    What Is a Healthy Profit Margin for Online Service-Based Businesses?

    Oct 8, 2025·22m
  127. 127

    What Is a Healthy Profit Margin for Digital Creators and Online Businesses?

    Oct 1, 2025·20m
  128. 128

    How to Build a Financial Forecast for a Coaching Business

    Parker Stevenson explains how to build a financial forecast for a coaching or online business, emphasizing its importance over just looking at past data.

    Sep 24, 2025·28m
  129. 129

    What to Look for When Hiring a Bookkeeper

    Sep 17, 2025·23m
  130. 130

    What to Look for When Hiring a Tax Accountant

    Sep 10, 2025·23m
  131. 131

    We're Back!!!

    Sep 8, 2025·13m
  132. 132

    TBL Episode 228: Big changes for 2024!

    Dec 12, 2023·10m
  133. 133

    Money Stories: Annie Frisbie - Creator of the Lactation Private Practice Essential Toolkit

    Nov 28, 2023·51m
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    Money Stories: Kimberly Wilson - Founder of Tranquility du Jour

    Nov 14, 2023·36m
  135. 135

    Money Stories: Melissa Dlugolecki - Founder of Founder of MD Coaching & Consulting

    Oct 31, 2023·50m
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    Money Stories: Mike Meiers - Founder of Songwriting for Guitar

    Oct 3, 2023·52m
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    Money Stories: Richelle Fredson - Founder of The Book Proposal Blueprint

    Sep 19, 2023·44m
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    Money Stories: Becca Brown - Founder of Uppercase Industries

    Sep 5, 2023·45m
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    Money Stories: Jordan Duvall - Founder of Ignite Your Soul Brand

    Aug 22, 2023·45m
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    Money Stories: Brooke Van Sickle - Founder of Journey to Kidlit and BiblioKid Publishing

    Aug 8, 2023·52m
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    Jul 25, 2023·44m
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