Growth Activated | The B2B Marketing Leadership Podcast

Mandy Walker

46 episodes listed below

Listen to the show on

PRESS PLAY

Find your next episode

All episodes

In their own words

Growth Activated is a podcast for B2B marketing leaders who want to elevate their marketing strategies, lead confidently, and drive real business results. Each episode offers actionable insights and proven frameworks to help you activate growth for your team, your company, and your career.

As heard by us

Based on 5 episodes we listened to · September 2026

Mandy Walker makes B2B marketing strategy usable by connecting pipeline claims to the teams, workflows and leadership choices behind them.

Growth Activated follows B2B marketing strategy from executive intent to operational detail. Mandy Walker moves between guest interviews and solo commentary, asking how content, podcasts, LinkedIn activity and AI systems contribute to pipeline without losing sight of the people…

Read our full review in PlayNext →

Why you'd press play

Mandy Walker asks why your content calendar is packed while the pipeline shrugs.

Press play if you want

  • a better answer than 'post more' when content output outruns pipeline
  • to hear a CMO ask how much time AI agents leave for the human work
Read the full recommendation in PlayNext →

Talks about

Best episodes of Growth Activated | The B2B Marketing Leadership Podcast

Short reviews from the PlayNext desk, based on the episodes we processed.

AI-Powered GTM: 3 Founders → $30M ARR with Amos Bar-Joseph

A practical look at AI leverage when one person owns the whole GTM machine.

Amos Bar-Joseph is presented as treating AI-powered go-to-market less as a slogan and more as an operating model. The discussion turns on a pointed problem: what it takes to build a $30 million company with three founders and one person carrying the full go-to-market load, while…

How to Build a B2B Podcast That Drives Pipeline (with Tom Hunt)

A practical discussion of how B2B podcasts can support pipeline and relationships.

Particular attention goes to how a B2B podcast can support pipeline and relationship building without becoming a one-off marketing project. Mandy Walker and Tom Hunt keep the focus on practical work: podcast positioning, guest selection that fits the show thesis, and using…

4 Strategic Bets Every CMO Should Make in 2026

A practical planning guide for marketing leaders deciding what deserves more commitment in 2026.

Mandy Walker centers the episode on a straightforward planning question: where to place real bets on time, energy, resources, and team as the landscape shifts and the buyer journey changes.

Podcasts like Growth Activated | The B2B Marketing Leadership Podcast

Episodes

  1. 1

    4 Strategic Bets Every CMO Should Make in 2026

    Mandy Walker starts with pressure.

    ·33m·3 clips
  2. 2

    AI-Powered GTM: 3 Founders → $30M ARR with Amos Bar-Joseph

    Amos Bar-Joseph, CEO of Swan, explains how his company aims to reach $30M ARR with only three founders, where he personally owns the entire go-to-market function.

    ·51m·5 clips
  3. 3

    AI Reality Check: What CMOs Are Actually Building - with Nicole Leffer

    Host Mandy Walker discusses the current state of AI adoption in B2B marketing with AI consultant Nicole Leffer.

    ·48m
  4. 4

    GTM AI Adoption That Actually Sticks: Optimization, Amplification, and Reinvention (with Jonathan Kvarfordt)

    Host Mandy Walker interviews Jonathan Kvarfordt, VP of go-to-market strategy at Momentum.io, about AI adoption in B2B marketing.

    ·33m·3 clips
  5. 5

    Content Strategy That Builds Pipeline: Discovery, Virality, and Relationship Loops (with Brendan Hufford)

    Mandy Walker hosts Brendan Hufford, founder of Growth Sprints, to discuss a four-part content framework for B2B SaaS companies scaling from $10M to $100M.

    ·43m·4 clips
  6. 6

    How to Build a B2B Podcast That Drives Pipeline (with Tom Hunt)

    Mandy Walker interviews Tom Hunt, CEO of Fame, about building B2B podcasts that drive pipeline.

    ·38m·3 clips
  7. 7

    Elevating the CMO Role: Becoming a Chief Market Orchestrator with Matt Heinz

    Apr 14, 2026·36m
  8. 8

    AI Agents and the Future of Marketing Teams - My Weekend Hackathon Wake-Up Call

    Feb 11, 2026·39m
  9. 9

    Community-Led Growth in B2B: How CMOs Build a Trust Moat (and Drive Pipeline) - with Ridhi Singh

    Jan 27, 2026·46m
  10. 10

    Employee Advocacy That Drives 45% of Revenue: How to Build an Employee-Led Content Engine (with Gabe Lullo)

    Jan 21, 2026·34m
  11. 11

    The CMO’s Role in an AI-Driven Market: Customers, Competition, and Change with Carol Meyers

    Jan 13, 2026·34m
  12. 12

    Agency vs. In-House vs. Fractional: How to Resource Your Marketing Team

    Dec 9, 2025·29m
  13. 13

    Go-to-Market Science: How to Build an Experimentation Engine That Actually Moves the Needle with Sarah Renner

    Dec 2, 2025·51m
  14. 14

    AI-Powered Rebrand in 6 Weeks: How CMO Dana Gagnon Relaunched Her Brand & Website with a Tiny Team

    Nov 25, 2025·51m
  15. 15

    A Little Life Update Before the Next Big Chapter

    Oct 29, 2025·2m
  16. 16

    The Pipeline Black Box: Why Your GTM Factory Stalls (and How to Fix It) with Carolyn Dilks

    Sep 16, 2025·48m
  17. 17

    Brand vs. Demand, Pipeline Pressure, and GTM Essentials: A Live Coaching Session with Bryna Dilman

    Sep 9, 2025·51m
  18. 18

    Lessons from a 4× CMO: AI, Brand Voice, and Annual Planning in B2B Marketing (with Ruth Zive)

    Sep 2, 2025·57m
  19. 19

    7 Mistakes Marketing Leaders Make When Proving ROI to the C-Suite (and How to Avoid Them)

    Aug 19, 2025·15m
  20. 20

    Your First 90 Days as CMO: How to Align, Unite, and Win Fast

    Aug 12, 2025·18m
  21. 21

    LinkedIn Strategy That Works: 5 Steps B2B Marketing Leaders Can Use to Activate Sales

    Aug 5, 2025·55m
  22. 22

    Stop Being the Bottleneck: How Marketing Leaders Build High-Performing Teams

    Jul 29, 2025·17m
  23. 23

    Empathy Without Avoidance: 4 Hard Calls Every CMO Must Make to Build High-Trust Teams

    Jul 15, 2025·11m
  24. 24

    Content Strategy 2.0: How Top B2B Brands Win on LinkedIn, YouTube & Podcasts

    Jul 2, 2025·49m
  25. 25

    Search Everywhere Optimization: How AI Is Changing the SEO Game

    Jun 17, 2025·37m
  26. 26

    2025 Marketing Salaries & Job Trends: What’s Hot, What’s Not

    Jun 10, 2025·28m
  27. 27

    The CMO Scorecard: Benchmark Your Marketing Team, Close Gaps & Build a Revenue-Ready Org

    Jun 4, 2025·42m
  28. 28

    To Show Up or Stay Silent? Lessons in Building Brave, Authentic B2B Brands with Katie Martell

    May 28, 2025·41m
  29. 29

    Thought Leadership-Driven Growth: Rethinking Sales and Marketing for the Next Generation with Kelli Schutrop

    May 13, 2025·55m
  30. 30

    Build Your GTM Foundation: The Case for Product Marketing First— with Shirin Shahin

    May 6, 2025·36m
  31. 31

    Adapt or Get Left Behind: AI Workflow Hacks and Automation Wins for B2B Marketing Teams with Nicole Leffer

    Apr 29, 2025·57m
  32. 32

    Mastering Your Fractional Marketing Game: Lessons Learned from Top Fractional Leaders

    Apr 22, 2025·32m
  33. 33

    Why CMOs Have the Shortest C-Suite Tenure — and How to Change That

    Apr 15, 2025·27m
  34. 34

    Content Strategy That Drives ROI: Lessons from Zoe Hawkins

    Apr 8, 2025·52m
  35. 35

    CMO–CFO Alignment: How to Think Like a Business Owner

    Apr 1, 2025·51m
  36. 36

    CTO Secrets for B2B CMOs: Product Marketing, Data Strategy, and Faster GTM with Milenko Beslic

    Mar 25, 2025·53m
  37. 37

    How to Win the Sales-Marketing Alignment Game with Sloane Barbour

    Mar 18, 2025·51m
  38. 38

    Marketing ROI & the 95-5 Rule: What CMOs Should Actually Measure with Jeff Ignacio

    Mar 11, 2025·48m
  39. 39

    What CEOs Actually Think About Marketing: Growth, Data & GTM with Mark Feldman

    Feb 17, 2025·49m
  40. 40

    How to Build Your Personal Brand with the C-Suite: 10 Strategies That Actually Work

    Host Mandy Walker discusses how marketing leaders can build their personal brand with the C-suite to gain a seat at the strategic table.

    Feb 11, 2025·43m
  41. 41

    Agency vs. In-House Marketing: Build the Right Team with Leslie Vickrey

    Host Mandy Walker interviews entrepreneur Leslie Vickery about building her agency ClearEdge, personal branding, and leadership lessons.

    Feb 4, 2025·54m
  42. 42

    Lessons from a 5x Exit CMO: Goals, ROI & the First 90 Days with Scott Todaro

    Jan 20, 2025·51m
  43. 43

    How to Find Your Ideal Marketing Role: A 4-Part Career Framework

    Jan 14, 2025·37m
  44. 44

    Sales & Marketing Alignment: 5 Pillars of a Unified Growth Team

    Jan 2, 2025·32m
  45. 45

    6 Steps to Building a Strategic Marketing Plan That Drives Results

    Dec 27, 2024·32m
  46. 46

    The CMO Wake-Up Call: 4 Leadership Skills Every Marketing Leader Needs

    Dec 19, 2024·33m