Josephine Hughes
136 episodes listed below
Private practice growth without the polish panic.
Good Enough Counsellors treats private practice as both a business problem and an emotional one. Through reflective solo episodes and practitioner interviews, it makes marketing, networking, websites, niches, fees, and admin feel manageable rather than performative.
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Good Enough Counsellors is a reflective professional-development podcast about the private-practice side of counselling and psychotherapy. Its core interest is simple: how therapists become findable, trusted, and sustainably booked without trying to sound bigger, shinier, or more certain than they are. The show treats marketing as an emotional subject. That is its strength. A website is not just a website here; it is a place where a potential client begins to hear a practitioner’s tone and decide whether there is rapport. Networking is not framed as performance. It becomes a series of useful conversations, the kind that can lead to referrals because people understand who a therapist helps and when to recommend them. Josephine Hughes often starts with a familiar wobble: comparison on social media, anxiety about pricing, dread around admin, or the awkwardness of standing out. Then the episode works gently toward a next step. Guest episodes keep that same texture. Vicky Jackson brings a website designer and creative marketer’s view of being found through relationship, referrals, and clearer content. Laura Knight’s conversation places private-practice anxiety inside a real career move, including the shift from corporate work into full-time practice around the start of the pandemic. Julie Wales’ episode shows how a clearer niche, including neurodiversity work with couples, can change enquiries and direction. Other conversations touch on virtual assistance, practice management systems, GDPR, CPD, conferences, books, Minecraft, and professional community. The solo episodes can be mildly critical, especially when therapy advertising becomes uncomfortable or exclusionary. Still, the show’s posture is not scolding. It keeps returning to clarity, consistency, and the relief of doing one manageable thing rather than trying to master every strategy at once. For therapists building a practice, that makes it both useful and calming.
Made for: Counsellors, psychotherapists, and therapy-adjacent practitioners building or refining a private practice. It especially suits people who want marketing, admin, networking, and niche advice in a grounded therapeutic register.
What sets it apart: The show translates business tasks into the emotional language of clinical work, so visibility, websites, fees, and referrals are treated as confidence and clarity issues as much as strategy. Its interviews favour ordinary practice stories over grand success formulas.
Do you feel overwhelmed when you look around and see what other counsellors and psychotherapists are doing in private practice? Does it leave you wondering whether you’ll ever be able to build a sustainable counselling practice of your own? The truth is, while there are lots of marketing strategies out there for therapists (which I’ll talk about), the most important thing is getting started and staying visible in your private practice. And that can feel incredibly hard when you’re faced with an empty diary, too many options, and the pressure of comparing yourself to glossy, confident-looking therapists online...
Based on 5 episodes we listened to · September 2026
Josephine Hughes turns the business pressures around counselling into clear conversations about visibility, administration, referrals, and sustainable private practice.
Good Enough Counsellors follows the practical work around counselling: finding clients, explaining a service clearly, handling administration, and building a practice that does not consume every spare hour.
A laptop-free holiday becomes a business goal, and your inbox can learn to behave.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A practical case for being found through tone, referrals, and steady networking.
Vicky Jackson makes a practical case for being findable before a website feels finished. Her point is simple enough: people need a sense of who you are before they enquire, and that comes from a clear voice, regular social posts, and the kind of networking that keeps your name…
A calm, practical case for keeping admin from taking over the week.
Good Enough Counsellors makes a familiar private-practice headache feel immediately recognisable: the slow creep of admin, inboxes, and practice systems into every spare corner of the day.
A steady look at how visibility, clarity, and audience shape a therapy practice's public image.
Good Enough Counsellors starts with the Milk Tray Man campaign and uses it to open a plain but useful discussion about standing out in a crowded market. Josephine Hughes keeps circling back to visibility, audience, and the awkward cost of being seen.
Therapist marketing gets practical, humane, and effective.
This episode looks at the practical side of being found online while keeping a therapy practice ethical, human, and effective. Josephine Hughes talks with Kat Love, whose work on therapist websites and marketing is clearly shaped by lived experience, and the discussion stays…
A grounded conversation about fear, support, and building a practice that lasts.
Josephine Hughes sets up the conversation around the fear that can sit under professional growth, and Gemma Anderson gives it a plain, personal shape through her move into private practice.
Range trade talk for firearm instructors.
Clinical CE for busy veterinary teams.
Josephine Hughes speaks with Vicky Jackson about getting found without needing a website straight away.
This episode explores how comparing oneself to others, especially on social media, can undermine confidence and lead to undervaluing one's services in a counselling private practice.
This episode features an interview with Laura Knight about managing anxiety while growing a private counselling practice, including her experience starting full-time just before the pandemic.
This episode discusses reframing networking as interesting conversations for therapists growing their private practice, based on experiences from a professional conference.
This episode features an interview with Julie Wales about how she developed her niche in neurodiverse couples counselling and grew her private practice over time.
Josephine opens with a holiday story.
Josephine Hughes opens by calling the topic controversial.
Josephine Hughes welcomes Kat Love to talk about websites, marketing, and what growing a private practice actually feels like day to day.
Good Enough Counsellors speaks with Gemma Anderson, a counsellor in Essex who has spent nearly a decade in private practice.
This episode features an interview with trauma therapist Micah Beach about working safely with trauma clients, covering her extensive experience, training programs, and practical advice for therapists.
This episode features therapist Jeremy Sachs discussing his upcoming book on supporting male survivors of sexual abuse, exploring topics like toxic masculinity, shame, and intersectional approaches to healing.
This episode explains why therapists should post content on social media to attract clients, emphasizing it as a long-term strategy of planting seeds rather than seeking instant results.
This episode features an interview with Sharon May, a humanistic counselor who started her private therapy practice in 2016 after training while pregnant, discussing her journey and unique setup.