Field-tested business talk for growing operators.
Fullerton Unfiltered works from the ground level of small-business growth: crews, bids, payroll, SOPs, estimates, and the stress of keeping momentum. Brian Fullerton mixes solo coaching, live-event clips, and operator interviews with a loose, field-tested rhythm.
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Fullerton Unfiltered is a working-owner business show rooted in lawn care, landscaping, and the broader home-service world. Brian Fullerton spends less time on abstract motivation and more time on the everyday pressure points that show up when a small company starts to grow. Hiring is a major theme. Episodes look at the fear of bringing on employees, the ceiling that solo operators hit, and the structure needed to lead a real team instead of just staying busy. The show also gets into compliance basics, including the practical difference between W-2 employees and 1099 contractors. It treats payroll, taxes, audits, fees, and worker classification as real issues, not paperwork trivia. Systems matter here. SOPs, field training, office training, scorecards, estimates, marketing workflows, and software all show up as tools for keeping growth from turning into chaos. The tone is loose but pointed. A typical episode may begin with banter, a sponsor-style note, a spring-rush update, or a live-event replay before settling into the business lesson. That looseness gives the show a lived-in feel. It sounds close to the work, the office, the schedule, and the late-night owner conversation after pressure builds. Interviews broaden the frame, especially when guests talk through virtual assistants, trade shows, community events, or the operational messes that force a company to mature. Brandon Lazar's Ninja VA conversation, for example, turns a wrong-home cleaning story into a larger point about office systems and delegation. Other episodes connect business growth to home life, including the strain entrepreneurship can put on a relationship. The show is blunt about ambition, but it is also clear that growth has costs. For owners trying to move from hustle to leadership, Fullerton Unfiltered offers practical talk with the edges still on.
Made for: The show suits lawn care, landscaping, and home-service business owners who are hiring, quoting, training crews, and trying to build beyond themselves. It also fits newer operators who need plainspoken guidance on compliance, delegation, and sales systems.
What sets it apart: Fullerton Unfiltered stands apart by keeping the operational mess visible: spring schedules, estimate workflows, private community lessons, trade-show notes, relationship strain, and hiring anxiety all stay in the frame. It feels less like polished executive advice and more like a candid operator briefing.
A podcast show dedicated to those who are determined to take their business and their life to the next level!
Based on 6 episodes we listened to · September 2026
Brian Fullerton translates lawn and landscaping growth into concrete lessons about systems, delegation, client retention, and operational waste.
Fullerton Unfiltered turns the daily pressures of running a lawn and landscaping company into direct, practical business talk. Brian Fullerton moves between solo advice and guest conversations, grounding questions about growth in recognizable operating problems: uncertain…
One unanswered lawn-care renewal, and Brian Fullerton talks you through the panic spiral before the season starts.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A roof-cleaning mistake becomes a practical case for tightening the back office.
Brian Fullerton frames the episode around the office side of scaling, with Brandon Lazar of Ninja VA arguing that virtual assistants can steady a home service business once the back end starts to feel clunky.
A candid look at how business stress and marriage collide when both are on the line.
The episode treats business pressure and marriage as one shared strain, and that is where it lands with the most force. Brian Fullerton and his wife speak plainly about debt, bids, equipment ordering, hiring, and the swing from high highs to low lows, all while the work keeps…
A brisk, personable case for Equip Expo as a practical B2B trip with memorable showmanship.
Equip Expo is framed as a practical B2B event with enough spectacle to make the business trip feel worth remembering. Equipment, education, training, and peer exchange sit at the center, while Brian Fullerton's stories about hosting Energize, receiving a signed baseball bat from…
Quiet renewals can hide a retention leak.
The focus stays tightly on one operational problem, and that narrow scope helps make the risk feel concrete, especially with route counts and pricing pressure already in play.
A grounded episode on building a team that can operate beyond the owner's constant intervention.
Scaling a business is treated here as a leadership test, not just an operations challenge: the team needs enough confidence, rhythm, and structure to move without the owner touching every decision.
Tommy Cole turns repeated plant and mulch handling into a practical case for finding profit in operational waste.
Brian Fullerton's conversation with Tommy Cole of Leanscaper lands on a practical point: landscaping profit often leaks out through routine handling. A plant is delivered, unloaded, watered, weeded, rotated, loaded again, and moved to the job site.
A stronger bid often starts by asking how the buyer decides.
Fullerton Unfiltered turns a quote into a way to understand how a buyer actually makes a decision. Brian Fullerton keeps the focus on a practical question: how does a prospective customer choose a new vendor, and what does that mean for the way a quote should be prepared?
Real talk for veterinary practice leaders.
Sales systems for serious electrical contractors.
Brian Fullerton interviews Troy Woodham at the Grow 2026 event about how LMN platform has helped scale his business operations and the impact of attending industry conferences.
This episode features an interview with Nick Bartolo discussing private equity, wealth management strategies, business exits, and long-term thinking for entrepreneurs.
Brian Fullerton interviews Tommy Cole, founder of Leanscaper, at their one-year anniversary event in Cape Coral, Florida.
Brian Fullerton shares practical sales and estimating tips for turning quotes into contracts.
This episode features a presentation from Brian and Liz at the Launchpreneur Academy Live event, focusing on business scaling through structured training systems and SOPs.
This episode discusses overcoming the fear of hiring to transition from solo operation to building a strong team, emphasizing leadership, structured systems, and business growth.
This episode explores why business owners are afraid to hire employees and how this fear is costing them growth opportunities.
This episode discusses how to effectively use estimates and quotes to build client relationships and turn them into contracts, based on a live discussion from a private Facebook group.
This episode explains the differences between 1099 contractors and W-2 employees to help small business owners avoid misclassification issues with taxes, payroll, and compliance.
Brian brings Brandon Lazar on for a practical operator chat about virtual assistants, home service growth, and why office work gets messy fast.
Brian Fullerton opens with his wife, then quickly turns the conversation toward marriage, work, and the strain that comes with both.
Brian Fullerton interviews Chris Kaiser about Equip Expo 2026, and Kaiser says the show is 43 years old, sold out from 2023 through 2025, and grew to 30,000 attendees in Louisville.
Brian Fullerton opens by pushing back on the old line that no news is good news.
Brian Fullerton records from day two of the Leanscaper Cape Coral Operations Intensive with a special guest.
This episode features an interview with Nick Bartolo discussing private equity, wealth management strategies, business exits, and long-term thinking for entrepreneurs.
This episode promotes a training program called Commercial Bidding Made Simple that helps landscaping and snow removal contractors learn how to price commercial contracts effectively.
This episode is a year-end review and Christmas special of the Fullerton Unfiltered Podcast, featuring casual banter between hosts Brian and Liz about business advice and personal anecdotes.