Marketplace growth without the fluff.
Firing The Man speaks to sellers who want their businesses to run with stronger systems, sharper numbers, and fewer wasted moves. Recent conversations move from Amazon ads and reimbursements to Etsy growth, geofenced marketing, real estate income, and conversion problems hiding in plain sight.
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Firing The Man is a business show for marketplace sellers and owner-operators who want practical routes out of fragile, overworked businesses. Amazon is the show’s home base. The conversations repeatedly return to listing optimization, PPC, SEO, inventory, catalog management, review strategy, compliance, product launches, and reimbursements. That makes it especially useful for sellers who already know the acronyms and want sharper operating judgment around them. The show is direct. It tends to ask what works, what metric matters, where money is leaking, and what a seller can change quickly. Recent episodes give the format a broad but still commerce-centered shape. Neil Twa’s appearance looks at Amazon advertising, TikTok Shop’s GMV Max model, TACOS, ACOS, and how marketplace ad systems may become less keyword-driven. DJ Sprague’s conversation focuses on margin loss, returns, trust signals, website security badges, searchable Q&A, and the basic information gaps that make customers send products back. Chris Seminatore’s episode brings geofencing into the mix, treating location-based advertising as a way for smaller businesses to target competitor traffic and local audiences. That conversation also touches privacy and regulation in a blunt, skeptical register. Other episodes widen the income-stream frame. Axel Meyerhofer is discussed through real estate and Ideal Wealth Grower. Lance Morgan’s episode moves through creative financing, vacation properties, seller financing, wraps, and college funding content. Dylan Jahraus brings Etsy and Shopify into the show’s marketplace orbit. The recurring promise is ownership, but the stronger value is operational specificity. Firing The Man suits listeners who want commerce tactics, guest-led case thinking, and occasional detours into wealth-building models beyond Amazon. It is promotional at times, with service offers and sponsor reads built into the episode structure. Still, the core appeal is clear: practical conversations for sellers trying to make cleaner decisions with ads, products, systems, and capital.
Made for: Firing The Man is for Amazon sellers, e-commerce operators, and entrepreneurs who want practical help with ads, listings, conversion, margins, and scalable systems. It also fits business builders exploring adjacent income streams such as Etsy, Shopify, real estate, and creative financing.
What sets it apart: The show combines Amazon-native operating talk with broader owner-led wealth conversations, keeping the focus on measurable levers such as TACOS, returns, trust signals, reimbursements, and financing structures. Its edge is the mix of tactical marketplace detail and blunt business-owner perspective.
THANK YOU TO OUR 25,000+ LISTENERS! We are so thankful to be one of the TOP E-Commerce Podcasts delivering high-quality authentic content to you! Serial Entrepreneur’s David Schomer and Ken Wilson share tips, advice, and insider knowledge about all things Amazon FBA, Walmart WFS, and E-Commerce. Discover how you can create multiple income streams by selling physical products online so that you can have the time and freedom to do what you love - whether that is spending more time with family or traveling the world. Ken and David have successfully created several six and seven figure online business ventures. During the journey, they have had major wins, losses, and lessons learned. This podca…
Based on 4 episodes we listened to · September 2026
Detailed guest interviews make e-commerce margins, advertising systems and operating decisions easier to examine.
Firing The Man turns e-commerce operations into detailed guest conversations, with David Shomer pressing for numbers, mechanics and decisions rather than broad entrepreneurial encouragement.
ACOS gets demoted while your Amazon margins finally get the grown-up conversation.
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Short reviews from the PlayNext desk, based on the episodes we processed.
Chris Seminatori uses storefront examples to explain his geofencing pitch to small local businesses.
Chris Seminatori explains geofencing with a familiar errand: someone visits AutoZone, and a business that has drawn a boundary around the store can show that person ads.
DJ Sprague discusses product answers, returns and website trust signals for ecommerce operators.
On Firing The Man, DJ Sprague makes a practical case for giving shoppers better product information before they buy. A customer who cannot pin down the fit, color or material may place an order anyway, only to return it when the product arrives.
Twa pairs a prediction about automated Amazon ads with a TACOS benchmark that depends on the PPC mix.
Neil Twa expects Amazon advertising to give sellers less control over targeting. He points to TikTok Shop's automated ads and predicts Amazon will remove keyword targeting. It is a direct forecast, though the Amazon change remains his prediction rather than a settled plan.
Morgan makes creative financing concrete with properties in Idaho and Florida.
Banks do not always know what to make of an entrepreneur's income. David Shomer and Lance Morgan start there, then get into creative financing through mortgage payment takeovers and seller financing.
Rob Walling on bootstrapped SaaS growth, plateaus, and exits — with founders who lived them.
Abbey Ashley's playbook for turning your job skills into a virtual assistant business.
SaaS operators on scaling, pricing and AI, metrics included.
Alex Blumberg interviews guests like Megan Phelps-Roper and Shane McAnally about failure and reinvention.
This episode features an interview with an Etsy and Shopify seller who transformed from a corporate e-commerce strategist into a top-tier Etsy powerhouse.
Chris Seminatore explains geofencing as a digital perimeter around a physical location.
DJ Sprague and David Schomer frame Firing The Man around e-commerce profitability, using Cashflow and the book Reputation King to argue that hidden leaks matter more than top-line growth.
Neil Twa says Amazon looks more like 2026 AI search than 2019 keyword SEO.
Firing The Man host David interviews Axel Meierhoefer, founder of Ideal Wealth Grower, about replacing employment income with cash-flowing real estate.
Lance Morgan, founder of College Funding Secrets, tells David Shomer and Ken Wilson that some high-income families can reduce college costs by $100,000 or more through financial aid planning, asset positioning, and real estate.
Winston Moy explains how CNC machines convert CAD designs into repeatable cuts, prototypes, and physical products for entrepreneurs.