
Culture, power, and futures below the surface.
The gist
The Deep Dive is a long-form culture interview show led by Philip McKenzie, a cultural anthropologist working across foresight and sense-making. Its conversations move from brand ethnography and consumer behavior to white rage, post-colonial economics, climate crisis, and the social rules beneath everyday life.
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About The Deep Dive
The Deep Dive is a long-form interview show about culture as a force that organizes belief, behavior, memory, power, and imagination. Philip McKenzie brings the stance of a cultural anthropologist to conversations that rarely stay inside one discipline. The show is at home with brand consultants, historians, futurists, plant scientists, design educators, and writers thinking at the edge of crisis. It can begin with customer research and end with a question about the human experience. That range is central to its appeal. Recent episodes place ethnography beside corporate meaning-making, asking what gets lost when people are reduced to inputs, outputs, and purchasing behavior. They also move into darker historical terrain. Heather Ann Thompson’s conversation follows the Reagan 80s, the Bernie Goetz shooting, policing, misdemeanor citations, public fear, and the machinery that turned wounded teenagers into threatening symbols. The show gives those details weight. It also keeps returning to futures. Betty Sue Flowers speaks to scenarios, facts, expertise, social media, and the difficulty of reasoning together when shared reality itself feels unstable. Samantha Sweetwater’s episode stretches the frame toward extinction risk, biosphere breakdown, reciprocity, and the possibility of humans acting as a custodial species. Vanessa Machado de Oliveira brings modernity, systemic violence, race, education, and global change into the same field of attention. Yao Ofusu Asare’s appearance turns design education, African indigenous practices, critical theory, and the post-colonial African economy into connected questions of survival and responsibility. Oliver Sweet links invisible cultural rules to what people think, buy, and believe, then tests those ideas against women’s football, gender equality, advertising, and racial essentialism. Even episodes that sound theoretical stay close to contemporary friction. The show’s strength is its patience with complexity. McKenzie lets guests carry their expertise, then presses for the larger pattern underneath. The tone is curious, morally alert, and intellectually restless. It suits listeners who want public culture examined through history, anthropology, foresight, and lived consequence rather than quick takes.
Made for: Best for listeners drawn to long-form conversations about culture, history, design, social change, ecological crisis, and the stories societies use to explain themselves.
What sets it apart: The show connects anthropology, foresight, business culture, historical memory, and moral crisis in one conversation style. It is less about reacting to headlines than tracing the deeper rules and narratives that make those headlines possible.
In their own words
The Deep Dive is a culture and insights podcast with Philip McKenzie, an anthropologist who uses his expertise in culture to advise organizations on how best to thrive in an increasingly challenging and uncertain environment. Every week, Philip goes below the surface with the people who matter the most.
As heard by us
Based on 6 episodes we listened to · September 2026
Philip McKenzie connects design, storytelling, and cultural research to the larger assumptions shaping institutions and public life.
Philip McKenzie treats creative practice as a way to read the systems around it. His guest interviews move from design research and ethnography to storytelling, cultural rules, and the production of meaning, with questions that connect professional methods to wider social…
Why you'd press play
Philip McKenzie keeps tugging at culture's invisible rules until the obvious answer makes you suspicious.
Press play if you want
- to hear design shortcuts challenged by someone asking what expertise gets flattened
- to connect racial narratives, consumer behavior, and cultural power without settling for a slogan
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Episodes
- 1
Episode 218: The Dao of Complexity w/Dr. Jean Boulton
·1h 5m - 2
Episode 253: Crafting Stories of The Future w/ Betty Sue Flowers
·54m - 3
Episode 252: When Trees Testify w/ Dr. Beronda Montgomery
·53m - 4
Episode 251: No One Leaves Clean w/ Yaw Ofosu-Asare
·1h 11m - 5
Episode 250: Getting Lost with Lost Maps w/ James Cheshire
·1h 1m - 6
Episode 249: Culture & The Rules That Make Us w/ Oliver Sweet
·1h 8m - 7
Episode 248: True Human w/ Samantha Sweetwater
·1h 7m - 8
Episode 247: Artificial Humanities w/ Nina Begus
·56m - 9
Episode 246: Outgrowing Modernity with Vanessa Machado De Oliveira
·1h 12m - 10
Episode 245: A Fork in the Road w/ Indy Johar
·1h 4m - 11
Episode 244: Caught in the Streaming Wars w/ Charlotte Henry
·1h 6m - 12
Episode 243: Collaborating with the Enemy w/Adam Kahane
·1h 4m - 13
Episode 242: The Positive Obsession of Octavia E. Butler
·1h - 14
Episode 241: Man Up and the New Misogyny w/ Cynthia Miller-Idriss
·1h 12m - 15
Episode 240: The Studio & Design Education w/ James Corazzo, Colin M. Gray & Derek Jones
·1h 5m - 16
Episode 239: Naturekind & Thinking Beyond the Human w/ Melissa Leach & James Fairhead
·1h 5m - 17
Episode 238: Goliath’s Curse w/ Luke Kemp
·1h 8m - 18
Episode 237: The Connected Leader w/ Emmanuel Gobillot
·1h 2m - 19
Episode 236: Crisis of Leadership w/ Steve Wyatt
·51m - 20
Episode 235: The Art of Design Strategy w/ Garkay Wong
·51m - 21
Episode 234: The Killing State w/ Corinna Barrett Lain
·58m - 22
Episode 233: Beyond The Male Crisis w/ Soraya Chemaly
·1h 9m - 23
Episode 232: What Might Be w/ Susan Sturm
·1h 8m - 24
Episode 231: Creating a Care Economy w/ Tim Jackson
·1h 18m - 25
Episode 230: Money, Lies and God w/ Katherine Stewart
·1h 1m - 26
Episode 229: The Crisis Within Foster Care w/ Claudia Rowe
·51m - 27
Episode 228: A Nonlinear Life w/ Kevin Bethune
·59m - 28
Episode 227: Private Equity and the Demise of the American Dream w/ Megan Greenwell
·1h 2m - 29
Episode 226: We Just Build Hammers w/ Coraline Ada Ehmke
·56m - 30
Episode 225: Futures Literacy in a Volatile World w/ Donna Dupont
·1h 3m - 31
Episode 224: Gaia Wakes & Emergent Planetary Intelligence w/ Topher McDoughal
·1h 4m - 32
Episode 223: Words as Violence w/ Alia Dastagir
·1h 15m - 33
Episode 222: Making Futures Work w/ Phil Balagtas
·1h 16m - 34
Episode 221: Everyday Habits and Radical Engagement w/ Adam Kahane
·51m - 35
Episode 220: Research for Designers w/ Gjoko Muratovski
·1h 9m - 36
Episode 219: The Rise of the Alt-Reich w/ Nafeez Ahmed
·1h 10m - 37
Episode 254: Bernie Goetz, Reagan and the Rebirth of White Rage w/ Heather Ann Thompson
·1h 9m - 38
Episode 217: Complexity & Organizations w/ Chris Mowles
·1h 2m - 39
Episode 216: Collapse, Trauma and Solidarity w/Ginie Servant-Miklos & Pamela Armitage
·1h 12m - 40
Episode 215: Just Enough Is Not The Minimum w/Erika Hall
·1h 5m - 41
Episode 214: Survival is a Promise w/Alexis Pauline Gumbs
·1h 2m - 42
Episode 213: The Aftermath w/ Soraya Chemaly, Aida Mariam Davis, & Stephanie Luce
·1h 5m - 43
Episode 212: Multisolving in a Fractured World w/ Dr. Elizabeth Sawin
·1h 7m - 44
Episode 211: Welcome to the Creative Club w/ Pia Leichter
·1h 4m - 45
Episode 210: Reckoning with Mass Incarceration w/ Kevin B. Smith
·58m - 46
Episode 209: Thinking About A Human Economy w/ Indy Johar
·51m - 47
Episode 209: Thinking About A Human Economy w/ Indy Johar
·1h 6m - 48
Episode 208: Morningside and the Greensboro Massacre w/ Aran Shetterly
·59m - 49
Episode 207: What Design Can’t Do w/ Silvio Lorusso
·45m - 50
Episode 206: Love’s Braided Dance w/ Norman Wirzba
·58m - 51
Episode 205: Running Out of Everything w/ Peter S. Goodman
·1h 4m - 52
Episode 204: Making New Worlds w/ Aida Mariam Davis
·57m - 53
Episode 203: Leadership & Making a Masterpiece w/ Charles Spinosa
·53m - 54
Episode 202: Solving the Climate Crisis w/ John Berger
·1h 2m - 55
Episode 201: Wrestling with Gender & Leadership w/ Susan Madsen
·50m - 56
Episode 200: The Resilience Myth w/ Soraya Chemaly
·1h 15m - 57
Episode 199: Black Scare/Red Scare w/ Dr. Charisse Burden-Stelly
·57m - 58
Episode 201: End of the World w/ Jon Mills
·55m - 59
Episode 200: End of the World w/ Jon Mills
·55m - 60
Episode 198: End of the World w/ Jon Mills
·55m - 61
Episode 197: St. Augustine & the Christian Master w/ Matthew Elia
·1h 9m - 62
Episode 179: Blood in the Machine w/ Brian Merchant
·1h 16m - 63
Episode 196: Out of Time w/ Colin Strong
·58m - 64
Episode 195: Puerto Rico: A National History w/ Jorell Melendez-Badillo
·1h - 65
Episode 194: Thinking about Entanglement w/ Anthea Lawson
·1h 19m - 66
Episode 193: Practical Radicals and Changing the World w/ Stephanie Luce
·1h 5m - 67
Episode 192: To Build a Black Future w/ Christopher Paul Harris
·1h 3m - 68
Episode 191: Campus Wars: Then & Now w/ Lauren Lassabe Shepherd
·59m - 69
Episode 190: Combee, Harriet Tubman & Black Freedom w/ Dr. Edda L. Fields-Black
·1h 5m - 70
Episode 189: The AI Dilemna w/ Juliette Powell & Sean Gayle
·1h 33m - 71
Episode 188: Cultural Intelligence for Marketers w/ Dr. Anastasia Karklina Gabriel
·54m - 72
Episode 187: Everest Inc & Climbing Culture w/ Will Cockrell
·54m - 73
Episode 186: When the World Is A Bezzle w/ Cory Doctorow
·1h 21m - 74
Episode 185: Hodge Podge, Gaps & Cracks w/ Dan Hill
·1h 22m - 75
Episode 184: They Called It Peace w/ Lauren Benton
·58m - 76
Episode 183: Resisting Racial Capitalism w/ Ida Danewid
·59m - 77
Episode 182: Design Social Change w/ Lesley-Ann Noel
·53m - 78
Episode 181: Disneyland on the Mountain w/ Greg Glasgow & Kathryn Mayer
·54m - 79
Episode 180: After One Hundred Winters w/ Margaret D. Jacobs
·58m - 80
Episode 178: New Bones Abolition w/ Joy James
·56m - 81
Episode 177: We Are Not Users w/ Eswaran Subrahmanian & Yoram Reich
·1h 17m - 82
Episode 176: Back to the Future w/ Indy Johar
·1h 12m - 83
Episode 175: The Reality of Feminist Design w/ Alison Place
·1h 1m - 84
Episode 174: Essential Work, Disposable Workers w/ Mostafa Henaway
·58m - 85
Episode 173: Handbook of Tyranny w/ Theo Deutinger
·1h 7m - 86
Episode 172: Constraints, Complexity & Context (Oh My!) w/ Alicia Juarrero
·58m - 87
Episode 171: Of Black Study w/ Joshua Myers
·1h 1m - 88
Episode 170: Patagonia at 50: Reflections and Forward w/ Vincent Stanley
·58m - 89
Episode 169: The Birth of Computer Vision w/ James E. Dobson
·52m - 90
Episode 168: Thinking Through Design Research w/ Joyce Yee & Paul A. Rodgers
·57m - 91
Episode 167: Feminist Futures of Work w/ Usha Raman & Payal Arora
·1h 8m - 92
Episode 166: The World of Experience Design w/ Abraham Burickson
·56m - 93
Episode 165: The Hidden Roots of White Supremacy w/ Robert P. Jones
·1h 1m - 94
Episode 164: Design for Identity w/ Jessica Bantom
·56m - 95
Episode 163: The Rise of The New Designer w/ Manuel Lima
·48m - 96
Episode 162: Colorblind Tools & Global Technologies w/ Marzia Milazzo
·1h 9m - 97
Episode 161: Class War w/Mark Steven
·1h 6m - 98
Episode 160: Closing the Loop w/ Sheryl Cababa
·1h 3m - 99
Episode 159: Reflections on Transformational Change w/ Lina Srivastava
·1h 5m - 100
Episode 158: The Space(s) Between w/ Eliza Yvette Esquivel
·1h 2m - 101
Episode 255: The Business of Meaning w/ Peter Spear
Hidden gemPeter Spear tells Philip McKenzie that a temp job at Pacific Bell, an arrogant letter to Tattoo, and Gap street intercepts taught him to treat brands as cultural signals.
Apr 16, 2026·55m·5 clips - 102
Episode 254: Bernie Goetz, Reagan and the Rebirth of White Rage w/ Heather Ann Thompson
Philip McKenzie interviews University of Michigan historian Heather Ann Thompson about her book Fear and Fury and the 1984 Bernie Goetz subway shooting.
Apr 2, 2026·1h 9m·4 clips - 103
Episode 253: Crafting Stories of The Future w/ Betty Sue Flowers
Philip McKenzie interviews Betty Sue Flowers about her book “Scenarios, Crafting and Using Stories of the Future to Change the Present,” which treats the future as multiple possible stories rather than one destination.
Mar 26, 2026·54m·5 clips - 104
Episode 252: When Trees Testify w/ Dr. Beronda Montgomery
Philip McKenzie interviews Dr.
Mar 19, 2026·53m - 105
Episode 251: No One Leaves Clean w/ Yaw Ofosu-Asare
Philip McKenzie interviews Yaw Ofosu-Asare about his book 'No One Leaves Clean' and his research on decolonizing design education and the post-colonial African economy.
Mar 12, 2026·1h 11m - 106
Episode 250: Getting Lost with Lost Maps w/ James Cheshire
Mar 5, 2026·1h 1m - 107
Episode 249: Culture & The Rules That Make Us w/ Oliver Sweet
Hidden gem"The home" becomes a place for "cultural apprenticeships" in Oliver Sweet's account.
Feb 26, 2026·1h 8m·2 clips - 108
Episode 248: True Human w/ Samantha Sweetwater
Hidden gemPhilip McKenzie opens The Deep Dive by introducing Samantha Sweetwater, an author, educator, soul mentor, and founder of One Life Circle, and frames her book True Human, Reimagining Ourselves at the End of Our World as a guide for future human civilization.
Feb 5, 2026·1h 7m·5 clips - 109
Episode 247: Artificial Humanities w/ Nina Begus
Jan 29, 2026·56m - 110
Episode 246: Outgrowing Modernity with Vanessa Machado De Oliveira
Philip McKenzie interviews Vanessa Machado de Oliveira about her research on the unsustainability of modernity and its entanglements with violence.
Jan 22, 2026·1h 12m - 111
Episode 245: A Fork in the Road w/ Indy Johar
Jan 15, 2026·1h 4m - 112
Episode 244: Caught in the Streaming Wars w/ Charlotte Henry
Dec 24, 2025·1h 6m - 113
Episode 243: Collaborating with the Enemy w/Adam Kahane
Philip McKenzie interviews Adam Kahane about his book 'Collaborating with the Enemy' on working with people you disagree with.
Dec 18, 2025·1h 4m - 114
Episode 242: The Positive Obsession of Octavia E. Butler
Dec 11, 2025·1h - 115
Episode 241: Man Up and the New Misogyny w/ Cynthia Miller-Idriss
Dec 4, 2025·1h 12m - 116
Episode 240: The Studio & Design Education w/ James Corazzo, Colin M. Gray & Derek Jones
Nov 19, 2025·1h 5m - 117
Episode 239: Naturekind & Thinking Beyond the Human w/ Melissa Leach & James Fairhead
Nov 13, 2025·1h 5m - 118
Episode 238: Goliath’s Curse w/ Luke Kemp
Nov 6, 2025·1h 8m - 119
Episode 237: The Connected Leader w/ Emmanuel Gobillot
Oct 23, 2025·1h 2m - 120
Episode 236: Crisis of Leadership w/ Steve Wyatt
Oct 16, 2025·51m - 121
Episode 235: The Art of Design Strategy w/ Garkay Wong
Oct 9, 2025·51m - 122
Episode 234: The Killing State w/ Corinna Barrett Lain
Oct 2, 2025·58m - 123
Episode 233: Beyond The Male Crisis w/ Soraya Chemaly
Sep 25, 2025·1h 9m - 124
Episode 232: What Might Be w/ Susan Sturm
Jul 31, 2025·1h 8m - 125
Episode 231: Creating a Care Economy w/ Tim Jackson
Jul 24, 2025·1h 18m - 126
Episode 230: Money, Lies and God w/ Katherine Stewart
Jul 17, 2025·1h 1m - 127
Episode 229: The Crisis Within Foster Care w/ Claudia Rowe
Philip McKenzie interviews Claudia Rowe about her book on the American foster care system and its long-term impacts.
Jul 10, 2025·51m - 128
Episode 228: A Nonlinear Life w/ Kevin Bethune
Jun 26, 2025·59m - 129
Episode 227: Private Equity and the Demise of the American Dream w/ Megan Greenwell
Jun 19, 2025·1h 2m - 130
Episode 226: We Just Build Hammers w/ Coraline Ada Ehmke
Jun 12, 2025·56m - 131
Episode 225: Futures Literacy in a Volatile World w/ Donna Dupont
Jun 5, 2025·1h 3m - 132
Episode 224: Gaia Wakes & Emergent Planetary Intelligence w/ Topher McDoughal
May 15, 2025·1h 4m - 133
Episode 223: Words as Violence w/ Alia Dastagir
May 8, 2025·1h 15m - 134
Episode 222: Making Futures Work w/ Phil Balagtas
May 1, 2025·1h 16m - 135
Episode 221: Everyday Habits and Radical Engagement w/ Adam Kahane
Apr 24, 2025·51m - 136
Episode 220: Research for Designers w/ Gjoko Muratovski
Hidden gemPhilip McKenzie opens The Deep Dive with Joko Mirotovsky, whose Research for Designers has become a 15-year project across three editions.
Apr 17, 2025·1h 9m·4 clips - 137
Episode 219: The Rise of the Alt-Reich w/ Nafeez Ahmed
Mar 27, 2025·1h 10m - 138
Episode 218: The Dao of Complexity w/Dr. Jean Boulton
Mar 20, 2025·1h 5m - 139
Episode 217: Complexity & Organizations w/ Chris Mowles
Mar 13, 2025·1h 2m - 140
Episode 216: Collapse, Trauma and Solidarity w/Ginie Servant-Miklos & Pamela Armitage
Mar 6, 2025·1h 12m - 141
Episode 215: Just Enough Is Not The Minimum w/Erika Hall
Feb 27, 2025·1h 5m - 142
Episode 214: Survival is a Promise w/Alexis Pauline Gumbs
Feb 20, 2025·1h 2m - 143
Episode 213: The Aftermath w/ Soraya Chemaly, Aida Mariam Davis, & Stephanie Luce
Feb 13, 2025·1h 5m - 144
Episode 212: Multisolving in a Fractured World w/ Dr. Elizabeth Sawin
Feb 6, 2025·1h 7m - 145
Episode 211: Welcome to the Creative Club w/ Pia Leichter
Jan 30, 2025·1h 4m - 146
Episode 210: Reckoning with Mass Incarceration w/ Kevin B. Smith
Philip McKenzie interviews political scientist Kevin B.
Jan 23, 2025·58m - 147
Episode 209: Thinking About A Human Economy w/ Indy Johar
Jan 16, 2025·51m - 148
Episode 209: Thinking About A Human Economy w/ Indy Johar
Jan 15, 2025·1h 6m - 149
Episode 208: Morningside and the Greensboro Massacre w/ Aran Shetterly
Dec 19, 2024·59m - 150
Episode 207: What Design Can’t Do w/ Silvio Lorusso
Dec 12, 2024·45m