James Eling | Entrepreneur, Marketer, Strategist
41 episodes listed below
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Join James Eling as he discusses the strategy and tactics of Small Business and the strategy and tactics of histories great generals. Growing a small business is tough. We look at leadership, innovation, technology and how to wrap it all up to build a fast growing company. James runs 3 companies, generates over 5,000,000 page views a year and has customers in 5 countries. Learn how you can marry the latest technology with the ageless principles of Sun Tzu for your business today.
Based on 5 episodes we listened to · September 2026
James turns experiments with AI, financial analysis and workplace systems into practical lessons for running a small business.
James treats business technology as something to try during the working week, then inspect on the microphone. Sun Tzu for Small Business is a solo account of AI tools, productivity and company management, built around examples from his own businesses rather than abstract…
A P&L goes into ChatGPT; your accountant needn't pack a box just yet.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A practical look at AI tools for small businesses, centered on usefulness, cost, and productivity.
James presents episode 38 of Sun Tzu for Small Business as a grounded case for AI in small business, and the framing holds up. The discussion keeps returning to practical questions: how AI can make some work cheaper, faster, or newly possible for lean teams, with ChatGPT and Do…
A practical take on productivity that keeps tying the work itself back to profitability.
James from Xtreme treats episode 39 as a practical look at productivity as a small-business problem, moving from AI tools and inflation into the day-to-day realities of Teams, training, and rework.
A messy but useful look at what ChatGPT can and cannot do with a small-business P&L.
James frames the episode around a simple question: what can ChatGPT make of a small-business P&L, and what does that say about the business itself? The strongest moments come when it keeps both answers in view.
A practical case for treating AI as business leverage, not novelty.
James makes a compact case that AI is already changing how small businesses are built and priced. He points to work that can now stay in-house, like graphic design, and to practical uses such as drafting a privacy statement with ChatGPT.
AI for small business, framed as a fast-moving toolset with real limits and practical upside.
Episode 37 of Sun Tzu for Small Business treats AI as a practical small-business question rather than a passing trend. James from Xtreme lays out what his companies are using, including Mid Journey and DALI, and keeps attention on what an owner can try, use, and potentially…
Serious farrier craft, taught from the foot up.
Clearer marketing for wedding businesses.
Productivity is the game here.
James calls AI an industrial revolution and brings the hype back to small business math.
James from Xtreme uses episode 37 of Sun Tzu for Small Business to argue that AI is already changing small business workflows, not just promising future change.
James from Xtreme Networks uses episode 38 of Sun Tzu for Small Business to argue that AI is already changing small-business productivity and profitability.
James from Xtreme Networks uploads his P&L to ChatGPT in episode 40 of the Sun Tzu for Small Business podcast and tests whether AI can give him the kind of accounting feedback he has struggled to get from firms.