The Podcast For Online Fitness Coaches · Benji Tucker, Ethan Gonzales

The 5 Types of Follower Ads Fit Coaches Need To Know

·14 min·1 clip
Benji Tucker unveils the powerful fifth follower ad type: 'social proof ads' that feature your ideal client's transformation, which he says 'work freaking great.'
Host Benji Tucker teaches online fitness coaches the five specific types of Instagram follower ads they need to run, arguing that ads provide a reliable 'recipe' for growth unlike organic content. He details each ad format—from standard talking-head to social proof ads—and explains why follower ads are the essential first step in a profitable marketing funnel during a 'trust crash.'

As heard by us

Follower ads are framed as a business lever, with delivery carrying much of the weight.

Follower ads are treated as part of the business machine, not a side note: the offer may matter, but promotion is what keeps attention flowing in. Benji Tucker then walks through follower-ad formats, starting with the familiar talking-head style and then moving into B-roll.

Read the full review in PlayNext →

Why you'd press play

Want follower ads that sound human instead of like someone reading a script?

Read the full recommendation in PlayNext →
Listen to the show on