The Entrepreneur Podcast · Eric Janssen and Eric Morse

66. Untangling the gender wealth gap with Kristine Beese

·52 min·10 clips

The episode opens with a clear framing of the gender wealth gap. It puts the scale of the problem on the table early, including the 2020 comparison that women held only 32 cents of net wealth for every dollar held by men. Byrne uses that setup to ask how a startup can respond to something that is both financial and structural. Beasley explains that Untangle Money is built to create financial plans for women. She says the goal is not just to manage money, but to align finances with life goals and personal plans. The conversation makes a strong case that many standard plans are expensive and hard to access. It also argues that many of those plans are built without enough attention to the way women’s lives actually unfold. Beasley talks about how the scale of the gap became real for her. She comes back to the idea that financial planning should be more usable, more personal, and more grounded in day-to-day realities. One part of the discussion focuses on cost of living. Another part looks at what a $100 monthly difference can do over time. The episode also spends time on inflation and why it matters when long-term plans are built. Beasley describes showing different inflation scenarios and why those scenarios can feel unsettling. She explains that higher inflation makes it even more important to stay invested in some form. The planning examples move between savings, high-interest accounts, and the stock market, along with the risk of waiting too long to act. A recurring point is that delay has a cost. The longer someone waits to put a plan into motion, the harder it can be to catch up later. Byrne keeps the conversation moving with practical questions rather than abstract commentary. Beasley responds with a mix of strategy, experience, and product design thinking. The result is a founder conversation that stays tied to implementation. It is not just about diagnosing inequity. It is about building something meant to help address it. The episode ends with a sense that this work takes time, patience, and a lot of resilience.

As heard by us

A practical look at how women-centered financial planning addresses the gender wealth gap.

This episode treats the gender wealth gap less like a talking point and more like a planning problem. It starts with a blunt reality check, then shows how Untangle Money shapes financial plans around women’s life trajectories, goals, and tradeoffs instead of defaulting to…

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Want a blunt, useful look at how money planning misses women's lives?

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