Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies · Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts

Will Discovery Algorithms Save (or Destroy) Podcasting? | Podcast Discovery

·40 min·3 clips
Mr. Beast spent 50,000 hours mastering YouTube's algorithm, revealing the intense work needed for algorithmic success.
The hosts discuss the rise of algorithmic discovery in podcasting, driven by platforms like YouTube and Spotify, and its potential impacts on content creation and audience growth. They explore the trade-offs between algorithmic virality and long-form authenticity, offering strategies for podcasters to navigate this new landscape.

As heard by us

A clear-eyed case for why discovery algorithms are not a cure-all.

The piece keeps its focus on a useful tension: algorithmic discovery looks tempting, but podcasting still runs on how shows are packaged and understood.

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Why you'd press play

If you want algorithmic discovery without the cure-all fantasy, start here.

Read the full recommendation in PlayNext →
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