Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies · Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts
What Podcast Listeners Say About How They Discover Shows (& Why They Stop Listening) | Podcast Listener Psychology
·46 min·4 clips
People will lie to you about your ideas, not out of malice but to be nice.
As heard by us
Survey answers only matter when they line up with how listeners actually search and choose shows.
Podcast discovery is framed as a survey problem, with the discussion circling the gap between what people say and what they do. It moves from Google and app search to social clips and the practical matter of whether a show shows up for the keywords listeners actually type, which…
Why you'd press play
If you want to understand how listeners actually discover your show, press play.
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