Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies · Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts
Two Hidden Data Points That Predict Podcast Growth (& Tell You Exactly How to Accelerate It) | Podcast Discovery
·42 min·4 clips
Spotify's new algorithm means your podcast's success now hinges on grabbing attention like YouTube, not just pleasing existing listeners.
As heard by us
Podcast growth is increasingly framed as a click-through problem before it is a content problem.
This episode treats Spotify's new podcasters metrics as a sign that discovery is moving toward click-through behavior, much like YouTube, instead of the older habit of simply consuming episodes.
Why you'd press play
See where podcast growth gets won before anyone hears your first minute.
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