Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies · Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts

The Real Odds of Succeeding as a Podcaster (& How to Beat Them) | Podcast Strategy

·1 hr 1 min·5 clips
Why your first podcast is like a short ladder, and why most creators need to start over to reach higher.
The hosts explore the realistic odds of succeeding as a podcaster, drawing parallels from Brandon Sanderson's writing advice and pod fade statistics. They discuss the importance of a 10-year journey, iterative show launches, and traits of exceptional creators, emphasizing luck surface area and authenticity.

As heard by us

A blunt look at podcast success that favors stamina over fantasy.

The episode treats podcasting like a long haul, not a quick win. It is at its best when it puts familiar growth dreams next to blunt comparisons with music, startups, and movies, where the odds are just as unforgiving and the payoff often comes after years of work most people…

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Why you'd press play

Press play if you want a blunt look at why podcast breakthroughs often come after years of work.

Read the full recommendation in PlayNext →
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