Podcast Marketing Trends Explained: Data-Driven Podcast Growth Strategies · Jeremy Enns & Justin Jackson | Podcast Growth, Marketing & Promotion Experts
Is It Just Harder to Grow a Podcast Now (& If Not, Where Are the Hidden Opportunities)? | Podcast Strategy
·49 min·4 clips
Fewer podcasts are active now than in 2018, revealing a hidden opportunity for growth.
As heard by us
Podcasting may be less crowded than it looks, if the fit is right.
It frames podcast growth as a matter of position, not just effort. The argument is that the medium is less crowded than it was in 2018, even as listener attention stays tight and some categories seem to leave only a few real rivals, if any worth chasing.
Why you'd press play
Find the hidden openings in a podcast market that is less crowded than it looks.
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