Madvertising by AdQuick — Advertising, Marketing & Ad Tech Podcast · AdQuick

Adam Miller - startups, AI, growth and more | E55

·38 min·2 clips

Adam says AI is eating highly skilled labor first, including legal and accounting work.

1. Madvertising by AdQuick — Advertising, Marketing & Ad Tech Podcast centers this episode on Adam Miller, a growth strategist building a new marketplace in Pittsburgh. 2. Host Greg asks Adam Miller about his work history at Uber, Turo, and Razorfish because those roles frame his views on growth and media buying. 3. The episode asks what marketing, startups, and AI look like when talent is dispersed and platforms automate more of the work. 4. Adam says he conceived the product three or four months ago and set up the first version at the end of 2024. 5. He says he and an engineering friend started by thinking deeply about marketplaces and considered launching something called Adventure Studios. 6. Adam says Pittsburgh, Pennsylvania, and local engineering talent helped shape the marketplace idea. 7. He says the product is still early and that they will say more about it in a couple of weeks. 8. Adam says the future looks different from the 2010-to-COVID Silicon Valley era because talent is dispersed. 9. He points to defense startups, AI startups, and legal and accounting startups as examples of the new environment. 10. He says AI is already remaking whole segments of the economy by supplanting high-paid work that aggregates and collates data. 11. Adam says the technology industry is more optimistic than the media often sounds. 12. He says technology should not be treated as dystopian just because it arrived after someone's training period. 13. He argues that AI is a democratizer in creative work because indie filmmakers can generate B-roll without a big studio. 14. He says Christopher Nolan still uses CGI selectively and also crashes a physical 747 for practical effects. 15. Adam says his own history as a bassist and upright player matters because creative work and digital work both reward building things. 16. He describes late-teen experiments with digital audio workstations and recordings in a friend's attic when Pro Tools was emerging. 17. Adam says marketers should measure everything they do before deploying spend and should not hand-wave away brand marketing. 18. He says Apple ATT pushed marketing toward more holistic measurement, separating deterministic attribution from the broader incrementality layer. 19. The conversation is an interview with a fast back-and-forth style, and Adam answers with concrete examples from marketplaces, music, and ad tech. 20. Anyone who builds growth teams, starts companies, or buys media will get value from this episode, while listeners wanting pure entertainment may skip it.

As heard by us

A grounded growth chat about channels, attention, and staying honest about results.

Adam Miller's conversation keeps its focus on how growth work shifts as platforms, habits, and audience attention keep moving. He brings a wide operator background across digital media, mobile user acquisition, and marketplace strategy, with experience that includes Turo, Uber,…

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Why you'd press play

For when you want a clear read on emerging channels before they feel obvious.

Read the full recommendation in PlayNext →

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