Those Gals at Work

Sadie Stokes and Kayla Caldwell

71 episodes listed below

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Business systems, boundaries, and honest founder talk.

The gist

Those Gals at Work follows Kayla and Sadie as they work through the real-life mess of entrepreneurship. The conversations move from vet-app frustration, tax-season spillover, and conference notes into practical lessons on clients, calendars, referrals, SOPs, and saying no.

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About Those Gals at Work

Those Gals at Work is a two-voice business conversation about the ordinary pressure points that pile up when a company is actually running. It is not glossy. Kayla and Sadie move through entrepreneurship the way owners often experience it: one text message, client boundary, conference note, calendar block, referral, and tax-season spillover at a time. A frustrating vet scheduling link becomes a larger talk about user experience. A discussion about travel turns into a look at conferences, creativity, networking, event design, and why clear goals need to be more specific than vague balance. An episode on saying no becomes a bigger conversation about sales pressure, client fit, expert help, and the relief of not doing everything personally. The show has a useful impatience with business theater. SOPs matter because staff need standards. Calendar planning matters because free time rarely appears by accident. Referrals matter because warm relationships can do what cold calls and ads often cannot. Specialists matter because a CPA, designer, bookkeeper, or other expert can see the thing an owner is too close to see. The conversations are casual and sometimes tangent-heavy, but they keep returning to the same practical center: better systems make the work less frantic. Kayla brings the money side into the room, especially around bookkeeping, tax code, CPAs, QBRs, and understanding where money is going. Sadie brings the marketing side, with attention to client experience, packages, creative work, and how a business presents itself. Together, they make entrepreneurship feel specific rather than inspirational in the abstract. There are jokes, repeated agreements, and moments that sound like two people avoiding work at nearby desks. Then a concrete point lands. The show suits founders who already know the basics and want to hear real examples from people dealing with similar constraints. It is warm, direct, and candid about how much of business ownership is just making the next decision clearer.

Made for: Best for business owners, founders, service providers, and female entrepreneurs who want practical conversation about money, marketing, time, and clients. It especially suits listeners who prefer lived examples over polished business coaching.

What sets it apart: The show turns everyday owner irritations into usable operating lessons without sanding off the tangents. Kayla and Sadie balance bookkeeping, tax, and financial strategy with marketing, branding, client experience, and creative work.

In their own words

Introducing “Those Gals at Work” podcast, where we keep it real in business! Join Kayla (your money gal) and Sadie (your marketing gal), as we navigate entrepreneurship. From personal growth to business strategies, we cover it all. We understand the struggles of owning a business, paying ourselves what we’re worth, and serving our clients. Together, we are Those Gals at Work!

As heard by us

Based on 5 episodes we listened to · September 2026

Those Gals at Work makes small-business systems tangible by testing money, marketing, staffing, and client decisions against Kayla and Sadie's own operations.

Kayla and Sadie turn the working details of their own businesses into a candid conversation between money and marketing. Their subjects are concrete: documenting SOPs, repairing awkward customer experiences, protecting time, setting project capacity, delegating specialist work,…

Read our full review in PlayNext →

Why you'd press play

An SOP for creativity? Kayla and Sadie make the case while you eye your handoff notes.

Press play if you want

  • a vet's maddening booking link to make you reconsider how easy you are to hire
  • a practical way to count project slots before promising away your time off
Read the full recommendation in PlayNext →
client boundariesSOPs and delegationcalendar planningwarm lead funnelsuser experienceconference networkingbookkeeping and taxesreferrals

Talks about

Best episodes of Those Gals at Work

Short reviews from the PlayNext desk, based on the episodes we processed.

62. How Traveling for Conferences Boosts Creativity and Networking—When Done RightMay 6, 2026

Conference travel becomes a practical exercise in noticing what an entrepreneur can bring home.

Conferences become a useful measure of where entrepreneurial attention goes on Those Gals at Work. Sadie, the marketing gal, walks through a packed stretch of travel, with Canva and Forbes events behind her and a creative conference in Seattle still ahead.

61. The Hidden Frustration in Business: Why Poor User Experience Costs You CustomersApr 29, 2026

A small annoyance turns into a clear look at trust, communication, and customer experience.

Those Gals at Work starts with a complaint many people recognize: getting sent in circles and then told to call anyway. Kayla and Sadie use that irritation to talk through user experience, trust, time, and what it takes to keep a customer paying attention while a brand changes.

59. The Art of Saying No: Secrets to Protect Your Time, Money & CreativityApr 15, 2026

Saying no is framed as a practical business boundary, not just a personal preference.

Those Gals at Work treats saying no as a plain business skill, not a personal flaw. When yes starts coming from scarcity and the need to keep work moving, boundaries become part of staying steady and serving clients well.

58. The Power of SOPs: Structure Meets CreativityApr 8, 2026

SOPs, hiring, and representing a business with clear standards.

Those Gals at Work frames corporate experience as one useful tool rather than a requirement, and that balance gives the discussion its weight.

57. Finding Free Time in a Busy ScheduleApr 1, 2026

A calendar-first look at making time off survive client work.

Kayla and Sadie spend this episode on the practical side of protecting free time inside a busy business, moving from out-of-office travel blocks and color-coded meetings to firm limits on branding and web projects.

12. Book Pitch Catch-up with KaylaMay 8, 2024

Tax cleanup and book-building detail make this founder catch-up feel grounded.

Those Gals at Work settles into a Kayla catch-up that moves from tax season cleanup to the harder job of turning a book idea into something useful.

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Episodes

  1. 1

    70. Stop Calling Your Business “Little”

    On Those Gals at Work, Kayla and Sadie push back on calling a business “little,” even when its team is small.

    Sep 30, 2026·34m·2 clips
  2. 2

    69. CoWork with Us

    Sep 2, 2026·58m
  3. 3

    68. Digital Products Aren't Dead, They're Just Usually Built Wrong

    Aug 19, 2026·33m
  4. 4

    67. The Surprising Power of Systems in Business Longevity During Chaos

    Jul 22, 2026·43m
  5. 5

    66. The Surprising Power of Incremental Price Increases in Growing Your Business

    Jul 1, 2026·47m
  6. 6

    65. Mid Year Money Talk

    Jun 17, 2026·30m
  7. 7

    64. Unlock Growth in 90 Days

    Jun 3, 2026·34m
  8. 8

    63. How Recognizing Client Red Flags Can Prevent Burnout and Revenue Loss

    May 27, 2026·35m
  9. 9

    62. How Traveling for Conferences Boosts Creativity and Networking—When Done Right

    Hidden gem

    Business travel is a lot right now.

    May 6, 2026·35m·2 clips
  10. 10

    61. The Hidden Frustration in Business: Why Poor User Experience Costs You Customers

    Hidden gem

    Kayla and Sadie open on a familiar annoyance: a business that makes simple communication harder than it needs to be.

    Apr 29, 2026·45m·2 clips
  11. 11

    60. The Shocking Truth About How Hours Don’t Equal Your Value

    Apr 22, 2026·53m
  12. 12

    59. The Art of Saying No: Secrets to Protect Your Time, Money & Creativity

    Hidden gem

    Kayla opens by naming the real issue: saying yes to everything stops working.

    Apr 15, 2026·31m·2 clips
  13. 13

    58. The Power of SOPs: Structure Meets Creativity

    Hidden gem

    Kayla asks whether corporate experience matters for entrepreneurs.

    Apr 8, 2026·46m·4 clips
  14. 14

    57. Finding Free Time in a Busy Schedule

    Hidden gem

    Warm weather is finally coming.

    Apr 1, 2026·35m·2 clips
  15. 15

    56. Why Thinking of Business Expenses Like Girl Math Can Change Your Mindset

    Mar 25, 2026·39m
  16. 16

    55. Overcoming Business Silence

    Mar 18, 2026·32m
  17. 17

    54. The Secret to Building a Warm Lead Funnel Without Cold Calling or Ads

    Two female entrepreneurs discuss how they've built their businesses primarily through referrals and networking, exploring strategies for creating warm lead funnels without cold calling or ads.

    Mar 12, 2026·26m
  18. 18

    53. Embrace Imperfection

    Mar 4, 2026·34m
  19. 19

    52. The Surprising Truth About How Small Delegations Lead to Big Business Growth

    Feb 18, 2026·42m
  20. 20

    51. Season 3 Premier

    Feb 11, 2026·38m
  21. 21

    50. Season 2 Finale!

    Dec 31, 2025·18m
  22. 22

    49. Goal Setting Bingo

    Dec 24, 2025·25m
  23. 23

    48. Calendars & Scheduling

    Dec 24, 2025·19m
  24. 24

    47. CEO Collective: Breakfast of Bosses Recap

    Dec 17, 2025·15m
  25. 25

    46. End of Year Money Tips

    Dec 17, 2025·25m
  26. 26

    45. From Planning to Action: Setting Goals for the New Year

    Dec 10, 2025·52m
  27. 27

    44. Breaking Through Business Plateaus

    Dec 3, 2025·1h 13m
  28. 28

    43. Real Talk on Creativity & Strategy

    Nov 26, 2025·42m
  29. 29

    42. From Hobby to Hustle: Building a Business Mindset

    Nov 19, 2025·38m
  30. 30

    41. Closing Loops: Mastering Time and Delegation

    Nov 12, 2025·27m
  31. 31

    40. Finding Your Tribe: The Power of Alignment in Business

    Nov 5, 2025·24m
  32. 32

    39. Mastering Money

    Oct 29, 2025·45m
  33. 33

    38. Breaking News! Celebrating Our Recent Wins

    Oct 22, 2025·16m
  34. 34

    37. General Life Catch-Up w/ Sadie & Kayla

    Oct 15, 2025·49m
  35. 35

    36. Navigating the Social Media Maze

    Oct 8, 2025·23m
  36. 36

    35. The Art of Pricing: Beyond the Numbers

    Oct 1, 2025·38m
  37. 37

    34. Onboarding Excellence

    Sep 24, 2025·35m
  38. 38

    33. Signs & Subscriptions: Business Realities

    Sep 17, 2025·29m
  39. 39

    32. Lottery Fantasy

    Sep 10, 2025·22m
  40. 40

    31. Balancing Business Budgets

    Aug 27, 2025·38m
  41. 41

    30. Maxed Out & Making It Work

    Aug 20, 2025·37m
  42. 42

    29. Circling Back Without Losing Your Mind

    Aug 13, 2025·30m
  43. 43

    28. Balancing Business Growth and Personal Values

    Aug 6, 2025·43m
  44. 44

    27. The PEACE Strategy: Build a Business That Loves You Back

    Jul 23, 2025·29m
  45. 45

    26. Teamwork Makes the Dream Work

    Jul 16, 2025·27m
  46. 46

    25. Level Up Your Client Experience

    Jul 9, 2025·42m
  47. 47

    23. The Truth About Charging What You're Worth

    Jul 2, 2025·43m
  48. 48

    21. Season 2 Premier

    Jul 2, 2025·33m
  49. 49

    22. Managing Capacity & Waitlists

    Jul 2, 2025·48m
  50. 50

    24. Oops, We Dropped the Ball—Now What?

    Jul 2, 2025·24m
  51. 51

    20. Season 1 Finale!

    Jul 17, 2024·27m
  52. 52

    19. Give Me Your Elevator Pitch

    Jul 3, 2024·25m
  53. 53

    18. Naming the Biz

    Jun 19, 2024·35m
  54. 54

    17. Pricing for Your Value

    Jun 12, 2024·28m
  55. 55

    16. Taking Time Off & Guilt

    Jun 5, 2024·29m
  56. 56

    15. Mindset is Everything

    May 29, 2024·32m
  57. 57

    14. There's Enough Work to Go Around

    May 22, 2024·30m
  58. 58

    13. People are Peopley

    May 15, 2024·27m
  59. 59

    12. Book Pitch Catch-up with Kayla

    Hidden gem

    Sadie and Kayla open a double drop and give Kayla the long turn.

    May 8, 2024·27m·1 clip
  60. 60

    11. Crop Con Catch-up with Sadie

    May 8, 2024·27m
  61. 61

    10. I Want to Start a Business!

    May 1, 2024·27m
  62. 62

    9. Burnout

    Apr 24, 2024·23m
  63. 63

    8. All Things Software

    Apr 17, 2024·30m
  64. 64

    7. Degrees vs. Experience

    Apr 10, 2024·26m
  65. 65

    6. Client Red Flags, Outsourcing, and Corporate Experience

    Apr 3, 2024·37m
  66. 66

    3. Connections & Collaboration: The Networking Power Play

    Mar 27, 2024·33m
  67. 67

    4. Why is Bookkeeping Important? (Interviewing Kayla Caldwell)

    Mar 27, 2024·26m
  68. 68

    5. Why is Marketing Important? (Interviewing Sadie Fienberg)

    Mar 27, 2024·27m
  69. 69

    2. Conquering Loneliness, Imposter Syndrome, and Embracing Biz Freedom!

    Mar 27, 2024·22m
  70. 70

    1. Welcome to Those Gals at Work

    Mar 27, 2024·19m
  71. 71

    Those Gals at Work (Trailer)

    Mar 21, 2024·0m