The FittDesign Podcast

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Concise and comprehensive snippets of the FittDesign, fashion design, product sourcing and e-commerce growth content that you love.

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Episodes

FittBite Episode 324: The SECRET Reason Lululemon Rarely Discounts (Genius Strategy)

FittBite Episode 263: Why Some Sportswear Brands Feel Wanted Instantly (And Others Don’t)

FittBite Episode 262: Why Your Second Order Never Matches the First (Even With the Same Factory)

Untitled Episode

FittBite Episode 261: Why Some Colors Show Sweat Instantly (And Others Don’t)

FittBite Episode 260: How Seam Lines Shape the Body in Activewear (Without Making It Tighter)

FittBite Episode 259: How High-End Brands Make Every Piece Feel Like It All Belongs Together

FittBite Episode 258: How to Spot Activewear Trends for Any Season (And Make Them Yours in 2026)

FittBite episode 257: Does Your Fabric Feel Expensive? This Test Will Tell You Instantly

FittBite Episode 256: The Fit Problem Hiding in Your Size Jumps, What Most Brands Miss

FittBite Episode 255: The “Refund Trigger” Map, The Small Moments That Create Refund Requests

FittBite Episode 254: The “Packaging First Impression” Framework, Make Unboxing Do the Marketing

FittBite Episode 253: The “Checkout Relief” Formula, Remove 5 Friction Points That Kill Conversions

FittBite Episode 252: The Laziest Way to Get Your First 50 Orders (Without Running Ads)

FittBite Episode 251: The Silent Dealbreaker That Makes Customers Not Trust New Brands

FittBite Episode 250: The Discipline Behind Brands That Scale

FittBite Episode 248: When a Brand Looks “Off,” This Is Usually Why

FittBite Episode 247: How to build a brand that feels bigger than it is

FittBite Episode 246: Why Your Product Isn’t Converting—Even If Everyone Says They Like It

FittBite Episode 245: The 5 Red Flags You’re Not Ready to Sample Yet

FittBite Episode 244: Why Chasing New Customers Is Harder Than Keeping the Ones You Have

FittBite Episode 243: Why Products Built for Trends Rarely Build Brands

FittBite Episode 242: What Makes a Product Look Premium—Even If It’s Not Expensive

FittBite Episode 241: Stop Thinking in Drops — Start Thinking in Ecosystems

FittBite Episode 240: The Harsh Reality of Building an Activewear Brand (What You’re Not Told—Until It’s Too Late)

FittBite Episode 239: The Hidden Costs Behind Your $80 Leggings (Full Breakdown)

FittBite Episode 338: Why Your Pantone Color Isn’t Matching on Fabric (And Why It’s Not the Printer’s Fault)

FittBite Episode 337: Why Most First Products Fail (Even With a Great Design)

FittBite Episode 336: Don’t Build a Brand for the Launch—Build One for the Long Run

FittBite Episode 335: If You’re Still Approving Samples Over WhatsApp, You’re at Risk

FittBite 334: Inside the Mind of Your Customer/ What They Think When They See Your Product vs Reality

FittBite Episode 333: What to Ask a Manufacturer Before You Work With Them

FittBite Episode 332: Designing for Regret: How to Make Products That Customers Can’t Walk Away From

FittBite Episode 331: Why Customers Ghost You After Buying Once (And How To Fix It)

FittBite Episode 330: FDTV - The Hidden Psychology of Logos in Gym Clothes

FittBite Episode 329: The Future of Activewear Isn’t Fabric — It’s Community (How Gyms, Events, and Lifestyle Ecosystems Build the Next Generation of Loyalty)

FittBite Episode 328: The Silent Killer of Sportswear Brands: Cash Flow (What Nobody Tells You — and How to Protect Your Brand)

FittBite Episode 327: Why 95% of Sportswear Startups Fail Within a Year (Avoid This!)

Fittbite Episode 326: Why You ALWAYS End Up Buying Black Leggings | Psychology of Activewear Explained

FittBite Episode 325: The Truth About $15 vs $150 Leggings

FittBite Episode 323: How Vuori Took Over the Activewear Industry

FittBite Episode 322: I Read 1,000 1-Star Reviews—Then Built the Ultimate Legging

FittBite Episode 321: I Found the Secret to Perfect-Fitting Activewear (6 Simple Fixes!)

FittBite Episode 320: I Tested 100 Activewear Colors—Only THESE 3 Sell Like Crazy!

FittBite Episode 319: Gymshark Crashed Their Website on Purpose? (Onyx V2 Launch)

FittBite Episode 318: Stop Guessing! Exactly How to Forecast Activewear Inventory Perfectly

FittBite Episode 317: I Lost Thousands in Returns—Here’s How I Fixed It (Step-by-Step)

FittBite Episode 316: I Revealed How Vuori's Leggings Fit So Perfectly (8 Secrets!)

FittBite Episode 315: Why Most Sportswear Brands Fail at Expanding (Avoid This Mistake!)

FittBite Episode 314: Everything You Need to Know About Activewear Labels & Tags (Technical Compliance Guide)

FittBite Episode 313: GSM Explained/ The #1 Secret Behind Quality Activewear

FittBite Episode 312: I Bought Activewear from Alibaba (Here’s Exactly What Happened)

FittBite Episode 311: 5 Quick Fixes to Immediately Boost Your Activewear Sales

FittBite Episode 310: How I Knew Exactly Which Activewear Products Would Sell (And Which Would Fail)

FittBite Episode 309: 5 Reasons Your Activewear Brand Isn’t Profitable (Yet)

FittBite Episode 308: I Exposed the BIGGEST Scams in Activewear Manufacturing!

FittBite Episode 307: Secret Activewear Niches With Almost NO Competition

FittBite Episode 306: I Exposed How Sportswear Brands Trick You into Spending More!

FittBite Episode 305: Why Your $50 Leggings Aren’t Selling (and why they might at $150)

FittBite Episode 305: I Designed 1000 Leggings - Here's What I Learned

FittBite Episode 304: If You’re Afraid of Starting a Fashion Business, Watch This!

FittBite Episode 303: Why Branding Made Lululemon Rich (And How to Copy It)

FittBite Episode 302: 10 Huge Mistakes That Make Your Sportswear Clothing Brand Look Cheap

FittBite Episode 301: Factories Hate When Fashion Brands Know This Secret (Bill Of Materials)

FittBite Episode 300: How to Make Customers Keep Coming Back Without Discounts (Loyalty Programs 101)

FittBite Episode 299: How to Run Profitable Flash Sales for Your Fashion Brand (Step-by-Step Guide)

FittBite Episode 298: How Traditional Sales Skills Took My Fashion Brand To the Next Level

FittBite Episode 297: I Built a Successful Fashion Brand Without Fashion School—Here's How!

FittBite Episode 296: The Ultimate Guide to Functional Fabrics in Sportswear!

FittBite Episode 295: How to Pinpoint Your Ideal Customer and Charge More For your Products

FittBite Episode 294: How to Innovate Your Sportswear Brand & Charge Premium Prices

FittBite Episode 293: 10 Game-Changing Lessons I Learned from Black Stretchy Pants—The Story of Lululemon

FittBite Episode 292: I Visited a Seamless Sportswear Factory—Here’s What Goes on Behind the Scenes!

FittBite Episode 291: Knitted Fabric Masterclass: How the World’s Best Sportswear Is REALLY Made!

FittBite Epiosde 289: Why Most Sports Bras Are Designed Wrong and How to Fix It!