Mindful marketing for the AI era.
Neil Wilkins Podcast treats modern marketing as a craft that needs both evidence and judgment. Recent episodes move between AI tools, search visibility, data-led decisions, professional writing, and growth strategies that avoid needless overhead.
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Neil Wilkins Podcast is a long-running business and marketing show with a reflective, practical center. It treats marketing less as a set of tricks and more as a discipline of clearer thinking, better evidence, and more responsible action. Recent episodes show that range clearly. One conversation with Lauren Cohen looks at voice-first AI that helps local businesses handle real phone conversations, book appointments, capture leads, and avoid missed customer calls. Another, with Dr Angela Thomas, connects mindful marketing with AI, growth, scalability, and the uncertainty of operating during difficult times. The show also questions the pressure to scale at any cost. Joel Miller’s appearance frames a 17-year marketing agency as an example of intentional leanness, sustainable growth, and entrepreneurial habits formed through repeated practical attempts. Webinar-style sessions bring a more direct teaching mode. SEO, GEO, AIO, and answer engine optimization are explained through the plain goal of making content easy for humans and AI systems to crawl, understand, trust, and cite. Data-focused episodes ask how marketers can use AI-generated insight without surrendering judgment to the tool. That means attention to data quality, governance, responsible marketing, and the human interpretation still needed behind automated analysis. Writing also matters here. The professional writing episode argues for plain English, respectful tone, objective claims, and the discipline of slowing down enough to communicate clearly. The show is not anti-technology. It is cautious about using technology without understanding the conditions that make it useful. Its best moments connect large changes in marketing to everyday workplace problems: budgets that need justification, reports that need clarity, stakeholders who need confidence, and customers who need to understand an offer. Interviews with people such as David Patrykowski and George Percy broaden the territory into analytics platforms, art, music, campaigns, seasons, and the relationship between creative integrity and commercial results. The pace is measured. The emphasis is consistently on clarity, value, trust, and practical next steps. It is a useful fit for marketers, consultants, entrepreneurs, and business owners who want to understand AI-era marketing without losing the habits that made good marketing work before AI arrived.
Made for: Marketers, consultants, entrepreneurs, and small-business operators who want practical guidance on AI, data, communication, and sustainable growth. It especially suits listeners who prefer calm frameworks over hype.
What sets it apart: The show connects fast-moving AI and marketing topics to plain workplace decisions: budgets, calls, reports, search visibility, writing, and stakeholder trust. Its edge is the combination of reflective marketing principles with concrete operational examples.
Neil Wilkins : Mindful Living : Mindful Marketing : Metaverse Marketing : Marketing Sustainability : Founder of The Mindful Collective : Creator of Life Map by Neya® : Mindful Marketing Consultant : Founder and MD of Viper Marketing : Mentor : Author : International Speaker : Podcaster : #IKIGAI
Based on 6 episodes we listened to · September 2026
Neil Wilkins connects AI and marketing ideas to the practical decisions, communication habits and customer interactions that shape commercial work.
Neil Wilkins moves between guest conversations and solo webinars, keeping marketing tied to the work of making decisions and communicating them. Episodes range from social commerce and artistic integrity to voice AI, professional writing and the responsible use of data.
Neil Wilkins puts your next big idea through the awkward test: will anyone understand it?
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Short reviews from the PlayNext desk, based on the episodes we processed.
A practical reminder that AI can support marketing decisions, but only when data quality, governance, and human judgment stay in view.
This practical webinar puts data quality, AI, and marketing decisions in the same frame, with a clear emphasis on using them carefully rather than treating automation as a shortcut.
Plain English, professional tone, and a useful reset for marketing writing.
Neil Wilkins frames professional writing as a practical marketing skill rather than a tidy afterthought. He moves across campaign commentary, reports, reflective learning, emails, and stakeholder communication with a steady point in view: clearer writing helps people think more…
Marketing feels clearer when seasonal timing, audience rhythm, and analytics are treated as one strategy.
George Percy and Neil Wilkins shape the conversation around a simple but useful idea: art, analytics, and timing work best when handled as one strategy.
A practical session on turning strong ideas into messages people understand, trust, and act on.
Strong ideas only start to matter when other people can understand them, trust them, and decide what to do next. Neil Wilkins frames the session around that practical translation problem, connecting clear thinking with clear writing, confident speaking, audience awareness, and…
A clear, habit-focused conversation about cold immersion, ChillPod's positioning, and the two-minute ritual Rice says can shape a day.
Chris Rice makes the case for ChillPod as a luxury wellness brand built around cold immersion, speaking on the Neil Wilkins podcast with a clear sense of where the product sits in a growing category.
A former finance specialist turned founder links social commerce's low barriers with the larger question of who owns attention.
Social commerce sits at the center of this episode, but the more useful thread is control: who benefits from the attention that buying through social platforms creates.
A grounded, curious look at voice AI as both a customer-call tool and a more human real-time exchange.
Voice AI comes through as both a practical business tool and a fresh kind of conversation. The episode moves from missed customer calls to systems that can answer phones, book appointments, and capture leads, then widens into the appeal of real-time exchange.
Rob Walling on bootstrapped SaaS growth, plateaus, and exits — with founders who lived them.
Abbey Ashley's playbook for turning your job skills into a virtual assistant business.
SaaS operators on scaling, pricing and AI, metrics included.
Alex Blumberg interviews guests like Megan Phelps-Roper and Shane McAnally about failure and reinvention.
Neil Wilkins interviews Laurent Cohen, founder of GetOblic, a voice-first AI platform that helps local businesses handle customer calls.
Neil Wilkins interviews Nathan McFarlane, founder of Creatria, about social commerce's potential to decentralize value from corporations to users.
This episode features a conversation with Eric McHugh about the evolving role of AI in society, emphasizing its neutral nature as a tool that can enhance productivity and authenticity when used by good people.
Neil Wilkins, a Cambridge Marketing College tutor, frames pressure as a balance between demands (workload, deadlines, complexity) and resources (support, tools, time, budget).
This episode features an interview with Laurent Cohen, founder and CTO of GetOblic, discussing how voice-first AI platforms help businesses automate customer calls, book appointments, and capture leads to save time and recover missed revenue.
Joel Miller discusses how his 17-year marketing agency challenges Silicon Valley norms by advocating for intentional leanness as a competitive advantage rather than traditional scale-or-die approaches.
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This webinar explores how SEO and AI optimization strategies must evolve in 2026 to ensure content visibility for both human searchers and emerging AI-driven discovery tools like ChatGPT and Google Gemini.
This episode explores how AI transforms data into actionable insights for marketing decisions, featuring David Patrykowski, co-founder of Bacona, an AI marketing analytics platform.
Neil Wilkins opens with a clear point.
Data now sits inside a lot of marketing choices, whether teams are ready for it or not.
George Percy joins Neil Wilkins for a conversation about where art meets analytics.
Neil Wilkins examines how clear thinking becomes communication that persuades, aligns, and inspires action.
Chris Rice tells Neil Wilkins that ChillPod grew out of a DIY horse trough, hose water, and a first plunge that lasted seven minutes and left her feeling better and more alive.
This episode features Wes Towers discussing the challenges of helping others understand marketing, particularly for builders and trades businesses.
This episode features an interview with Sahil Patel, CEO of Spiralize, discussing practical strategies for optimizing landing pages and improving conversion rates in digital marketing.
This webinar teaches practical techniques for creating authentic marketing messages that solve customer problems, reflect brand values, and inspire action.
Sebastian Chedal discusses his company's focus on AI automation for business scaling, emphasizing a mindful approach to technology that enhances creativity and operations.