Photography business advice with room to breathe.
Bokeh treats photography as both a craft and a business system. Across interviews, Nathan Holritz and photographers talk through marketing, editing, automation, client care, reviews, reels, AI, and the hard choices behind sustainable creative work.
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Bokeh is a long-running photography-business podcast centered on the practical side of creative independence. Its subject is photography, but its real concern is the shape of a working life. Nathan Holritz guides measured interviews with photographers who are trying to build businesses that can hold up under busy seasons, shifting client expectations, social media demands, and new tools. The show is not built around quick hacks. It tends to slow a topic down, let a guest explain the lived problem, and then turn that example into a broader operating principle. That rhythm gives the conversations a steady, coach-like quality. One episode with Roo Smith looks at adventure photography and the misconception that the job is mostly shooting. The larger point is more useful than the niche: much of a photography business happens before and after the camera comes out. Another conversation with Alexandros Tzorouchof focuses on reels and behind-the-scenes content, but the advice keeps returning to the photographer’s actual job, client delivery, and the need to let personality come through without performing for the camera. McKenzie Bigliazzi’s busy-season episode brings the show’s favorite theme into sharp focus. Automation is treated not as checking out, but as a way to stay aware, responsive, and free enough to live outside the business. Other recent conversations cover reviews, full-service branding photography, AI-supported marketing, Squarespace websites, outsourcing, editing, and client communication. The show is also comfortable naming industry anxiety, including budget pressure, AI uncertainty, and the feeling that only extroverted photographers succeed. It pushes back gently. There are more models than one. A photographer can build a valuable service, a careful process, or a quieter brand and still make the business work. The closing episode makes that philosophy explicit, framing ownership as a decision rather than a vague search for identity. The message is direct: choose, act, course-correct, and serve. Bokeh’s strength is that it connects those life-level ideas to ordinary business mechanics. It can talk about freedom and then talk about discount codes, workflows, post-production, Instagram handles, or client touchpoints in the next breath. That makes it grounded. For photographers who want a calmer, more deliberate way to think about growth, Bokeh offers an archive of conversations about building a business that supports the person behind it.
Made for: The show is for wedding, portrait, branding, adventure, and boudoir photographers who want stronger systems, clearer marketing, and a healthier relationship with their work. It especially suits working photographers who are past pure inspiration and need practical business thinking.
What sets it apart: Bokeh stands apart by tying business tactics to a larger argument about freedom, flexibility, ownership, and service. Its interviews make operational details feel connected to the photographer’s actual life, not just their next booking.
Welcome to The Bokeh Podcast, where we help photographers build sustainable businesses! Host Nathan Holritz and his guests will help you build your brand, focus your marketing efforts, refine your workflows, and dial in your photographic technique - all with efficiency in mind. In the end, we not only want you to succeed as a photography business owner, but to still have a life through it all. See acast.com/privacy for privacy and opt-out information.
Based on 6 episodes we listened to · September 2026
Bokeh makes the business behind photography concrete, with practical conversations about systems, marketing, client care, and control over working time.
Nathan Holritz treats photography as an operating business, using guest conversations to examine the work surrounding the camera. Pricing is not the only concern here.
Two vacations and three concerts in your busiest month? Your client workflow wants a word.
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Short reviews from the PlayNext desk, based on the episodes we processed.
A farewell episode that links a long podcast run to ownership, course correction, and service.
Framed as a farewell, the episode reflects on a long run of seven-plus years and 600+ episodes, then settles into a clear argument about ownership: choose who to be, accept course corrections, and treat adjustment as part of the work rather than a setback.
A practical look at a photo business shaped around real working style.
Rue Smith and Nathan Holritz shape a conversation around building a photography business that fits the person doing the work. The focus stays on sustainable pacing, flexibility, and making money without trying to become the loudest version of the job, which feels especially…
A practical conversation about making promotional content feel natural while keeping client work first.
Promotional content can pull photographers away from the work they were hired to deliver, and Nathan Holritz and Alex keep that tension at the center of the episode.
A practical look at using automation to protect client care and personal freedom in photography's busiest month.
Mackenzie Bigliazzi makes a grounded case for automation as a way to keep a photography business responsive in busy season without making clients feel passed to a faceless system.
A grounded look at designing a photography business around a preferred workweek.
This single-episode review frames a shorter photography workweek as a business design problem, not a motivational catchphrase. It follows the host and guest through the practical pressures of wedding photography, from shooting and workflow to delegation, networking, and building…
A grounded look at shaping a photography business around sustainable work, flexible services, and personal fit.
Adventure photography serves as the way into a wider business conversation about where a photographer's value can sit beyond the actual shoot.
Rob Walling on bootstrapped SaaS growth, plateaus, and exits — with founders who lived them.
Abbey Ashley's playbook for turning your job skills into a virtual assistant business.
SaaS operators on scaling, pricing and AI, metrics included.
Alex Blumberg interviews guests like Megan Phelps-Roper and Shane McAnally about failure and reinvention.
Host Nathan Holritz interviews Tracy Kirkland, a boudoir photographer who built a $1.2 million studio working just 30 hours a month.
Host Nathan Holritz interviews photographer Sean about building a successful elopement photography business.
Host Nathan Holritz interviews adventure photographer Roo Smith about building a sustainable business in outdoor photography.
The podcast signs off after a long run.
Rue Smith joins Nathan Holritz for a conversation about building a photography business that can last.
Bokeh - The Photography Podcast host Nathan Holritz interviews videographer Alex Joruchov about creating promotional reels for photography businesses.
Mackenzie Bigliazzi returns to speak with host Nathan Hulritz about having an actual life during photography's busy season.
Caitlin Wilcox tells Nathan Hulritz that she and her husband Devin photograph 50 to 60 couples annually across two brands, using Dubsado systems to preserve time and flexibility.
Host Nathan Holritz interviews photographer Misha Gusevna about building a photography business and sharing valuable insights.
Host Nathan Holritz interviews photographer Jasmine Newton about her business, website redesign, and marketing strategies.
Host Nathan Holritz interviews photographer Mike Lloyd about using AI in marketing and building a photography business, focusing on boudoir photography as therapy.