We Don't PLAY!™: Best AI SEO News, Pinterest Business and Web Marketing Masterclasses · Favour Obasi-ike: Top Technical AI SEO and Pinterest Search Marketing Business Podcast Expert

Profitable SEO Best Practices, Ideas, and Social Business Tactics with Favour Obasi-ike

March 8, 2026·1 hr 3 min·4 clips

Favor Obasi-Ike says a site’s authority depends on indexed content, backlinks, and organic search traffic.

1. We Don't PLAY!™: Best AI SEO News, Pinterest Business and Web Marketing Masterclasses centers on profitable SEO best practices with Favor Obasi-Ike leading a live Marketing Club room. 2. Favor Obasi-Ike is the host, and David, Drew, Johnny, Dr. Martin, Julie, Nungesi, and Liverpool’s Finest join the discussion as speakers or listeners. 3. The episode asks how SEO becomes profitable when time, email, and audience ownership are treated as business assets. 4. Favor opens by saying “profit plus time” or “profit times time,” then connects that idea to how much time people get back from a business system. 5. He says profitable SEO is not limited to money and can also mean “bundles,” contacts, or relationships that create future value. 6. Favor links the topic to an article he published on August 8 about the “SEO quadrant” and “the four pillars of SEO.” 7. He uses a house-building analogy and says people should start from “the foundation” and “the blueprint,” not the windows. 8. Favor describes his morning routine and mentions brushing his teeth with his less dominant hand as a way to wake up the brain. 9. Dr. Martin brings up babies crawling versus walking, and Favor agrees that left-right movement can matter for creativity. 10. Johnny discusses writing for Newsbreak and Medium, then explains that Newsbreak can send readers either to the app or to the original news site. 11. Favor says Newsbreak and Medium can increase Google traffic because of backlinks and domain authority, and he notes that a 250-word excerpt can funnel readers to a 1,000-word article. 12. Dr. Martin mentions Vov Media, and Favor comments on its UI, its 8-bit look, and the phrase “we’re not your parents’ news app.” 13. Favor says a business should think about where it is profiting in time and money, including screen time, contacts, conferences, and referrals. 14. He argues that profitable SEO is measured by the total amount of contacts in a database and says a 10-contact list has less leverage than a 10,000-contact list. 15. Favor says SEO extends beyond a website because ads, emails, and newsletters all need to send people to a place the business owns. 16. He describes email as an operating system, a fulfillment channel, and the best form of communication for clicks, opens, brand awareness, and traffic. 17. Later, Favor and Dr. Martin discuss LinkedIn newsletters, with Dr. Martin saying he receives Favor’s newsletter and that the email address has not changed since 9/21/23. 18. John checks SEMrush and reports an authority score of 24, about 3.7k monthly organic traffic, Newsbreak at 74, Medium at 91, and Vov Media at 31. 19. The tone is practical, conversational, and workshop-like, with Favor moving quickly between examples, audience questions, and live platform checks. 20. People focused on SEO, newsletters, backlinks, and platform strategy will get the most from it, while listeners wanting a tightly edited narrative or short tutorial may skip it.

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