We Don't PLAY!™: Best AI SEO News, Pinterest Business and Web Marketing Masterclasses · Favour Obasi-ike: Top Technical AI SEO and Pinterest Search Marketing Business Podcast Expert

Podcast Ranking + Relatable Marketing Podcast SEO Best Practices for High Performance with Favour Obasi-ike

·1 hr 12 min·4 clips

Putting “episode” before the keyword can waste about 50 percent of the pixel size.

1. We Don't PLAY!™ discusses podcast ranking and relatable marketing podcast SEO best practices for high performance with Favour Obasi-ike. 2. Favour Obasi-ike leads the discussion as the host and longtime podcaster behind We Don't Play, and Fabian Lyon joins as the guest asking questions from Game Changers with Fabian Lyon. 3. The episode asks how a podcast title, website, and distribution setup can match search intent so a target audience can find a show. 4. Favour says many podcasts fail because they ignore podcast titles, episode titles, podcast cover art, and episode cover art. 5. He says a show should match its primary genre and secondary genre, with examples like business, entrepreneurship, marketing, food, and sports. 6. He argues that a listener searches for information by keywords, so a title should mirror the phrases that audience members would type. 7. He recommends three primary keywords for a show because they can cover three buckets, three genres, or three categories. 8. He says a relatable podcast can use case studies, quizzes, music, timestamps, or a different content style to stand out from similar shows. 9. He places the website at the center of SEO, saying the website anchors podcast growth and connects the show to Google and other platforms. 10. He says listeners can find podcasts through Listen Notes, pod.link, Apple Podcasts, Spotify, iHeart, Pandora, SiriusXM, CastBox, Podcast Addict, Newcast, and YouTube. 11. He says RSS means “really simple syndication,” and the feed refreshes when a new episode is published, settings are edited, or a cover image changes. 12. He says a website, distribution, and blogs form a “sandwich,” and he uses food analogies like meat pie, suya, jollof rice, sushi, and seafood to make the structure memorable. 13. He compares a website to a car engine and says content links must be driven out into the world instead of left in the garage. 14. He compares queries to seeds in the ground and says a website can keep producing more content the way seeds produce more than the fruit. 15. He says SEO has crawling, indexing, and rendering, and compares that process to rendering a CapCut, Photoshop, or Premiere file. 16. He says DNS is the “nervous system” of a website and the sitemap is the “brain,” while MX records matter for email delivery. 17. The tone is instructional and technical, with long explanations, analogies, and direct answers to audience questions from the room. 18. The format mixes solo teaching with live Q&A from Fabian Lyon, John, and other listeners in a Clubhouse-style discussion. 19. Podcast creators, marketers, and SEO-focused founders will get the most value. 20. Casual listeners looking for light entertainment will probably skip it.

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