WDMA - Daily Marketing News · John Miglautsch
AMZ Apologizes, See Fou Yourself, More Leads?
·18 min·1 clip
Dr. Fu's method cut ad fraud by 23% and revealed TikTok had almost no human traffic.
As heard by us
Ad fraud, blocked listings, and the old mistake of thinking more leads will fix everything.
The episode starts with Amazon apologizing for expensive mistakes in its automated ad system, then shifts to California's rules on personal computer power use and what it takes to prove a product can be sold there.
Why you'd press play
If you want a blunt ad-fraud reality check with a lead-gen reality check tucked inside, this works.
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