質問型営業 · 青木毅 × CK PRODUCTION

第568回 ロープレを続けた先に生まれる、「やってみたい」という感覚

·15 min·1 clip
A listener once thought sales was 'scammer techniques' until Aoki's question-type method felt like a 'god descent'.
The episode opens with host Kasuke Endo noting that Aoki Takeshi's books on 'question-type sales' have maintained top 30 Amazon rankings for six years, defying expectations of decline. A listener question is introduced from the head of a small electrical construction company who discovered the podcast two years ago and has listened to 476 episodes. This listener shares that he originally avoided sales due to poor people skills but now studies question-type sales daily with a positive attitude. He asks for secrets to building quick rapport with first-time customers and expresses anxiety about trust-building despite roleplay practice. Aoki responds by focusing on the importance of roleplay depth, explaining that sufficient practice leads to a feeling of wanting to talk to people and try out the skills, similar to an addiction. He compares it to rakugo or sports training where thorough practice builds confidence. The listener then elaborates on his past struggles, describing how he viewed sales as 'scammer techniques' because it involved selling what you want regardless of the customer, and he had stereotypical images of salespeople as flashy and insincere. He states that meeting Aoki and learning question-type sales felt like a 'god descent' that saved him. Aoki emphasizes that sales communication is not an extension of normal human relationships but a separate skill that requires dedicated practice. The episode wraps with Aoki encouraging persistence in practice until one feels the desire to use the skills, and the host invites more listener questions.
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