Turn One Studio: Long Island Business & Leadership Podcast · Eliud Custodio

Adam Holtzer on Nooks & Socials, Intentional Networking and Building a Business Community | Turn One Studio Podcast

March 17, 2026·24 min·2 clips

Adam Holtzer reveals Nooks and Socials is a business community offering educational meetings and social gatherings for owners and leaders.

Nooks and Socials starts with a naming problem. Adam Holtzer says earlier brands were hard to spell, so this name keeps things plain and splits the idea into two lanes. Nooks are the business focused side: education, panels, speakers, workshops, and member collaboration. Socials are easier to read from the name. Hiking, kayaking, karaoke, coffee house gatherings, and happy hours give members a way to know each other when nobody is standing in a formal room pretending a business card is a relationship. The audience is business owners, business leaders, and professionals. Adam pushes back on the tidy labels. It is not quite a networking group, club, mastermind, or organization. He lands on business community, which fits the episode better because the conversation keeps coming back to what people actually do after they join. The host keeps the premise honest. After Adam lays out the structure, he stops himself from assuming Adam simply saw a need and asks what was missing. That is where the episode gets practical. Adam compares engagement to joining a gym: the membership card does not mean much if the room stays empty. Jamie, the member engagement director, asks members what kind of support they want and how involved they think they are. Then the team compares that answer with its own read, so it can tell who may need more hand holding. Adam wants the gym full. He does not want people paying while the room sits empty, so engagement is treated as part of the product. His networking style is personal, too. He talks about setting up time between people instead of just passing along a card. Near the end, he compares business community to a cocktail: keep adjusting the mix until the flavor works. Then the room loosens up with adult hide and seek and old neighborhood games.

As heard by us

A practical look at a business community built to be useful, human, and intentional.

Turn One Studio uses this episode to sketch what a business community looks like after the slogans are gone. Adam frames Nooks and Socials as both structured business meetings and looser social gatherings, then keeps returning to how owners, leaders, and professionals can stay…

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Why you'd press play

You want a business community that feels useful, not forced, and this episode shows how Nooks and Socials builds that with intention.

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