Thrive: Leadership Skills for C-Store Managers · C-Store Center

Convenience Store Success: Store Layout and Visual Merchandising

·19 min·1 clip

Mike Hernandez reveals how moving an energy drink cooler boosted sales by 35% in just one change.

This episode focuses on how convenience store managers can optimize store layout and visual merchandising to drive sales, using practical strategies like customer flow analysis and product placement. Host Mike Hernandez shares real-world examples, such as a 35% sales increase from relocating an energy drink cooler, and discusses overcoming common challenges to boost impulse purchases and transaction rates.

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