The Traveling Therapist Podcast · Kym Tolson

182. Simplifying Private Practice Operations with Brie Chrisman

·39 min·2 clips

One email a day can become 20 hours a year of work.

1. The Traveling Therapist Podcast episode with Brie Chrisman focuses on simplifying private practice operations for mental health practices. 2. Kim Tolson hosts Brie Chrisman, founder and CEO of BossCo, and Brie matters because she builds business operations and growth strategy for mental health practices. 3. The episode asks how therapists can improve profit, reduce burnout, and run a practice without adding more work. 4. Brie says BossCo focuses on backend tasks like invoicing, client intake, clinician onboarding, and communication. 5. She says she started the company in 2020 after being laid off from a job in sport event management and marketing during COVID. 6. Brie describes starting as a virtual assistant, then moving into an agency model in 2022. 7. She says one early therapist client in Manhattan became a long-term referral source and helped push the business toward mental health work. 8. Brie says the company grew too fast in 2023 and then "everything broke," which led to a controlled burn and dropping clients and contractors. 9. She says BossCo then went all in on mental health because those clients were already the best fit. 10. Brie defines operations as the cogs in the wheel, including marketing operations, website optimization, invoicing, and communication. 11. She says clinician onboarding matters because insurance-based therapists can take a long time to reach a full caseload. 12. Brie says profit equals revenue minus expenses, and she frames expense reduction as a serious path to profit. 13. She gives examples like switching Canva to yearly billing, lowering a QuickBooks tier, and combining Alma with an EHR. 14. Brie says a single manual lead-response email can total 20 hours a year if it is repeated daily. 15. She recommends Gmail templates, batching tasks, and keeping the brain in one mode at a time to cut decision fatigue. 16. Brie says therapists, parents, caregivers, and business owners all run out of decision energy by the end of the day. 17. The conversation is practical, example-driven, and structured around specific business decisions. 18. Kim and Brie use direct back-and-forth discussion, with repeated checks for plain-language explanations and real-world examples. 19. People running insurance-based private practices who want cleaner systems. 20. Listeners seeking clinical theory without business operations detail.

As heard by us

Simpler workflows can save time, money, and effort.

Private practice operations can quietly drain both time and money. The discussion makes that case plainly: duplicate software, manual follow-up, and the friction of splitting work between an EHR and billing all add overhead.

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Why you'd press play

Fix the hidden drag in your practice before it compounds.

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