The Small Business Saturdays Podcast with Aaron Montgomery · Aaron Montgomery

The Scary Thought of Not Having a Plan

·39 min·3 clips
Aaron reveals how small businesses waste thousands on ads and equipment when they operate without a clear plan.
Aaron Montgomery discusses the importance of planning for small businesses, highlighting the risks of wasting money and time without a clear strategy. He explains how fear and lack of confidence can paralyze entrepreneurs and introduces a cyclical process of idea, plan, action, and feedback to foster growth.

As heard by us

Planning is framed as a practical safeguard, not a theory exercise.

Aaron Montgomery treats planning as a habit of running a business, not a feel-good ideal. He starts from the uneasy reality of moving ahead without a plan, then keeps circling back to the same plain point: build the first version before the spending starts, trust the shape of…

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Why you'd press play

If your business feels one step from chaos, start with the plan first today.

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