The Kawartha Small Business Podcast · The Kawartha Small Business Podcast

183: A Business Conversation with Kelly Murphy from Purple House

·41 min

Kelly Murphy joins Brian Rump and Matt Gearty at the Thrive Podcast Studio at Thrive Coworking Community in downtown Lindsay, Ontario. She talks about Purple House, a dementia care home facility she is opening locally in Lindsay, and the plan for respite, 24-hour supervision, and support that feels more like a real home than an institution. The tone stays warm and practical. Kelly also explains Care Crew, the business that goes into people's homes and helps with care for people who want to age in place, so the episode keeps moving between two connected kinds of service. The name Purple House gets some airtime too. The hosts and Kelly talk through the thinking behind the name and the feeling they want it to carry, which fits the show's habit of letting the story unfold before it lands on the lesson. From there the money part shows up. Brian and Matt push into the uncomfortable but familiar problem of what happens when new money arrives, because incoming cash can feel exciting until somebody has to decide where it actually goes and how fast it should move. That part gets honest. The conversation circles around grant money, hiring too quickly, watching money vanish, and the danger of having more capital than the business can really absorb. Kelly says she has not always thought about that side of things. The hosts make room for that uncertainty and treat it like something most owners live with, because there is no fixed playbook that works for every business and every stage. The episode keeps its local texture. It sounds like a small-town conversation among people who know the businesses, the geography, and the pressure of trying to build something useful in a community. The care side never gets treated like a slogan. Purple House is framed as a place meant to provide beautiful food, daily activities, and people who help residents live with dignity and respect. The conversation also keeps coming back to trust. Kelly and the hosts talk about how people need to learn a little about the business before they book a consultation, because care decisions are personal and nobody hands over that kind of responsibility lightly. The business lesson stays practical. Brian and Matt talk through how coaching helps when an owner is trying to sort out the next move, especially when the choices involve cash flow, timing, and trade-offs that do not have a clean answer. There is some friendly pushback along the way. The hosts keep nudging the conversation toward what happens when too much money shows up too fast, because growth can create as many problems as it solves if the systems are not ready. The episode does not rush itself. It lingers in the details of what a care business actually needs, which makes the talk feel lived-in rather than packaged. Kelly's work gives the interview a clear human center. The business is about people who need care now, people who may need it later, and the family members trying to choose wisely for them. The final stretch is straightforward. Listeners are pointed to the Purple House website and encouraged to learn a little more, build familiarity, and reach out if they want to talk through what makes the service different. The show closes on the same note it opens with. Local business gets built one conversation at a time, and sometimes the most useful thing is just having the room to think it through out loud.

As heard by us

A grounded care-business conversation about trust, oversight, and the discipline needed to make growth hold together.

Kelly Murphy's segment keeps its focus on Purple House, a dementia care home opening locally in Lindsay, and Care Crew, the in-home service that helps people stay put and age in place.

Read the full review in PlayNext →

Why you'd press play

A grounded look at opening a dementia care home in Lindsay, Ontario.

Read the full recommendation in PlayNext →

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