The How To Podcast Series - Revolving Co-Hosts, Actionable Tips, And A Community for Podcasters · Dave Campbell, Ontario Canada

E623 - Podcasting 101 - Naming Your Podcast So That Listeners Can Find You

·34 min·2 clips
Dave says podcast titles should be “super simple,” with no acronyms, weird spellings, or inside jokes.
The show opens by welcoming listeners back and framing the Podcasting 101 episodes as a starting point inside a very large catalog. Dave explains that the team is building small YouTube playlists to group related episodes together so people do not have to sort through 623 installments at random. He presents that effort as a response to overwhelm. The idea is to make the show easier to enter, not harder. He reminds listeners that the series is available on YouTube as an audio podcast. He says the playlists are easy to find and easy to move through. They are meant as topic groupings pulled from across many different episodes. The goal is to give listeners a clean starting place. From there, he turns to the naming problem. He says a weak podcast title is often at the root of why listeners cannot find a show. He argues that a name has to do more than exist. It has to help people understand what the show is and why it matters. He makes the point by contrasting ordinary podcasts with celebrity names. If the host is not already a household name, the title has to do the heavy lifting. A listener is not searching for an unknown person by instinct. They are searching for a topic, a promise, or a word that feels familiar. Dave then uses Dadspace as his own example. He explains that it is a podcast for dads by dads. He says it is not for moms and not for men in some broad abstract sense. The name is short, memorable, and specific. He likes that it uses only two words. He likes that it does not even include the word podcast. He says that kind of title is easy for anyone to remember and easy for anyone to say. It also works well in search because it is simple rather than sprawling. He pushes back on long, flowing titles. Those names are harder to remember. They are harder to type. They are harder to repeat to someone else. In his view, that makes them a poor fit for discovery. For shows in parenting, he suggests that words like parenting, dad, or family can help search visibility. He wants the title to carry meaning before the listener ever clicks. He treats naming as a practical decision, not a creative flourish. The title should earn its place. He brings in the phrase he used with his kids: use your words. That line becomes the center of the segment. He tells podcasters to say what the show is about in plain language. He repeats the idea with the same directness he used with his children. The message is that clarity is not optional. He keeps the examples concrete. He mentions names like How to Podcast, Dadspace, podcast editing is support show, and Living the Next Chapter. The point is not to rank them one by one. The point is to show the difference between obvious, searchable language and vague, drifting language. The segment stays focused on utility. The title should be simple. It should be memorable. It should help search. It should tell the listener what kind of show it is before they have to guess. Dave speaks like someone who has lived with the results of getting that right and getting that wrong. He returns again and again to the idea that a strong title helps people find the show in the first place. He does not treat branding and discoverability as separate tasks. They are the same task here. If the title does not help a listener orient immediately, it is making the show harder to use. The tone stays loose and conversational. He sounds like he is thinking out loud while also teaching. The cadence is repetitive on purpose. He wants the lesson to land. The episode also fits the broader Podcasting 101 framing of the series. It is part of a grouped set of episodes designed to give new listeners a starting point. That means the advice is meant to be useful right away. It is not abstract advice for later. By the end, the message has not changed, only sharpened. Name the show in a way that helps people understand it. Keep it short when you can. Use words that search engines and human beings can both handle. That is the standard Dave keeps pushing toward. The segment closes with the same straightforward coaching that drives the whole show. Do not hide the meaning. Do not make listeners work too hard. Use your words and use them well.

As heard by us

A practical naming lesson for podcasters who want a show title that is easy to find and easy to remember.

The episode makes a plain case for naming a podcast in a way that helps people remember it and find it. Dave treats the title as both brand and search tool, and the advice stays practical: use words listeners already know, keep the name short, and avoid titles that leave the…

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Name your show so listeners can find it fast, remember it, and type it without work.

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