The Go To Food Podcast · Go To Podcast Company

Ben Benton - Burns, Bankrupty & His Incredible New Book - All You Can Eat: The Search For A New British Menu!

·41 min·4 clips

Ben Benton reveals why top critics like Mira Soda and Tom Parker Bowles are raving about his new book on British food.

This episode features host Ben Benton discussing his new book "All You Can Eat: The Search for a New British Menu" on his Go To Food Podcast. Benton is a restaurateur, a five-star Mashler guide recipient, and a bestselling cookbook author. The conversation centers on the book's creation and the contemporary state of British cuisine. Benton traveled across the UK, from Northern Ireland to Essex and Middlesbrough, to research modern British food. He recounts specific experiences like sampling seafood on the Northern Irish coast and eating jollof rice in an Essex car park. The book has received endorsements from notable food critics and writers including Mira Soda, Felicity Cloak, and Tom Parker Bowles. Benton mentions that pre-orders for the book, available from March 19th, are crucial for its first-day sales performance. He explains that all pre-orders count as sales on the book's official release date, impacting its chart position. A surprising logistical detail is that the publishing system aggregates all pre-order sales to the first day, which often leads to a high initial chart ranking. Benton humorously notes his own quote did not make the book's cover, while those of Mira Soda and Max Halley did. He shares a memorable anecdote about hallucinating in his car in Middlesbrough during his research travels. The episode is recorded in his studio's famous floor kitchen located in Borough Market. Benton emphasizes the importance of listener pre-orders directly to booksellers to support the launch. The tone is enthusiastic and conversational, with a clear promotional focus on the book launch. The style is informal, featuring direct appeals to the audience and insider publishing details. This episode is ideal for fans of Ben Benton, those interested in UK food culture, and aspiring authors curious about book marketing. Listeners seeking a purely culinary discussion without promotional content might find other episodes more suitable.

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