The Fitness Coach Freedom Podcast™ - Dr. Chris Spearman · Dr. Chris Spearman

Hiring A Closer - 7-Figure Sales Series | Ep 21

·21 min·1 clip
“Sales is just rejection” if you take rejection personally, Spearman says it may not be for you.
1. The Fitness Coach Freedom Podcast™ episode titled “Hiring A Closer - 7-Figure Sales Series | Ep 21” focuses on hiring sales people for fitness and B2B offers. 2. Dr. Chris Spearman is the host, and he presents himself as a former fitness-business owner, current B2B consultant, and founder of the Apollo Sales Academy. 3. The episode asks how a CEO can stop taking every sales call and still keep revenue growing. 4. Spearman says his own fitness business sold seven and a half thousand dollar programs on LinkedIn and was later handed to a COO or head closer. 5. He says the businesses he is currently advising are making between 50 and 100k a month and are trying to move the CEO off all calls. 6. The first operational requirement he names is a robust sales process that can be followed rather than improvised live. 7. He uses the terms “pitch deck” and “pitch doc” for the structure that standardizes the sales conversation. 8. He says the CEO should keep taking the same volume of calls while call-booking volume rises so spillover goes to the new closer. 9. He says the handoff should happen over roughly three to four months, and he mentions 12-week consulting engagements. 10. He argues that coaching, booking calls, and closing calls should be outsourced in that order. 11. One memorable point is his claim that “sales is just rejection” and that rejection often determines whether a seller can stay effective. 12. He says people who are self-conscious or who go through periods of not feeling great about themselves often struggle in sales. 13. He says friends are the worst hiring option for a closer role. 14. He says clients or ex-clients can be strong hires because they already know the business. 15. He says coaches inside the business can also be a good fit if they can handle rejection and want to sell. 16. He says the process for recruiting closers can start with a Loom video from the business owner and a reply Loom from the candidate. 17. He says many candidates fail even that first assignment, and that failure quickly narrows the field. 18. The episode keeps a direct, advisory tone, and Spearman switches between strategy, recruitment tactics, and short personal examples. 19. Coaches, fitness founders, and aspiring closers who want a hiring framework would get the most from it. 20. Founders who want general podcast banter or no-sales business advice can skip it.

As heard by us

Hiring sales talent is the real subject here, and the advice stays grounded.

The episode stays focused on a familiar hiring problem: finding sales people who can learn, take rejection, and sell inside an existing business.

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Why you'd press play

Hiring your first closer without guessing at the wrong person.

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