The Digital Magic Podcast | Entrepreneurship for Creatives · Amy Jo

#144. Do this before you start your online business | Goal setting | Digital Products

·13 min·1 clip
Amy Jo reveals her bare minimum goal after quitting her job was making just $200 a month to cover her car payment.
Host Amy Jo challenges entrepreneurs to stop focusing solely on distant six- or seven-figure goals and instead identify the small, immediate amount of money that would tangibly change their life right now. She shares her personal story of quitting a miserable job and setting a first goal of just $200/month to cover her car payment, arguing that hitting these 'bare minimum' targets builds the confidence and momentum needed for long-term success.

As heard by us

Amy Jo makes big business ambition feel smaller, clearer, and easier to act on.

Amy Jo keeps the focus on a simple but uneasy tradeoff: wanting a bigger business while also wanting life to change right away. The discussion lands best when it connects digital products with a bare minimum goal, giving the idea something practical to hold onto instead of…

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Why you'd press play

Set a goal that gets you rolling sooner, not later.

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