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Leading with Purpose in the Age of AI – A Conversation with Nadya Rousseau

·40 min·3 clips
Two-time Olympian Sheri Wynn promises heart-tested leadership insights beyond theory.
Sheri Wynn introduces the podcast for leaders seeking mastery and significance, highlighting her background as a two-time Olympian and CEO. Guest Nadia Rousseau, founder and CEO of Ultra New Media, explains her company as a purpose-driven visibility ecosystem for mission-driven companies, having served over 1,000 clients since 2018. Nadia recounts her transition from modeling and acting to entrepreneurship, emphasizing lessons in initiative and resilience. She describes how freelance journalism led her to help health food entrepreneurs with social media, sparking her business idea. Nadia discusses personal transformation through shadow work, gratitude, and deepened faith, addressing imposter syndrome and boundary-setting. She reveals using a custom GPT called Clarity Architect for journaling and business insights, advocating for AI integration in companies. Nadia talks about working with her wife Lauren, their complementary skills, and challenges in separating work and personal life. The conversation explores hiring for character and coachability over pure skill, based on Sheri's research. Nadia shares her costly lesson from over-hiring in 2022 and ongoing efforts to improve team evaluation. She stresses the importance of grace and self-forgiveness in leadership, linking it to her spiritual practices. Nadia concludes by emphasizing that purpose and profit should not be mutually exclusive for visionary brands. Sheri wraps up with calls to share and subscribe, promoting her Winning Leadership Company.

As heard by us

A purpose-led look at using custom GPTs for clearer personal and business reflection.

Purpose-driven leadership and practical AI meet in a conversation about using custom GPTs as a private sounding board for life and business decisions.

Read the full review in PlayNext →

Why you'd press play

Press play if AI feels most useful when it helps you think through purpose, hard moments, and the next move in your business or life.

Read the full recommendation in PlayNext →
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