Standout Business Show — Video Marketing, Personal Branding & Content Marketing Strategy for Your Expert Business · Brad Powell

193. Does Vertical Video Really Perform Better on LinkedIn? The Data Says… Nope.

·13 min·1 clip

Horizontal video performed four to five times better than vertical in a $140,000 LinkedIn ad experiment, making vertical the clear loser.

This episode debunks the common belief that vertical video performs best on LinkedIn by analyzing a $140,000 ad experiment that found horizontal video actually performs 4-5 times better. The host explains why platform psychology and user behavior on LinkedIn favor horizontal formats for professional content.

Listen to the show on

Apple Podcasts Spotify

Play clips from this episode More from Standout Business Show — Video Marketing, Personal Branding & Content Marketing Strategy for Your Expert Business