ROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger · ROI Podcast™
How To Build a $60M Physical Product Brand | Kris Dehnert, CEO, Dugout Mugs® | ROI Podcast™ ep. 500
December 31, 2025·38 min·3 clips
Kris built a $60M brand selling bat mugs after being 'completely unemployable' in his early 20s.
As heard by us
A loose, lively founder chat that connects woodcraft, selling, and entrepreneurial pressure.
R.I. Podcast frames Dugout Mugs through the ordinary pressures of entrepreneurship: loneliness, administrative drag, customer-facing strain, and the small wins that make the work feel worth it.
Why you'd press play
Want the messy playbook behind a physical product brand built on wood, lasers, and comedy-business banter?
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