Elvis Costello's worst album contained a song that became magical only after he revisited it years later.
Malcolm Gladwell explores how creativity often emerges through iteration and time, using Elvis Costello's song 'Deportees Club' and Leonard Cohen's 'Hallelujah' as case studies. He contrasts conceptual innovators like Picasso with experimental ones like Cézanne, arguing that genius can be slow and fragile, requiring persistence and chance to be recognized.