Rebel CEO Podcast w/ Breeanna Kay · Business Strategy, Spirituality + Personal Growth for Creative Entrepreneurs

Oversharing or Authenticity? How to Know What’s Too Much on Social Media

·55 min·3 clips

Tori says most people are not analyzing your post, and criticism usually reflects the other person's own limits.

The host opens the conversation with a note of vulnerability and introduces Tori Lutz as someone who moved from PR into spiritual coaching, is trained in spinal energetics, and recently pulled off a wedding shaped around vibe, magic, and intention. The conversation feels personal right away. The host says she first connected with Tori in a group coaching space and wanted to bring her on after seeing her presence and work come alive on Instagram. Tori says she has been sharing online for more than 10 years, and that her impulse to post has long been tied to mental health, anxiety, and an early need to feel seen and understood. She also names what has felt good about it: social media has helped her make friends, meet like-minded people, and find community she might not have found otherwise. Tori says sharing openly can also create opportunity, including what she describes as co-creating with the universe. She shares a concrete example: a recent story reached about 200 people and led to a podcast invitation from someone with nearly 300,000 followers. The host stays curious about the line between authenticity and strategy, and whether oversharing is really fear, visibility, or the pressure to be understood. Tori does not pretend the discomfort is fake. She admits that seeing someone else share can feel confronting, and she wonders why she feels pulled to reveal so much herself. The conversation keeps its softness and leaves room for the idea that what looks like oversharing may just be alignment, branding, or proof that the work is real. It also keeps one practical caveat in view: not every career benefits from an open social media presence in the same way, and context matters. Even so, Tori argues that if you can show you are genuinely good at what you do, that visibility can work in your favor. The episode settles into that idea slowly. Sharing can become a path to connection, opportunity, and growth when it comes from something true. It can also be a way of letting the right people find you.

As heard by us

A clear case for sharing with intention, not fear.

Tori Lutz speaks plainly about visibility and the old habit of assuming nobody is watching. The review lands on a familiar but useful point: sharing honestly on social media can still lead to real connection, easier friendship, aligned opportunities, and even a podcast invite.

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Why you'd press play

You’re wondering whether your online sharing is helping you or just exposing you.

Read the full recommendation in PlayNext →

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