Gözde explains how AI now delivers 60% of her legal translation results, forcing her to shrink her team.
The episode is an interview with lawyer and entrepreneur Gözde Gürünlü, continuing from a previous conversation. The host asks about her decision to start her own office after the last episode. Gözde explains she founded Legis Translate, a legal translation company, in 2019 after quitting her job. She initially expected minimal work but grew the business to over 350 clients. During the COVID-19 pandemic, the company expanded to nine full-time employees as the work could be done remotely. Gözde details how artificial intelligence has significantly impacted her business, now providing 60% of translation results, which led to downsizing the team. She discusses the premium, confidential nature of her legal translation services. The conversation shifts to her move to England under the Ankara Agreement. Gözde describes attempting to grow her translation business there but facing challenges like the preference for native English speakers and the difficulty of cold sales. She then pivoted to importing and selling physical products from Turkey in England. This venture proved much harder than expected, involving cultural learning curves, such as discovering that tablecloths were not in demand. She found success with specific items like cup holders and, later, handmade punch needle products like bags and makeup cases. Gözde emphasizes collaborating with Turkish women, often homemakers who learned skills through municipal courses or YouTube and work at night after caring for their families. She reflects on how her different business ventures reflect different sides of her personality, from the serious legal work to the colorful product brand. The episode closes with her advice to always try things one is curious about to avoid regret.
