Radio Moquette by Decathlon · Radio Moquette by Decathlon

EMISSION complète du 11 Avril 2026

·30 min·2 clips

Decathlon makes its debut at Europe's biggest fitness salon FIBO to target professional markets with new bodybuilding equipment.

The episode opens with hosts Armand and Raphaël introducing the day's topics, starting with Decathlon's first-time participation at FIBO, Europe's largest fitness salon. Julien explains that Decathlon will present new professional bodybuilding products like racks and weights, aiming to build a B2B client list and change perceptions in Germany, where the brand is seen as discount-oriented. The FIBO event runs from April 16-19 in Cologne, with days dedicated to professionals and the public. Next, Marie-Lou discusses the relocation and expansion of Decathlon Annecy to Rue Carnot, a busier pedestrian street, after customers felt constrained in the old store. The reopening on March 14 saw massive customer turnout and record sales, with the old location becoming a Decathlon Running store. Laure then shares her 30-year career at Decathlon, starting as a saleswoman in Clermont-Ferrand and now leading the handicap mission, which supports employees with disabilities. She reflects on her unexpected longevity at the company and advises listeners to persevere. Stéphane introduces a free running analysis service at Decathlon Campus, using sensor-equipped soles to assess biomechanics like pronation and contact time, noting that 8 out of 10 runners in France wear ill-fitting shoes. The service provides a digital 'running identity card' for further medical consultation. The episode wraps with sports news on Champions League quarter-finals, highlighting PSG's win over Liverpool, and announces a two-week break with best-of content. Listeners are invited to contact the show via email.

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