Podcast Junkies - Storytelling Interviews & Conversations with Podcasters Podcasting Passionately · Harry Duran

375: Andreea Coscai on Podcast Growth Strategies in Europe

July 25, 2025·55 min·3 clips

Andrea says AI is unavoidable in podcasting, but should be used ethically and with cultural sensitivity.

1. Podcast Junkies episode 375 centers on Andrea Koskai’s podcast growth strategies in Europe. 2. Harry Duran interviews Andrea Koskai, a Bucharest-based podcast producer, marketer, and Euro Waves writer who has worked with Tink Media. 3. The episode asks how podcasting can grow across Europe when language differences, audience habits, and monetization models vary by country. 4. Andrea says she was born and raised in Bucharest, lived in China for a couple of years, and spent five years in the United States. 5. She says she returned to Romania partly because she felt tired of U.S. hustle culture and wanted to reconnect with home. 6. Andrea links her podcasting origin story to radio, theater, and a mentor named Senem Pirler, who recommended The Heart. 7. She names Believed from NPR as another formative show and says she prefers narrative and investigative podcasts. 8. Andrea says she studied acting for six, seven, or eight years and has recently returned to voice acting projects. 9. Harry compares her interest in long-form conversation to Inside the Actors Studio and James Lipton’s interview format. 10. Andrea says AI is a major issue in Europe because language differences make cross-promos and co-productions harder. 11. She says AI has benefits and drawbacks, but says the industry should not avoid it. 12. Andrea argues for using AI ethically and in culturally sensitive ways while keeping the human voice in audio. 13. She recalls one of her first podcast jobs at Saint Louis University in St. Louis, where she worked on an archival architecture podcast. 14. She says that early production role included editing, research, and guest finding, and the project had limited-series pacing and less pressure. 15. Andrea describes later work in marketing at Yerba Buena Center for the Arts and says nonprofit funding can be shaky. 16. She says she founded Her Time Romania in 2020 to encourage young women toward leadership through events, social media, and awareness campaigns. 17. Andrea says the U.S. culture shocked her in small ways, including the amount of ice in cups and the meaning of "How's it going?" 18. She says the United States also exposed her to cultural diversity through places like Chinatown, Ethiopian restaurants, and Latin American food fairs. 19. Harry says the best audience for this conversation is anyone building, marketing, or producing podcasts across borders. 20. Listeners who want celebrity news or light entertainment may not need this episode.

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