Creadores de audio ganan 33 % más que el año anterior en Patreon
·4 min
The episode opens with a daily summary of podcasting trends, focusing on Patreon's financial report. Patreon consolidated podcasts as its most profitable business, with audio creators generating $629 million in 2025, a 33% increase year-over-year. Over 47% of audio creators generated 7.6 million subscribers. The platform hosts several popular podcasts from notable celebrities, such as Joe Budden, who earns up to a million dollars monthly or more. The highest-earning podcast categories on Patreon are pop culture and comedy, lifestyle and hobbies, and education and information. Paige Fitzgerald, Chief Operating Officer, highlighted that the format continues to gain strength due to its ability to combine different multimedia languages. Podcasting grew in March, driven by video platforms. Podcast consumption in the United States and globally recorded a strong increase in March, according to PodTrack. All top 20 publishers increased both audience and downloads, with an 11.7% growth compared to February. iHeart Media maintained leadership in the United States with iHeart Audience Network in first place and iHeart Podcasts again in second. Globally, YouTube consolidated as an expansion engine. iHeart Audience Network obtained more than a third of its consumption on the video platform. Libsyn reached two-thirds of its audience through YouTube. Meanwhile, other publishers that also balanced audio and video confirmed that audiovisual distribution is increasingly decisive in the sector. Registrations open for a new edition of the A and B awards. The Association for International Broadcasting opened the call for its 2026 awards to recognize podcasting, radio, and digital journalism work worldwide. Among previous year's winners are organizations like BBC, CNN, and The Guardian, reflecting the weight that audio and video content maintains in the information industry. OSEN revolutionizes the way to create podcasts. The company launched PodcastBot.ai, an artificial intelligence tool that automatically transforms radio broadcasts into podcasts. This allows creators to save time and reach a wider audience. TikTok reinforces its connection with business tools. TikTok and HubSpot presented an integration that allows marketing teams to manage campaigns and customer data from a single screen. The connection helps relate advertising performance with CRM information and customer progress in sales. The episode concludes with a reminder to subscribe to the free newsletter for daily industry notes.
