Capítulo 239 - Barrio, Benito, Eladio y Pambol - 25/09/24
·1 hr 32 min·5 clips
Nike threw a secret 'barrio' party in a conflictive Mexico City zone for the Jordan 5 Grito launch.
The episode opens with the hosts greeting listeners and thanking them for feedback on a previous special with Josueci. They immediately dive into recounting a Nike-hosted party for the Jordan 5 'El Grito' release. The event was held in a parking lot in a popular, somewhat conflictive area near Mercado de la Merced in Mexico City. The party featured Sonido La Changa as the opener and a performance by El Malilla, the campaign's image. The hosts received gifts like a 'gazné' (bandana), a t-shirt, a tote bag, and a humorous 'Malitualla' (El Malilla towel). They then critique the broader Nike 'El Grito' campaign, arguing it felt too centralized on Mexico City's 'barrio' culture and didn't resonate nationally despite the patriotic theme. The conversation shifts to sneaker launches, starting with the Bad Bunny x Adidas Gazelle in a new 'OG' black and white colorway. They discuss its high availability, lack of a major in-store experience, and how the community used Discord to find stock. Next, they cover a New Balance Mexico event, a meet-and-greet with brand ambassador Eladio Carrión. They praise its organization, Carrión's accessibility with fans, and the VIP treatment for all attendees. They briefly mention Travis Scott's concert experience, noting the young audience and security. The hosts then review the Headquarter x Awake x Garcís collaboration launch event, celebrating Headquarter's 20th anniversary. The collection includes sweaters, a Garcís-branded ball, and a suitcase, blending football nostalgia with streetwear. They interview Ricardo Campa and Angelo Vacche. The episode concludes with a rundown of upcoming releases: the A Ma Maniére Jordan 4, an A$AP Rocky x Puma collab, Halloween-themed Ghostbusters sneakers, a Travis Scott x Jordan Low, and a New Balance CT500. They also highlight the New Era x Ricardo Luevanos clothing collection before signing off.
