Leaders of B2B Podcast - Interviews on Business Leadership, B2B Sales, B2B Marketing and Revenue Growth · Content Allies - B2B Podcast Production

Creating Human-Centered Workplaces in the Age of AI with Oz Rashid at MSH

·36 min·2 clips

Oz asks, “Where’s my Mad Men in the recruiting space?” and reframes hiring as employee acquisition.

Noah Tetzner opens by framing the show around what it means to lead a B2B business. He introduces Az Rashid, founder and CEO of MSH, a global technology and talent solutions firm he started in 2011, and sets up a conversation about AI, hiring, and how organizations find the right people. The stakes are practical. Rashid explains how his team began using their AI technology internally to reduce administrative work and spend more time with candidates. From there, the workflow changes. He describes showing candidates with video clips alongside resumes so clients can judge fit with more context before anyone gets on a call. That shift mattered. Better visibility made the hiring process easier to navigate and helped the team get feedback 45% faster than before. The tool did not stay inside MSH for long. Clients started asking to use it themselves because they wanted the same speed and clarity in their own hiring process. Rashid treats that as a business signal. He says the product was always meant to be commercial, but the response pushed MSH to build a real go-to-market motion around it. The conversation widens from there. He talks about bringing the tool to organizations that want to hire like Meta, Amazon, and Google. The reach is broader than that. MSH works with tech startups, early-enterprise teams, Fortune 500 companies, and smaller operators in fields like landscaping, roofing, and product businesses. The thread running through all of it is access. Rashid describes the goal as democratizing great hiring so more companies can make better decisions without needing huge internal resources. Noah closes the loop by pushing on adaptation. Rashid answers with a simple argument: if hiring still moves like fax machines and snail mail while the world changes around it, competitors will pass you by.

As heard by us

A grounded look at AI in hiring, with faster feedback and clearer visibility, while human judgment still matters.

The discussion stays on AI in hiring, with Az Rashid describing how MSH used an AI tool to cut administrative work, show video clips alongside resumes, and get feedback 45% faster.

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Why you'd press play

See how AI can speed hiring without losing the human side.

Read the full recommendation in PlayNext →

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